tag:blogger.com,1999:blog-56570341652528937442024-03-18T05:58:27.574+00:00SheconomicsBehavioural economics for women: managing your mind and your finances.Karen Pine www.karenpine.comhttp://www.blogger.com/profile/13428781311752827436noreply@blogger.comBlogger317125tag:blogger.com,1999:blog-5657034165252893744.post-33477813314991038332017-01-30T11:41:00.002+00:002017-01-30T11:41:29.557+00:00<h2>
This blog is now having a well-earned rest after many years of productive activity.</h2>
<h3>
<span style="color: purple;">For useful advice and tips on financial management, with a feminine angle, check out Simonne's website<a href="http://financial-coaching.co.uk/" target="_blank"> http://financial-coaching.co.uk/</a></span></h3>
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<br /></div>
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<span style="color: orange;">Thanks for having us, Karen and Simonne.</span></div>
Karen Pine www.karenpine.comhttp://www.blogger.com/profile/13428781311752827436noreply@blogger.com0tag:blogger.com,1999:blog-5657034165252893744.post-41455869449656444702014-05-19T12:21:00.000+01:002014-05-19T12:24:09.079+01:00Mind what you wear … because it could change your life.<div class="MsoNormal" style="line-height: 150%;">
<span style="font-family: Arial; line-height: 150%;"><b>We spend billions of pounds on clothes annually, so surely the cry <i>'I don’t know what to wear!’</i> should never be heard. Yet it is. </b></span></div>
<div class="MsoNormal" style="line-height: 150%;">
<span style="font-family: Arial;"><br /></span></div>
<div class="MsoNormal" style="line-height: 150%;">
<span style="font-family: Arial;">A wardrobe crisis may<span style="mso-spacerun: yes;"> </span>seem like a minor dilemma in a day packed with important decisions, but it's actually not frivolous. Because the clothes we choose
can shape the day ahead, determining who we meet, how we behave and how others react
to us. No wonder the psychology of fashion is so fascinating.<o:p></o:p></span></div>
<div class="MsoNormal" style="line-height: 150%;">
<br /></div>
<div class="MsoNormal" style="line-height: 150%;">
<span style="font-family: Arial;"><b>That’s
why my new book ‘Mind What You Wear’ helps you understand the
impact of what you wear, on yourself.</b><o:p></o:p></span></div>
<div class="MsoNormal" style="line-height: 150%;">
<span style="font-family: Arial;"><br /></span></div>
<div class="MsoNormal" style="line-height: 150%;">
<span style="font-family: Arial;"><b>Because
clothing can literally be life-changing.</b><o:p></o:p></span></div>
<div class="MsoNormal" style="line-height: 150%;">
<span style="font-family: Arial;"><b><br /></b></span></div>
<table align="center" cellpadding="0" cellspacing="0" class="tr-caption-container" style="margin-left: auto; margin-right: auto; text-align: center;"><tbody>
<tr><td style="text-align: center;"><a href="http://2.bp.blogspot.com/-gfWcYIxS5j4/U3nnsduOGoI/AAAAAAAAAts/ZMC481lhAeY/s1600/mind+what+you+wear+cover+pine.jpg" imageanchor="1" style="margin-left: auto; margin-right: auto;"><img border="0" src="http://2.bp.blogspot.com/-gfWcYIxS5j4/U3nnsduOGoI/AAAAAAAAAts/ZMC481lhAeY/s1600/mind+what+you+wear+cover+pine.jpg" height="320" width="197" /></a></td></tr>
<tr><td class="tr-caption" style="text-align: center;"><a href="http://www.amazon.co.uk/Mind-What-You-Wear-Psychology-ebook/dp/B00KBTB3NS/ref=sr_1_1?s=books&ie=UTF8&qid=1400488155&sr=1-1&keywords=mind+what+you+wear" target="_blank">Mind What You Wear is just £1.99 from Amazon UK</a></td></tr>
</tbody></table>
<div class="MsoNormal" style="line-height: 150%;">
<br /></div>
<div class="MsoNormal" style="line-height: 150%;">
<span style="font-family: Arial;">The
book includes the story of Meg who, on a whim, bought a hat, that made a man
approach her at a party, that led to them marrying. It’s a poignant <span style="mso-spacerun: yes;"> </span>reminder of how our apparently insignifcant
choices have a huge impact on others. And where that can lead. <o:p></o:p></span></div>
<div class="MsoNormal" style="line-height: 150%;">
<span style="font-family: Arial;"><br /></span></div>
<div class="MsoNormal" style="line-height: 150%;">
<span style="font-family: Arial;"><b>But
the main focus of the book is on how what we wear changes us too. </b><o:p></o:p></span></div>
<div class="MsoNormal" style="line-height: 150%;">
<span style="font-family: Arial;">We
walk taller and act more confidently in the right outfit. When we’re dressed
down we withdraw and hide away. Clothes speak to others but they have the power
to speak to us too. Sensations and associations in the body lead to new ideas
in the mind.<o:p></o:p></span></div>
<div class="MsoNormal" style="line-height: 150%; text-align: justify; text-justify: inter-ideograph;">
<br /></div>
<div class="MsoNormal" style="line-height: 150%; text-align: justify; text-justify: inter-ideograph;">
<span style="font-family: Arial; mso-no-proof: yes;"><b>Every day we
pull something from the wardrobe, or try on something in a store, that has
life-changing potential</b>. </span></div>
<div class="MsoNormal" style="line-height: 150%; text-align: justify; text-justify: inter-ideograph;">
<span style="font-family: Arial; mso-no-proof: yes;"> - The suit that subliminally convinces an interviewer we’re
perfect for the job. </span></div>
<div class="MsoNormal" style="line-height: 150%; text-align: justify; text-justify: inter-ideograph;">
<span style="font-family: Arial; mso-no-proof: yes;"> - The red dress that stirs something in a future lover that
leads them to ask for a date. </span></div>
<div class="MsoNormal" style="line-height: 150%; text-align: justify; text-justify: inter-ideograph;">
<span style="font-family: Arial; mso-no-proof: yes;"> - Even the swimsuit that can strip us of our
intellectual powers. </span></div>
<div class="MsoNormal" style="line-height: 150%; text-align: justify; text-justify: inter-ideograph;">
<span style="font-family: Arial; mso-no-proof: yes;">(Yes, when Barbara Fredrickson </span><span style="font-family: Arial;">gave a maths test to groups of women and men who wore
either a swimsuit or a sweater, she showed that wearing a swimsuit diminished a
woman’s maths performance).<o:p></o:p></span></div>
<div class="MsoNormal" style="line-height: 150%; text-align: justify; text-justify: inter-ideograph;">
<br /></div>
<div class="MsoNormal" style="line-height: 150%; text-align: justify; text-justify: inter-ideograph;">
<span style="font-family: Arial;">This was a startling
discovery - that <b>what we wear can actually change the way our brains function</b>.
