Showing posts with label sheconomics. Show all posts
Showing posts with label sheconomics. Show all posts

Monday, 18 November 2013

Join a new community of women entrepreneurs


I (Simonne) am very excited about a trip to Guildford on Tuesday 19th November to speak at an event with the Hub Dot. It would be great if you could join us.


Connecting through Children
A coffee morning unlike anything you’ve seen before

Tuesday 19th November
9.30am PROMPT ‘til 11.30am
at Anthropologie,
149 High Street Guildford,GU1 3AD

Tickets are £10 and must be purchased in advance.

I connected with Simona Barbieri, the founder of The Hub Dot through a client of mine and felt an immediate resonance with her and the refreshing approach of her concept. We felt a synergy - both of us coming from, what she described as, a 'soulful business’ perspective.
Simona started the Hub Dot last year when she was looking for a new approach to networking where women could come together and support each other and, most importantly, meet for real, rather than in an online environment. So she sent out an email to friends, family and colleagues inviting them to her house for an informal coffee morning.
To help people engage with each other, she created the concept of wearing coloured dots, denoting not who you are but how you would like to engage. 
For example, a red dot means “I’m established – whether in business, career or motherhood – please feel free to ask more”; a yellow dot means “I have an idea, can anyone help”. By wearing any combination of five coloured dots, participants had an easy way in to conversations without anyone labeled or categorised.
The first event was a phenomenal success and since then Hub Dot has snowballed into an international community of inspiring businesswomen, with regular events in London and Naples and more planned for other major cities. 
Events are of very different shapes and sizes, but all use the same formula of the coloured dots and a range of speakers, who speak for just a few minutes – not selling their brand but sharing their stories with honesty and integrity and a great sense of fun.
I’m delighted to be able to be a part of it, and if you’re in the Guildford area next Tuesday please register to join us:
Tickets are £10 and must bepurchased in advance.
If you’re not, do check out the films on the Hub Dot website for a taste of these upbeat and uplifting occasions.
Thanks. Simonne Gnessen  Simonne@financial-coaching.co.uk

Wednesday, 13 November 2013

What's your Style Identity? (and should you care?)….

A pair of turquoise PVC shorts. A neon jumpsuit. A hand-knitted corset. Just some of the drastic style boobs that three friends owned up to when surveyed recently. And who hasn’t bought something to wear and, on getting it home, found that it's less of a ‘Wow” and more of a “Why???”!

That’s why I was thrilled to get involved in a project with TKMaxx and The Times T2 to help people discover their Style Identity. It's just launched today. 

When we're muddled about what suits us, confused about the style that matches our personality, we risk making expensive mistakes and creating a look that misses the mark. It's not enough to rip a style from the catwalk, magazine page or shop window and simply put it on. That look was designed for someone with a different body, a different personality and a lifestyle that’s nothing like yours. So it’s unlikely to work. It might scream, “This isn’t me”. Worse still, it could hide the real you and leave you sartorially dissatisfied, starved of self-expression. That's why dressing from the inside out, from your identity and your unique personality, is so vital.

Research shows that when we change how we look, the change isn’t purely physical. 

Changing how we look changes how we behave. 
It changes how others react to us (positively and negatively). 
It can even change how we think and feel. 

So pulling a dress off the wardrobe or shop rail is no benign act. It could have a knock-on effect for your whole day. Or even your life. I’m digging deep into the psychology behind this in my new book about fashion psychology, ‘Mind What You Wear’. It'll feature the TKMaxx/Times Style Identity questionnaire as a way for people to really get ‘behind the seams’ of their own identity. 

Romance, Retro, Glamour, Bold or Street Chic. What's your style identity?
If you haven’t already checked out yours, go over and do the Style Identity questionnaire. It only takes a few minutes. And don’t forget to share your results with your friends. 

I've created five identities based on how an individual's personality type and lifestyle translates into clothing. The identities are Romance, Retro, Glamour, Bold and Street Chic. Your answers to the questions will reveal which you are. You may think you know. Or you might be in for a surprise. Of course most of us are a mix of types, so your signature and your accent style will emerge from the test. It’s worth giving it a go. When you know what your style is you feel more at one with your image, and those shopping expeditions are made a whole lot easier.

If discovering your identity sparks off some style soul-searching, that’s no bad thing. 
TK Maxx has a fashion philosophy that’s all about being a little bit braver. They want people to ‘put their brave glasses on’. To say ‘maybe’ to the unthinkable. I love their approach because it chimes so well with the Do Something Different movement that I co-founded and passionately believe in. When applied to fashion this all adds up to more brazen experimentation, more pushing at the boudaries and more venturing across the familiar line.


It’s easy to get into a wardrobe rut because it creeps up on us without us knowing. You suddenly find yourself playing it so safe that you're not expressing your true identity. You  start to disappear in a sea of beige. Now's the time to change all that.
TK Maxx say that the only wrong is not trying it on. 
And that’s as true of life as it is of clothing!


Saturday, 23 February 2013

You can't turn over the corner of a Kindle page...


We’ve finally been Kindled. 
It took a while but this year Sheconomics came out on Kindle edition. 
As it’s four years since our book was published it's fabulous that people still want to buy it. Even last week a PR contact popped this at the bottom of her email:
 Ps I think your book is working. I went into Space NK last weekend and bought one thing instead of 3 so I think that's progress

How do you feel about Kindle books? As a voracious reader I’ve been pondering the pros and cons…..
Pros
  • ·       I can hear Mariella Frostrup raving about a book on Radio 4 and have downloaded it before she’s done gushing.
  • ·       I can take 14 heavy books abroad with me and stay within the measly baggage allowance that punitive airlines inflict on passengers these days.
  • ·       With my Paperwhite Kindle I can read at night without waking my husband by flooding the room with light so he thinks there's a police raid. I can even adjust its lighting levels depending on where I am.
  • ·       Kindle editions are usually cheaper than printed books. In fact I’ve downloaded hundreds of classics for free.
  • ·       I can highlight away to my heart’s content and view my clips in an electronic version on my computer later. I used to laboriously copy our favourite passages and quotes.
  • ·       (I know others say an advantage of the Kindle is that others can’t see what you’re reading [in a Fifty Shades kind of way] but I don’t care who sees what I’m reading. It's just not racy that anyway).

So would I eschew printed books in favour of my electronic friend? 
Here are what I see as the cons of the Kindle …
  • ·       I love the feel, smell and completely tactile experience of a real book; technology doesn’t offer the same sensual pleasure as a much-loved paperback with turned-over corners.
  • ·       I like reading in the bath. And, yes, I confess I do take it in there with me sometimes. But I know it’s only a matter of time before it slips through soapy fingers and stops working. I'd read in the shower too if I could.
  • ·       I love passing favourite books on to friends. I still do that sometimes, but that means buying them the real thing after I’ve read it on Kindle (and how sheconomical is that?).
  • ·       With non-fiction I love to dip in and out or flick through the pages for bits that catch my eye. That's tricky to do on a Kindle. 
  • ·       I have read whole books on Kindle without having the foggiest idea of the book’s title. Or the author. That’s because I see it once –at the start – but it never appears again. At least with a real book the cover gets imprinted on the brain and you know what you’ve read.
So, the choice is yours. If you’re a Kindle kinda girl you can buy Sheconomics on Kindle for £4.99  
or if you want to see it in all its pink glory and dip in and out of real pages, then you can buy the print copy of Sheconomics on Amazon, where the average rating is still five lovely stars.

I'd be interested to know whether you think these electronic devices spell the end of the real book. Or whether we'll always want the thrill of crunchy pages, musty smells and jazzy jackets.....