Later, researchers from Northwestern University in the US showed that putting on
a white coat improved a person’s mental agility. By associating the white coat
with a doctor their brain was primed to take on different mental capacities. <o:p></o:p></span></div>
<div class="MsoNormal" style="line-height: 150%; text-align: justify; text-justify: inter-ideograph;">
<br /></div>
<div class="MsoNormal" style="line-height: 150%; text-align: justify; text-justify: inter-ideograph;">
<span style="font-family: Arial;">So in my lab we have been putting
students in Superman t-shirts! We’ve
found it makes them see themselves as more likeable and superior to other
students, and even to believe they are physically stronger. Every day the brain’s
functions are primed by sights, smells and experiences. Now we know our mental
processes can also primed by a piece of clothing, which opens up exciting
opportunities.<o:p></o:p></span></div>
<div class="MsoNormal" style="line-height: 150%; text-align: justify; text-justify: inter-ideograph;">
<br /></div>
<div class="MsoNormal" style="line-height: 150%; text-align: justify; text-justify: inter-ideograph;">
<span style="font-family: Arial;"><b>What we wear has cognitive, social
and emotional consequences. </b></span></div>
<div class="MsoNormal" style="line-height: 150%; text-align: justify; text-justify: inter-ideograph;">
<span style="font-family: Arial;">The right clothing can change who we are, how we think and how we
feel. So we should never underestimate this power. My research has revealed
that when women are depressed they are more likely to wear jeans. What would
happen if, on waking up feeling glum, instead of dragging on the sad pants the
woman pulled on a favourite frock? The effect could be <i style="mso-bidi-font-style: normal;">intra</i>personal, priming her brain and lifting her mood. Or it could
be i<i style="mso-bidi-font-style: normal;">nter</i>personal, the message her clothes
send to the world determining others’ responses to her, triggering a positive feedback
loop capable of changing her mood. </span></div>
<div class="MsoNormal" style="line-height: 150%; text-align: justify; text-justify: inter-ideograph;">
<span style="font-family: Arial;"><br /></span></div>
<div class="MsoNormal" style="line-height: 150%; text-align: justify; text-justify: inter-ideograph;">
<span style="font-family: Arial;"><b>The book has lots of tips to lift your mood
with the right clothes.</b> </span></div>
<div class="MsoNormal" style="line-height: 150%; text-align: justify; text-justify: inter-ideograph;">
<span style="font-family: Arial;">One day we may even see clothes prescribed as therapy,
as an alternative to medication. In the meantime why not learn a little more
about how the right clothes can impact on your life by getting hold of a copy
of<a href="http://www.amazon.co.uk/Mind-What-You-Wear-Psychology-ebook/dp/B00KBTB3NS/ref=sr_1_1?s=books&ie=UTF8&qid=1400488155&sr=1-1&keywords=mind+what+you+wear" target="_blank"> Mind What You Wear</a>.<o:p></o:p></span></div>
<div class="MsoNormal" style="line-height: 150%; text-align: justify; text-justify: inter-ideograph;">
<br /></div>
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Karen Pine www.karenpine.comhttp://www.blogger.com/profile/13428781311752827436noreply@blogger.com0tag:blogger.com,1999:blog-5657034165252893744.post-64541271985827109222014-04-28T10:39:00.000+01:002014-05-17T13:00:48.100+01:00Stuck in a Wardrobe Rut?<b><span style="font-family: Arial, Helvetica, sans-serif;"><span style="font-size: large;">Professor Pine's online </span></span></b><br />
<b><span style="font-family: Arial, Helvetica, sans-serif;"><span style="font-size: large;"><span style="color: orange;">Wear Something Different </span>programme </span></span></b><br />
<b><span style="font-family: Arial, Helvetica, sans-serif;"><span style="font-size: large;">is coming soon.</span> </span></b><br />
<span style="font-family: Arial, Helvetica, sans-serif;"><br /></span>
<span style="color: purple; font-family: Arial, Helvetica, sans-serif; font-size: large;">Released to coincide with her forthcoming book on the psychology of fashion, <i><a href="http://www.amazon.co.uk/gp/product/B00KBTB3NS?aToken=5%7CLIdtL%2BnNYfKUZb18vEv87%2BaUQORShK1B1QYJIhnSs8cUqMybdianZ%2BPevUY5OcxIVreAvDVqo86NUjLI62SMZa%2F8kRvHIFnPmZtdCF7TEwmjLvz%2FDB1ec3VUyc%2FBb4Ek%2Bz8xe%2Fdp9G6HOTMpQS%2B6Do7n%2B7aT09B92nEiPslQgTVmGJ6byut8yiLM786oEbnAXQsrZxjH2Wnjp7jecyBiu4GwNDuo9COI&openid.assoc_handle=amzn_associates_gb&openid.claimed_id=https%3A%2F%2Fwww.amazon.co.uk%2Fap%2Fid%2Famzn1.account.AEPS6JUXP6NNZV2CJJEFFGP6UWGA&openid.identity=https%3A%2F%2Fwww.amazon.co.uk%2Fap%2Fid%2Famzn1.account.AEPS6JUXP6NNZV2CJJEFFGP6UWGA&openid.mode=id_res&openid.ns=http%3A%2F%2Fspecs.openid.net%2Fauth%2F2.0&openid.ns.pape=http%3A%2F%2Fspecs.openid.net%2Fextensions%2Fpape%2F1.0&openid.op_endpoint=https%3A%2F%2Fwww.amazon.co.uk%2Fap%2Fsignin&openid.pape.auth_policies=http%3A%2F%2Fschemas.openid.net%2Fpape%2Fpolicies%2F2007%2F06%2Fnone&openid.pape.auth_time=2014-05-17T11%3A57%3A02Z&openid.response_nonce=2014-05-17T11%3A57%3A02Z5871925197334282542&openid.return_to=https%3A%2F%2Fwww.amazon.co.uk%2Fgp%2Fproduct%2FB00KBTB3NS%3Fie%3DUTF8&openid.sig=RuJo3J6%2FUeWI7rEQpDgkiYI70mlwuSP1VNvrp9V1wRY%3D&openid.signed=assoc_handle%2CaToken%2Cclaimed_id%2Cidentity%2Cmode%2Cns%2Cop_endpoint%2Cresponse_nonce%2Creturn_to%2Cns.pape%2Cpape.auth_policies%2Cpape.auth_time%2Csigned&redirect=true&serial=" target="_blank">Mind What You Wear,</a> </i>(Amazon Singles, May 2014) the programme will give you the tools and guidance to experiment with new looks, refresh your image and reconnect with your true personal style.</span><br />
<span style="font-family: Arial, Helvetica, sans-serif;"><br /></span><span style="color: purple; font-family: Arial, Helvetica, sans-serif; font-size: large;"><b>More about the book <a href="http://www.amazon.co.uk/gp/product/B00KBTB3NS?aToken=5%7CLIdtL%2BnNYfKUZb18vEv87%2BaUQORShK1B1QYJIhnSs8cUqMybdianZ%2BPevUY5OcxIVreAvDVqo86NUjLI62SMZa%2F8kRvHIFnPmZtdCF7TEwmjLvz%2FDB1ec3VUyc%2FBb4Ek%2Bz8xe%2Fdp9G6HOTMpQS%2B6Do7n%2B7aT09B92nEiPslQgTVmGJ6byut8yiLM786oEbnAXQsrZxjH2Wnjp7jecyBiu4GwNDuo9COI&openid.assoc_handle=amzn_associates_gb&openid.claimed_id=https%3A%2F%2Fwww.amazon.co.uk%2Fap%2Fid%2Famzn1.account.AEPS6JUXP6NNZV2CJJEFFGP6UWGA&openid.identity=https%3A%2F%2Fwww.amazon.co.uk%2Fap%2Fid%2Famzn1.account.AEPS6JUXP6NNZV2CJJEFFGP6UWGA&openid.mode=id_res&openid.ns=http%3A%2F%2Fspecs.openid.net%2Fauth%2F2.0&openid.ns.pape=http%3A%2F%2Fspecs.openid.net%2Fextensions%2Fpape%2F1.0&openid.op_endpoint=https%3A%2F%2Fwww.amazon.co.uk%2Fap%2Fsignin&openid.pape.auth_policies=http%3A%2F%2Fschemas.openid.net%2Fpape%2Fpolicies%2F2007%2F06%2Fnone&openid.pape.auth_time=2014-05-17T11%3A57%3A02Z&openid.response_nonce=2014-05-17T11%3A57%3A02Z5871925197334282542&openid.return_to=https%3A%2F%2Fwww.amazon.co.uk%2Fgp%2Fproduct%2FB00KBTB3NS%3Fie%3DUTF8&openid.sig=RuJo3J6%2FUeWI7rEQpDgkiYI70mlwuSP1VNvrp9V1wRY%3D&openid.signed=assoc_handle%2CaToken%2Cclaimed_id%2Cidentity%2Cmode%2Cns%2Cop_endpoint%2Cresponse_nonce%2Creturn_to%2Cns.pape%2Cpape.auth_policies%2Cpape.auth_time%2Csigned&redirect=true&serial=">Mind What You Wear</a></b></span><br />
<span style="color: orange; font-family: Arial, Helvetica, sans-serif; font-size: large;">To join <b> <a href="http://dsd.me/fashion" target="_blank">Wear Something Different</a></b></span>Karen Pine www.karenpine.comhttp://www.blogger.com/profile/13428781311752827436noreply@blogger.com0tag:blogger.com,1999:blog-5657034165252893744.post-84523093819480745422014-03-12T17:59:00.000+00:002014-03-12T18:00:46.161+00:00How's YOUR self-acceptance?<div align="center" class="MsoNormal" style="line-height: 150%; text-align: center;">
<b style="mso-bidi-font-weight: normal;"><span style="color: black; font-family: Arial; font-size: 14.0pt; line-height: 150%; mso-bidi-font-family: Arial;">Self-acceptance
could be the key to a happier life, yet it’s the happy habit many people
practise the least.<o:p></o:p></span></b></div>
<div align="center" class="MsoNormal" style="line-height: 150%; text-align: center;">
<br /></div>
<div align="center" class="MsoNormal" style="line-height: 150%; text-align: center;">
<b style="line-height: 150%; text-align: justify;"><span style="font-family: Arial;">Happiness is
more than just a feeling; it is something we can all practise on a daily basis.
But people are better at some ‘happy habits’ than others. In fact, the one
habit that corresponds most closely with us being satisfied with our lives
overall – self-acceptance – is often the one we practise least.</span></b></div>
<div class="MsoNormal" style="line-height: 150%; text-align: justify; text-justify: inter-ideograph;">
<br /></div>
<div class="MsoNormal" style="line-height: 150%; text-align: justify; text-justify: inter-ideograph;">
<span style="color: black; font-family: Arial; mso-bidi-font-family: Arial;">5,000 people surveyed by the charity </span><a href="http://www.actionforhappiness.org/" target="_blank">Action for Happiness</a><span style="color: black; font-family: Arial; mso-bidi-font-family: Arial;">, in
collaboration with </span><a href="http://dsd.me/"><span style="color: black; font-family: Arial; mso-bidi-font-family: Arial;">Do Something Different</span></a><span style="color: black; font-family: Arial; mso-bidi-font-family: Arial;">, rated
themselves between 1 and 10 on ten habits identified as being key to happiness.</span></div>
<div class="separator" style="clear: both; text-align: center;">
</div>
<div class="MsoNormal" style="line-height: 150%; text-align: justify; text-justify: inter-ideograph;">
<div class="separator" style="clear: both; text-align: center;">
<a href="http://4.bp.blogspot.com/-U1knkOSFwcM/UyCfMnKYARI/AAAAAAAAAs4/vkCsDg_zAQY/s1600/good_enough.jpg" imageanchor="1" style="margin-left: 1em; margin-right: 1em;"><img border="0" src="http://4.bp.blogspot.com/-U1knkOSFwcM/UyCfMnKYARI/AAAAAAAAAs4/vkCsDg_zAQY/s1600/good_enough.jpg" height="211" width="320" /></a></div>
<span style="color: black; font-family: Arial; mso-bidi-font-family: Arial;"><b><br /></b></span></div>
<div class="MsoNormal" style="line-height: 24px; text-align: center;">
<i style="font-family: Arial;"><b>How often are you kind to yourself and think you’re fine as you are? </b></i></div>
<div class="MsoNormal" style="line-height: 24px;">
<span style="font-family: Arial;">When answering this <i>Acceptance </i>question<i>, </i>people’s average rating was just 5.56 out of 10. Only 5% of people put themselves happily at a 10 on the <i>Acceptance</i> habit </span><span style="font-family: Arial;">and almost half (46%) of people rated themselves at 5 or less. There's some work to be done there (tips below).</span></div>
<div class="MsoNormal" style="line-height: 150%; text-align: justify; text-justify: inter-ideograph;">
<br /></div>
<div class="MsoNormal" style="line-height: 150%; text-align: center;">
<i style="font-family: Arial;"><b>How often do you make an effort to help or be kind to others?</b></i></div>
<div class="MsoNormal" style="line-height: 150%; text-align: justify; text-justify: inter-ideograph;">
<i style="line-height: 150%;"><span style="font-family: Arial;">Giving</span></i><span style="font-family: Arial; line-height: 150%;"> was the top
habit revealed by those who took the survey. When asked the question above<i> </i>people
scored an average of 7.41 out of 10, with a generous one in six (17%) topping 10 out of
10. Just over one in three (</span><span style="font-family: Arial; line-height: 150%;">36%) people scored 8 or 9;
slightly fewer (32%) scored 6 or 7; and less than one in six (15%) rated
themselves at 5 or less.</span></div>
<table align="center" cellpadding="0" cellspacing="0" class="tr-caption-container" style="margin-left: auto; margin-right: auto; text-align: center;"><tbody>
<tr><td style="text-align: center;"><a href="http://4.bp.blogspot.com/-oLbstvoblok/UyCdO3AIVyI/AAAAAAAAAsY/9igXB_dBs8U/s1600/happypeople.jpg" imageanchor="1" style="margin-left: auto; margin-right: auto;"><img border="0" src="http://4.bp.blogspot.com/-oLbstvoblok/UyCdO3AIVyI/AAAAAAAAAsY/9igXB_dBs8U/s1600/happypeople.jpg" height="196" width="200" /></a></td></tr>
<tr><td class="tr-caption" style="text-align: center;"><i>Being connected to others boosts our happiness so making an effort with<br /> those people who matter to us is a happy habit.</i></td></tr>
</tbody></table>
<div class="MsoNormal" style="line-height: 150%; text-align: center;">
<b><i style="font-family: Arial; text-align: justify;">How often do you put effort into the relationships that matter most to you?</i><span style="font-family: Arial; text-align: justify;"> </span></b></div>
<div class="MsoNormal" style="line-height: 150%; text-align: justify; text-justify: inter-ideograph;">
<span style="color: black; font-family: Arial; mso-bidi-font-family: Arial;">The <i style="mso-bidi-font-style: normal;">Relating </i>habit came
a close second. The question above about how well we maintain and nurture our close relationships produced an
average score of 7.36 out of 10. </span></div>
<div class="MsoNormal" style="line-height: 150%; text-align: justify; text-justify: inter-ideograph;">
<span style="color: black; font-family: Arial; mso-bidi-font-family: Arial;">And a lovely 15% of people scored the maximum 10 out of
10!<o:p></o:p></span></div>
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<div class="separator" style="clear: both; text-align: center;">
<a href="http://3.bp.blogspot.com/-D70WhTxCXLk/UyCfv2LRAWI/AAAAAAAAAtA/iocvGl6R_-A/s1600/happiness-under-his-feet-in-public-domain.jpg" imageanchor="1" style="margin-left: 1em; margin-right: 1em;"><img border="0" src="http://3.bp.blogspot.com/-D70WhTxCXLk/UyCfv2LRAWI/AAAAAAAAAtA/iocvGl6R_-A/s1600/happiness-under-his-feet-in-public-domain.jpg" height="163" width="320" /></a></div>
<br /></div>
<div class="MsoNormal" style="line-height: 150%; text-align: center;">
<span style="color: black; font-family: Arial; mso-bidi-font-family: Arial;"><b><i>Overall how satisfied are you with your life?</i></b></span></div>
<div class="MsoNormal" style="line-height: 150%; text-align: justify; text-justify: inter-ideograph;">
<span style="color: black; font-family: Arial; mso-bidi-font-family: Arial;">The survey also </span><span lang="EN-US" style="color: black; font-family: Arial; line-height: 150%; mso-ansi-language: EN-US; mso-bidi-font-family: Arial; mso-bidi-font-size: 13.0pt;">revealed which habits are most closely
related to people’s overall satisfaction with life. All 10 habits were found to
be strongly linked to life satisfaction, with <i style="mso-bidi-font-style: normal;">Acceptance</i> found to be the habit that predicts it most strongly.
Yet <i style="mso-bidi-font-style: normal;">Acceptance</i> was also revealed as
the habit that people tend to practise the least, generating the lowest average
score from the 5,000 respondents.</span></div>
<div class="MsoNormal" style="line-height: 150%;">
<br /></div>
<div class="MsoNormal" style="line-height: 150%; text-align: center;">
<b><i style="font-family: Arial;">How often do you spend at least half an hour a day being active?</i><span style="font-family: Arial;"> </span></b></div>
<div class="MsoNormal" style="line-height: 150%; text-align: justify; text-justify: inter-ideograph;">
<span style="color: black; font-family: Arial; mso-bidi-font-family: Arial;">Treating our bodies to regular physical activity is another proven
happy habit. Yet the survey revealed that this is another habit that we don't all get round to practising. The average answer to the exercise question above was just 5.88
out of 10, with 45% of couch-huggers rating themselves 5 or less.<o:p></o:p></span></div>
<div class="separator" style="clear: both; text-align: center;">
<a href="http://3.bp.blogspot.com/-EJ_IOib4CEg/UyCdy6vfA7I/AAAAAAAAAsk/TH6VGZDpS20/s1600/healthy+woman.jpg" imageanchor="1" style="margin-left: 1em; margin-right: 1em;"><img border="0" src="http://3.bp.blogspot.com/-EJ_IOib4CEg/UyCdy6vfA7I/AAAAAAAAAsk/TH6VGZDpS20/s1600/healthy+woman.jpg" height="172" width="200" /></a></div>
<div class="MsoNormal" style="line-height: 150%; text-align: center;">
<br /></div>
<div class="MsoNormal" style="line-height: 150%; text-align: center;">
<b style="mso-bidi-font-weight: normal;"><span style="color: black; font-family: Arial; mso-bidi-font-family: Arial;"><o:p><i>How do you get the happy habit?</i></o:p></span></b></div>
<div class="MsoNormal" style="line-height: 150%; text-align: justify; text-justify: inter-ideograph;">
<b style="line-height: 150%;"><span style="font-family: Arial;">If you want to boost your happy habits check out the new </span><a href="http://dsd.me/dohappiness"><span style="color: black; font-family: Arial; mso-bidi-font-family: Arial; mso-fareast-language: EN-US;">Do Happiness</span></a></b><span style="font-family: Arial; line-height: 150%;"><b> programme. It costs just £15 for a profile and regular small positive actions (Do’s) by text and email, customised so you can practice your happy habits daily. </b></span></div>
<div class="separator" style="clear: both; text-align: center;">
<a href="http://3.bp.blogspot.com/-v9jX4AW_hQw/UyCeM-gIm1I/AAAAAAAAAss/ZfL5a4UIMYI/s1600/do+good+feel+good+afh.jpg" imageanchor="1" style="margin-left: 1em; margin-right: 1em;"><img border="0" src="http://3.bp.blogspot.com/-v9jX4AW_hQw/UyCeM-gIm1I/AAAAAAAAAss/ZfL5a4UIMYI/s1600/do+good+feel+good+afh.jpg" /></a></div>
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<span style="font-family: Arial; line-height: 150%;"><b><br /></b></span></div>
<div class="MsoNormal" style="line-height: 150%; text-align: justify; text-justify: inter-ideograph;">
<span style="font-family: Arial; line-height: 150%;"><b>And signing up will be your first act of Giving because, for each programme sold Do Something Different, gives one away free to someone who can't afford it.</b></span></div>
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<br />
<div class="MsoNormal" style="line-height: 150%; text-align: center;">
<b><span style="font-family: Arial;"><i>How to practise the self-acceptance habit.</i></span></b></div>
<div class="MsoNormal" style="text-align: justify; text-justify: inter-ideograph;">
<br /></div>
<div class="MsoNormal" style="line-height: 150%; text-align: justify; text-justify: inter-ideograph;">
<span style="font-family: Arial;">Here are three positive actions that
people can take to increase their levels of self-acceptance:<o:p></o:p></span></div>
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<!--[if !supportLists]--><span style="font-family: Symbol;">·<span style="font-family: 'Times New Roman'; font-size: 7pt; line-height: normal;"> </span></span><!--[endif]--><span style="font-family: Arial;">Be as kind to yourself as you are to others. See your mistakes as
opportunities to learn. Notice things you do well, however small<o:p></o:p></span></div>
<div class="MsoListParagraphCxSpMiddle" style="line-height: 150%; margin-left: 18.0pt; mso-add-space: auto; mso-list: l0 level1 lfo1; text-align: justify; text-indent: -18.0pt; text-justify: inter-ideograph;">
<!--[if !supportLists]--><span style="font-family: Symbol;">·<span style="font-family: 'Times New Roman'; font-size: 7pt; line-height: normal;"> </span></span><!--[endif]--><span style="font-family: Arial;">Ask a trusted friend or colleague to tell you what your strengths are or
what they value about you<o:p></o:p></span></div>
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<!--[if !supportLists]--><span style="font-family: Symbol;">·<span style="font-family: 'Times New Roman'; font-size: 7pt; line-height: normal;"> </span></span><!--[endif]--><span style="font-family: Arial;">Spend some quiet time by yourself. Tune in to how you're feeling inside
and try to be at peace with who you are.<o:p></o:p></span></div>
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<div class="MsoNormal" style="line-height: 150%; text-align: justify; text-justify: inter-ideograph;">
<b><span style="font-family: Arial;">Where did the
happy habits come from?<o:p></o:p></span></b><br />
<div class="separator" style="clear: both; text-align: center;">
<a href="http://1.bp.blogspot.com/-mhmSz5yOOs4/UyCgFTzoQsI/AAAAAAAAAtI/1kUHRyyW_4M/s1600/great+dream.jpg" imageanchor="1" style="margin-left: 1em; margin-right: 1em;"><img border="0" src="http://1.bp.blogspot.com/-mhmSz5yOOs4/UyCgFTzoQsI/AAAAAAAAAtI/1kUHRyyW_4M/s1600/great+dream.jpg" height="239" width="320" /></a></div>
<b><span style="font-family: Arial;"><br /></span></b></div>
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<span style="font-family: Arial;">The happy habits included in the survey are based on the </span><a href="http://www.actionforhappiness.org/10-keys"><span style="color: black; font-family: Arial; mso-bidi-font-family: Arial;">Ten Keys to Happier Living</span></a><span style="font-family: Arial;"> framework,
developed by Action for Happiness based on an extensive review of the latest
research about what really affects mental wellbeing. Together the Ten Keys
spell the acronym GREAT DREAM, as follows:<o:p></o:p></span></div>
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<!--[if !supportLists]--><span style="font-family: Symbol;">·<span style="font-family: 'Times New Roman'; font-size: 7pt; line-height: normal;"> </span></span><!--[endif]--><b><span style="font-family: Arial;">G</span></b><span style="font-family: Arial;">iving: do things for others<o:p></o:p></span></div>
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<!--[if !supportLists]--><span style="font-family: Symbol;">·<span style="font-family: 'Times New Roman'; font-size: 7pt; line-height: normal;"> </span></span><!--[endif]--><b><span style="font-family: Arial;">R</span></b><span style="font-family: Arial;">elating: connect with people<o:p></o:p></span></div>
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<!--[if !supportLists]--><span style="font-family: Symbol;">·<span style="font-family: 'Times New Roman'; font-size: 7pt; line-height: normal;"> </span></span><!--[endif]--><b><span style="font-family: Arial;">E</span></b><span style="font-family: Arial;">xercising: take care of your body<o:p></o:p></span></div>
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<!--[if !supportLists]--><span style="font-family: Symbol;">·<span style="font-family: 'Times New Roman'; font-size: 7pt; line-height: normal;"> </span></span><!--[endif]--><b><span style="font-family: Arial;">A</span></b><span style="font-family: Arial;">ppreciating: notice the world around<o:p></o:p></span></div>
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<!--[if !supportLists]--><span style="font-family: Symbol;">·<span style="font-family: 'Times New Roman'; font-size: 7pt; line-height: normal;"> </span></span><!--[endif]--><b><span style="font-family: Arial;">T</span></b><span style="font-family: Arial;">rying out: keep learning new things<o:p></o:p></span></div>
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<br /></div>
<div class="MsoListParagraphCxSpMiddle" style="line-height: 150%; margin-left: 18.0pt; mso-add-space: auto; mso-list: l0 level1 lfo1; text-align: justify; text-indent: -18.0pt; text-justify: inter-ideograph;">
<!--[if !supportLists]--><span style="font-family: Symbol;">·<span style="font-family: 'Times New Roman'; font-size: 7pt; line-height: normal;"> </span></span><!--[endif]--><b><span style="font-family: Arial;">D</span></b><span style="font-family: Arial;">irection: have goals to look forward to<o:p></o:p></span></div>
<div class="MsoListParagraphCxSpMiddle" style="line-height: 150%; margin-left: 18.0pt; mso-add-space: auto; mso-list: l0 level1 lfo1; text-align: justify; text-indent: -18.0pt; text-justify: inter-ideograph;">
<!--[if !supportLists]--><span style="font-family: Symbol;">·<span style="font-family: 'Times New Roman'; font-size: 7pt; line-height: normal;"> </span></span><!--[endif]--><b><span style="font-family: Arial;">R</span></b><span style="font-family: Arial;">esilience: find ways to bounce back<o:p></o:p></span></div>
<div class="MsoListParagraphCxSpMiddle" style="line-height: 150%; margin-left: 18.0pt; mso-add-space: auto; mso-list: l0 level1 lfo1; text-align: justify; text-indent: -18.0pt; text-justify: inter-ideograph;">
<!--[if !supportLists]--><span style="font-family: Symbol;">·<span style="font-family: 'Times New Roman'; font-size: 7pt; line-height: normal;"> </span></span><!--[endif]--><b><span style="font-family: Arial;">E</span></b><span style="font-family: Arial;">motion: take a positive approach<o:p></o:p></span></div>
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<!--[if !supportLists]--><span style="font-family: Symbol;">·<span style="font-family: 'Times New Roman'; font-size: 7pt; line-height: normal;"> </span></span><!--[endif]--><b><span style="font-family: Arial;">A</span></b><span style="font-family: Arial;">cceptance: be comfortable with who you are</span></div>
<div class="MsoListParagraphCxSpLast" style="line-height: 150%; margin-left: 18.0pt; mso-add-space: auto; mso-list: l0 level1 lfo1; text-align: justify; text-indent: -18.0pt; text-justify: inter-ideograph;">
<!--[if !supportLists]--><span style="color: black; font-family: Symbol; mso-bidi-font-family: Symbol; mso-fareast-font-family: Symbol; mso-fareast-language: EN-US;"><span style="mso-list: Ignore;">·<span style="font: 7.0pt "Times New Roman";"> </span></span></span><!--[endif]--><b style="mso-bidi-font-weight: normal;"><span style="color: black; font-family: Arial; mso-bidi-font-family: Arial; mso-fareast-language: EN-US;">M</span></b><span style="color: black; font-family: Arial; mso-bidi-font-family: Arial; mso-fareast-language: EN-US;">eaning: be part of something bigger<o:p></o:p></span></div>
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<span style="color: black; font-family: Arial; mso-bidi-font-family: Arial; mso-fareast-language: EN-US;"><br /></span></div>
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<b><span style="color: black; font-family: Arial; line-height: 150%;">Don't forget if you're feeling like you've let your happy habits slip, you can still get them back and turn your life around. Check out http:</span><span style="font-family: Arial;"><span style="line-height: 24px;">dsd.me/dohappiness</span></span></b></div>
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<span style="font-family: Arial;"><span style="line-height: 24px;"><br /></span></span></div>
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<span style="color: black; font-family: Arial; mso-bidi-font-family: Arial; mso-fareast-language: EN-US;"><br /></span></div>
Karen Pine www.karenpine.comhttp://www.blogger.com/profile/13428781311752827436noreply@blogger.com0tag:blogger.com,1999:blog-5657034165252893744.post-74951373894188347842014-01-24T13:33:00.000+00:002014-01-24T13:33:30.220+00:00How do we change if we’re hard-wired for habits?<div align="center" class="MsoNormal" style="text-align: center;">
<i style="line-height: 150%; text-align: justify;"><span lang="EN-US" style="font-family: Arial; mso-ansi-language: EN-US;">“The brain is a habit machine” </span></i><span lang="EN-US" style="font-family: Arial; line-height: 150%; text-align: justify;">one of the founders of Do Something Different, Professor Ben Fletcher, often tells us, before going on to remind us how recent
scientific discoveries have changed views about the adult brain.</span></div>
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<span lang="EN-US" style="font-family: Arial; mso-ansi-language: EN-US;"><o:p> <table align="center" cellpadding="0" cellspacing="0" class="tr-caption-container" style="margin-left: auto; margin-right: auto; text-align: center;"><tbody>
<tr><td style="text-align: center;"><a href="http://4.bp.blogspot.com/-2VU0veqnyY4/UuJqi644QSI/AAAAAAAAAr4/BPCrYzYgNOs/s1600/Screen+Shot+2014-01-24+at+13.26.59.png" imageanchor="1" style="margin-left: auto; margin-right: auto;"><img border="0" src="http://4.bp.blogspot.com/-2VU0veqnyY4/UuJqi644QSI/AAAAAAAAAr4/BPCrYzYgNOs/s1600/Screen+Shot+2014-01-24+at+13.26.59.png" height="291" width="320" /></a></td></tr>
<tr><td class="tr-caption" style="text-align: center;"><i>Professor Ben Fletcher says 'the brain is a habit machine'<br />but says doing something different is the antidote.</i></td></tr>
</tbody></table>
</o:p></span></div>
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<span lang="EN-US" style="font-family: Arial; mso-ansi-language: EN-US;">For
many years it was thought the brain was fixed and immutable, that it was
incapable of restructuring itself. Then, in the early twentieth century,
evidence emerged showing that <span style="mso-bidi-font-weight: bold;">the brain
is more malleable than ever thought possible. It can and does change.</span><o:p></o:p></span></div>
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<b style="mso-bidi-font-weight: normal;"><span lang="EN-US" style="font-family: Arial; mso-ansi-language: EN-US;"><span style="color: purple;">Novel stimuli
cause the brain to <span style="mso-bidi-font-weight: bold;">create new neural
pathways or reorganize existing ones.</span></span><o:p></o:p></span></b></div>
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<span lang="EN-US" style="font-family: Arial; mso-ansi-language: EN-US;">We’re
talking here about the principle of neuroplasticity. It is now recognised that the
brain is constantly changing in response to new experiences, new behaviors and different
environments. Novel stimuli cause the brain to <span style="mso-bidi-font-weight: bold;">create new neural pathways or reorganize existing ones</span>,
fundamentally altering how behaviour is created and how information is
processed.<o:p></o:p></span></div>
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<span lang="EN-US" style="font-family: Arial; mso-ansi-language: EN-US;">A ground-breaking
study into neuroplasticity involved scanning the brains of London taxi drivers
(Maguire et al., 2000). Typically, a London taxi driver spends around two years
studying the complex layout of the city and its myriad of streets. This long,
rigorous period of training causes structural changes in the taxi drivers’
brains. When their brains were exposed to fMRI scanning, the taxi drivers’ <span style="mso-spacerun: yes;"> </span><span style="mso-bidi-font-weight: bold;">hippocampuses</span>
were found to be significantly larger than those of a control group of 50
healthy men. The hippocampus is the <span style="mso-bidi-font-weight: bold;">brain
area involved in memory and navigation</span>. And the longer the time spent as
a taxi driver the larger it was. <o:p></o:p></span></div>
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<b style="mso-bidi-font-weight: normal;"><span lang="EN-US" style="font-family: Arial; mso-ansi-language: EN-US;"><span style="color: purple;">Repetition of an
activity (in other words, habits) results in the brain falling back on the same
set of existing neural pathways.</span></span></b><span lang="EN-US" style="font-family: Arial; mso-ansi-language: EN-US;"><o:p></o:p></span></div>
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<span lang="EN-US" style="font-family: Arial; mso-ansi-language: EN-US;">Further
examples of brain neuroplasticity are less dramatic, but they demonstrate the
same principle. They have shown that some activities impact the brain more than
others (Mechelli et al., 2004; Gaser and Schlaug, 2003; Draganski et al., 2006)
and that repetition of an activity (in other words, habits) results in the
brain falling back on the same set of existing neural pathways<b style="mso-bidi-font-weight: normal;">. </b>Therefore, to continue changing, the
brain must be challenged to work in new ways. It must be exposed to novel experiences
and new behaviours.<o:p></o:p></span></div>
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<b style="mso-bidi-font-weight: normal;"><span lang="EN-US" style="font-family: Arial; mso-ansi-language: EN-US;"><span style="color: purple;">To continue
changing, the brain must be challenged to work in new ways. It must be exposed
to novel experiences and new behaviours</span>.<o:p></o:p></span></b></div>
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<br /></div>
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<span lang="EN-US" style="font-family: Arial; mso-ansi-language: EN-US;"><a href="http://dsd.me/" target="_blank">DoSomething Different</a> draws on this idea, by helping everyone on our programmes to
create experiences that challenge their existing habits. Because brain science
also tells us that experiences change the brain, not thoughts. It’s about
acting, not thinking. <o:p></o:p></span></div>
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<span lang="EN-US" style="font-family: Arial; mso-ansi-language: EN-US;">The Do’s we create tackle the
individual’s habitual ways of behaving and responding. Doing something
different exposes the person to regular, novel experiences. This reduces the
likelihood of the brain falling back on old neural pathways. Not only does this
mean that life gets better, it also means old maladaptive behaviours – overeating,
excessive drinking, bias, stress - are less likely to get repeated. This is
behaviour change in action, one Do at a time.<o:p></o:p></span></div>
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<span lang="EN-US" style="font-family: Arial; mso-ansi-language: EN-US;"><br /></span></div>
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<span lang="EN-US" style="font-family: Arial; mso-ansi-language: EN-US;"><i style="font-size: 19px; line-height: 28px; text-align: center;">This is a copy of a blog I (Karen) wrote for the Do Something Different website over at http://dsd.me. Many of the principles discussed here apply to people's money habits too!</i></span></div>
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Karen Pine www.karenpine.comhttp://www.blogger.com/profile/13428781311752827436noreply@blogger.com0tag:blogger.com,1999:blog-5657034165252893744.post-77822223730287702232013-12-31T14:20:00.001+00:002013-12-31T14:22:48.387+00:003 ways to control your spending in 2014<div class="MsoNormal" style="mso-layout-grid-align: none; mso-pagination: none; text-autospace: none;">
<span style="font-family: Arial, Helvetica, sans-serif;">Science has thrown up some fascinating facts about how the brain operates when we're in consumer mode, and the processes at work when people over-spend. </span></div>
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<tr><td style="text-align: center;"><a href="http://3.bp.blogspot.com/-hk8Fu4-UXf8/UsLDe3JrSzI/AAAAAAAAAq8/HZXdAp5GQNo/s1600/research_flowchart-reduced.jpg" imageanchor="1" style="margin-left: auto; margin-right: auto;"><img border="0" height="237" src="http://3.bp.blogspot.com/-hk8Fu4-UXf8/UsLDe3JrSzI/AAAAAAAAAq8/HZXdAp5GQNo/s320/research_flowchart-reduced.jpg" width="320" /></a></td></tr>
<tr><td class="tr-caption" style="text-align: center;"><i>Apply some science to control your spending</i></td></tr>
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<span style="font-family: Arial, Helvetica, sans-serif;">There are three main factors at work - and to watch out for - if you want to keep spending under control in 2014:</span></div>
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<span lang="EN-US"><o:p><span style="font-family: Arial, Helvetica, sans-serif;"><br /></span></o:p></span></div>
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<span style="font-family: Arial, Helvetica, sans-serif;"><b>1. Biological Factors: Don’t
go shopping if you’re hungry, pre-menstrual or have just emptied your bladder.</b><o:p></o:p></span></div>
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<span style="font-family: Arial, Helvetica, sans-serif;"><span lang="EN-US">You may not realise that your physiology is affecting your behaviour. But
when you're <b>hungry </b>you will buy more food and make higher calorific choices at
the supermarket. When in an <b>anxious</b> state you will be more likely to
impulse-buy. That's because the physical state of high arousal leads to a </span>depletion of the resources that govern self-control.
And fluctuations in activity in the brain’s orbitofrontal cortex during the
menstrual cycle will make you<span lang="EN-US"> more likely to go on a spending spree when
<b>premenstrual</b>. And </span>more rational and
controlled post-ovulation. Even an empty <b>bladder</b> affects your brain’s control
mechanisms. Science has shown you’ll be more likely to (sorry) splash out if
you’ve just spent a penny. So pay attention to your body before hitting the
shops, it may be telling you to hold fire.<span lang="EN-US"><o:p></o:p></span></span></div>
<table align="center" cellpadding="0" cellspacing="0" class="tr-caption-container" style="margin-left: auto; margin-right: auto; text-align: center;"><tbody>
<tr><td style="text-align: center;"><a href="http://1.bp.blogspot.com/-zEGrdwSP0XI/UsLRuh7clCI/AAAAAAAAArM/176SxEdp664/s1600/banner_image4.jpg" imageanchor="1" style="margin-left: auto; margin-right: auto;"><img border="0" height="132" src="http://1.bp.blogspot.com/-zEGrdwSP0XI/UsLRuh7clCI/AAAAAAAAArM/176SxEdp664/s200/banner_image4.jpg" width="200" /></a></td></tr>
<tr><td class="tr-caption" style="text-align: center;"><i>Try timing shopping trips with your menstrual cycle and avoid the pre-menstrual phase</i></td></tr>
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<span lang="EN-US"><span style="font-family: Arial, Helvetica, sans-serif;"><b>2. Emotional factors: Don’t shop if you’ve just had a row, a stressful
day or been dumped by your boyfriend.</b><o:p></o:p></span></span></div>
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<span style="font-family: Arial, Helvetica, sans-serif;">People experience a range of <b>emotions</b> (anger, fear, sadness)
in their daily lives and engage in all sorts of behavioural responses to keep
them in check. <span style="mso-spacerun: yes;"> </span>Some women find shopping gives them an emotional outlet, the way that alcohol or drugs can do for others. It distracts them from negative
feelings and provides comfort in the form of a treat or reward. In fact studies
of <b>compulsive buying</b> have shown that its prime function is to repair mood. So
spot when emotions are running high and find an alternative way of releasing
them. Find distraction through exercise or relaxation, or seek social support by
spending time with friends. Concentration, whether on gardening, painting or
rock-climbing, is also a good way to absorb negative emotions. And the <b>Do
Something Different</b> approach to <a href="http://dsd.me/" target="_blank">behavioural change</a> could help see you through the tough times because it's all about about breaking habits and increasing behavioural flexibility.<o:p></o:p></span></div>
<table align="center" cellpadding="0" cellspacing="0" class="tr-caption-container" style="margin-left: auto; margin-right: auto; text-align: center;"><tbody>
<tr><td style="text-align: center;"><a href="http://1.bp.blogspot.com/-URGuKjAgHLE/UsLSOuVa-hI/AAAAAAAAArU/FkkR4CqjeD0/s1600/imagewomanbags&shoes.jpg" imageanchor="1" style="margin-left: auto; margin-right: auto;"><img border="0" height="320" src="http://1.bp.blogspot.com/-URGuKjAgHLE/UsLSOuVa-hI/AAAAAAAAArU/FkkR4CqjeD0/s320/imagewomanbags&shoes.jpg" width="201" /></a></td></tr>
<tr><td class="tr-caption" style="text-align: center;"><i>Buyer's remorse is like a shopping hangover</i></td></tr>
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<span lang="EN-US"><span style="font-family: Arial, Helvetica, sans-serif;"><b>3. Cognitive factors: Don’t go shopping with low self-esteem and an “I
deserve it attitude”.</b><o:p></o:p></span></span></div>
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<span lang="EN-US"><span style="font-family: Arial, Helvetica, sans-serif;">Impulse purchases can trigger a lot of <b>self-justification</b> in the consumer, to assuage the guilt of over-spending. Their thoughts echo with the messages
that have been implanted by constant brain-washing and bombarding marketing
campaigns. Thoughts such as “Why shouldn’t I have it?” “I work hard I deserve
it” “My friends will love me for it” and so on. Self-talk can also shift the
focus onto the wrong things, “I’m saving £100 by buying this in the sale” (instead of, “I’m spending £200 I don’t have") or even "I'll show him!" Some <b>cognitive reframing </b>can help here.
Relabel your credit card your debt card. Silently answer the ad-men back.
Recall when you last had buyer’s remorse and tell yourself how you’ll feel
tomorrow. And find ways to boost your self-esteem so that you can resist the
constant bombardment of persuasive messages. </span></span><br />
<span lang="EN-US"><span style="font-family: Arial, Helvetica, sans-serif;">Few people greet a large credit
card bill with the words, “Because I’m worth i</span></span><span lang="EN-US" style="font-family: Arial; mso-ansi-language: EN-US;">t”.<o:p></o:p></span></div>
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Karen Pine www.karenpine.comhttp://www.blogger.com/profile/13428781311752827436noreply@blogger.com0tag:blogger.com,1999:blog-5657034165252893744.post-62641701721210354612013-12-16T14:29:00.001+00:002013-12-16T14:31:23.648+00:007 Signs that you are suffering from Gift Creep <div class="MsoNormal" style="line-height: 115%;">
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<h2>
<b><span style="font-family: Arial, Helvetica, sans-serif;"><span style="font-size: small;"><span style="line-height: 115%;">OK, so you've finished your Christmas shopping </span></span><span style="line-height: 18px;">…</span></span></b><span style="font-size: small;"><b><span style="font-family: Arial, Helvetica, sans-serif;"><span style="line-height: 115%;">. or have you? </span></span></b></span></h2>
<h2>
<span style="font-size: small;"><b><span style="font-family: Arial, Helvetica, sans-serif;"><span style="line-height: 115%;">Will you be tempted to buy your friend that 'little extra'? Or find you've bought more presents than you needed and add to the </span><span style="line-height: 18px;">relatives' pile</span></span></b><span style="line-height: 115%;"><b><span style="font-family: Arial, Helvetica, sans-serif;">?</span></b><o:p></o:p></span></span></h2>
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<div class="separator" style="clear: both; text-align: center;">
<a href="http://3.bp.blogspot.com/-CBctN01JyaY/Uq8MdungusI/AAAAAAAAAqc/ZKZ5FlEmVEs/s1600/presents.jpg" imageanchor="1" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="320" src="http://3.bp.blogspot.com/-CBctN01JyaY/Uq8MdungusI/AAAAAAAAAqc/ZKZ5FlEmVEs/s320/presents.jpg" width="240" /></a></div>
<div class="separator" style="clear: both; text-align: center;">
<i>Can't stop at one gift per person? </i></div>
<div class="separator" style="clear: both; text-align: center;">
<i>You may be suffering from gift creep.</i></div>
<span style="font-size: 16px; line-height: 18px;"><br /></span></div>
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<br /></div>
<div class="MsoNormal" style="line-height: 115%;">
<b style="font-size: 12pt; line-height: 115%;">People rarely seem to give each other just one present these days.</b><span style="font-size: 12pt; line-height: 115%;"> We hedge our bets and give two, or even three, gifts in the hope that one of them will hit the right note.</span><br />
<span style="font-size: 12.0pt; line-height: 115%; mso-ascii-font-family: Calibri; mso-ascii-theme-font: minor-latin; mso-bidi-font-family: Calibri; mso-bidi-theme-font: minor-latin; mso-hansi-font-family: Calibri; mso-hansi-theme-font: minor-latin;"><br /></span>
<span style="font-size: 12.0pt; line-height: 115%; mso-ascii-font-family: Calibri; mso-ascii-theme-font: minor-latin; mso-bidi-font-family: Calibri; mso-bidi-theme-font: minor-latin; mso-hansi-font-family: Calibri; mso-hansi-theme-font: minor-latin;">More than a third
(35%) of people say they're disappointed with how the gifts they've bought look when wrapped up and fall victim to 'gift creep', </span><span style="font-size: 16px;">splashing out on last-minute additions, according to r</span><span style="font-size: 16px; line-height: 115%;">esearch by Currys & PC World.</span><br />
<span style="font-size: 12pt; line-height: 115%;"><br /></span>
<span style="font-size: 12pt; line-height: 115%;">And nearly a quarter (23%) of people in their survey reported worrying </span><span style="font-size: 12pt; line-height: 115%;">that the other person has spent more, which can lead to nipping out for that little 'extra something'. </span></div>
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<span style="font-size: 12pt; line-height: 115%;"><br /></span>
<span style="font-size: 12pt; line-height: 115%;">It seems some of us just don't know when to stop shopping!</span></div>
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<br /></div>
<div class="MsoNormal" style="line-height: 115%;">
<span style="font-size: 12.0pt; line-height: 115%; mso-ascii-font-family: Calibri; mso-ascii-theme-font: minor-latin; mso-bidi-font-family: Calibri; mso-bidi-theme-font: minor-latin; mso-hansi-font-family: Calibri; mso-hansi-theme-font: minor-latin;">I've called this behavioural phenomenon <b style="mso-bidi-font-weight: normal;">‘gift creep’ </b>and this week, as we get closer to Christmas, is the danger period when we can fall victim to it and start piling on the presents. </span><span style="font-size: 12pt; line-height: 115%;">And that can really add to the cost of Christmas.</span></div>
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<span style="font-size: 12pt; line-height: 115%;"><br /></span></div>
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<span style="font-size: 12pt; line-height: 115%;"><b>Here are my</b> </span><b style="text-align: center;">7 signs you are suffering from Gift Creep:</b></div>
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<span style="color: purple; font-family: Arial, Helvetica, sans-serif; line-height: 150%; text-indent: -18pt;"> 1.</span><span style="color: purple; font-family: Arial, Helvetica, sans-serif; font-size: 7pt; text-indent: -18pt;"> </span><span style="color: purple; font-family: Arial, Helvetica, sans-serif; line-height: 150%; text-indent: -18pt;">You’ve
finished your Christmas shopping but still buy little ‘extras’ every time you
go out</span><br />
<span style="line-height: 24px;"><br /></span><span style="color: purple; font-family: Arial, Helvetica, sans-serif; line-height: 150%; text-indent: -18pt;"> 2.</span><span style="color: purple; font-family: Arial, Helvetica, sans-serif; font-size: 7pt; text-indent: -18pt;"> </span><span style="color: purple; font-family: Arial, Helvetica, sans-serif; line-height: 150%; text-indent: -18pt;">You
worry someone won’t like what you’ve bought them, so you add another gift (like
some luxury chocolates) on top to soften the effect</span><br />
<span style="line-height: 24px;"><br /></span><span style="color: purple; font-family: Arial, Helvetica, sans-serif; line-height: 150%; text-indent: -18pt;"> 3.</span><span style="color: purple; font-family: Arial, Helvetica, sans-serif; font-size: 7pt; text-indent: -18pt;"> </span><span style="color: purple; font-family: Arial, Helvetica, sans-serif; line-height: 150%; text-indent: -18pt;">Before
someone visits at Christmas you look around to see if there’s anything else you
could give them</span><br />
<span style="line-height: 24px;"><br /></span><span style="color: purple; font-family: Arial, Helvetica, sans-serif; line-height: 150%; text-indent: -18pt;"> 4.</span><span style="color: purple; font-family: Arial, Helvetica, sans-serif; font-size: 7pt; text-indent: -18pt;"> </span><span style="color: purple; font-family: Arial, Helvetica, sans-serif; line-height: 150%; text-indent: -18pt;">After
wrapping all your gifts you feel anxious that the size and number of parcels
looks a bit on the small side</span><br />
<span style="line-height: 24px;"><br /></span><span style="color: purple; font-family: Arial, Helvetica, sans-serif; line-height: 150%; text-indent: -18pt;"> 5.</span><span style="color: purple; font-family: Arial, Helvetica, sans-serif; font-size: 7pt; text-indent: -18pt;"> </span><span style="color: purple; font-family: Arial, Helvetica, sans-serif; line-height: 150%; text-indent: -18pt;">You lie awake at night totting up how much you’ve spent on people - then try to even up the numbers so as not
to appear stingy</span><br />
<span style="line-height: 24px;"><br /></span><span style="color: purple; font-family: Arial, Helvetica, sans-serif; line-height: 150%; text-indent: -18pt;"> 6.</span><span style="color: purple; font-family: Arial, Helvetica, sans-serif; font-size: 7pt; text-indent: -18pt;"> </span><span style="color: purple; font-family: Arial, Helvetica, sans-serif; line-height: 150%; text-indent: -18pt;">You’re
all spent out …. but can’t resist those last minute stocking fillers at the
till</span><br />
<span style="line-height: 24px;"><br /></span><span style="color: purple; font-family: Arial, Helvetica, sans-serif; line-height: 150%; text-indent: -18pt;"> 7.</span><span style="color: purple; font-family: Arial, Helvetica, sans-serif; font-size: 7pt; text-indent: -18pt;"> </span><span style="color: purple; font-family: Arial, Helvetica, sans-serif; line-height: 150%; text-indent: -18pt;">You
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<br /></div>
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<o:p><b>So if you've finished, try to draw a line under the shopping and say 'enough's enough'! </b></o:p></div>
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<o:p><br /></o:p></div>
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<o:p>Otherwise, gift creep creeps up year-on-year until it reaches unmanageable, and un-financeable, levels.</o:p><br />
<o:p><br /></o:p>
<o:p><br /></o:p>
<div class="separator" style="clear: both; text-align: right;">
</div>
<div class="separator" style="clear: both; text-align: center;">
<a href="http://3.bp.blogspot.com/-vdr_V9MdaD8/Uq8NO-h-9QI/AAAAAAAAAqs/xtbdlY7sowA/s1600/curryspcworld.jpg" imageanchor="1" style="clear: right; float: right; margin-bottom: 1em; margin-left: 1em;"><img border="0" height="86" src="http://3.bp.blogspot.com/-vdr_V9MdaD8/Uq8NO-h-9QI/AAAAAAAAAqs/xtbdlY7sowA/s200/curryspcworld.jpg" width="200" /></a></div>
</div>
<i style="line-height: 115%;"><span style="font-size: 12pt; line-height: 115%;">To help present buyers, get their
presents right this Christmas, Currys & PC World has launched a special Gift
List service. The </span><a href="http://www.curryspcworldpromotions.com/giftlist" style="font-size: 12pt; line-height: 115%;" target="_blank">online tool</a><span style="font-size: 12pt; line-height: 115%;"> makes
getting the right gift easy and, as well as helping
you pick the best presents, every day someone will win their entire Gift list
throughout the festive period.</span></i><br />
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Karen Pine www.karenpine.comhttp://www.blogger.com/profile/13428781311752827436noreply@blogger.com0tag:blogger.com,1999:blog-5657034165252893744.post-60433781743733532702013-12-06T14:14:00.001+00:002013-12-06T14:14:24.209+00:00Buy, give and give again!<b>Is there someone in
your life who’s ‘impossible to buy for’?</b><br /><div class="MsoNormal">
<b style="mso-bidi-font-weight: normal;">Or a person who
deserves an extra special gift?<o:p></o:p></b></div>
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<br /></div>
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<b style="mso-bidi-font-weight: normal;">How about the gift of
happiness? <o:p></o:p></b></div>
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<br /></div>
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Do Something Different (the movement co-founded by Professor
Karen Pine) has teamed up with Action for Happiness to create Do Happiness. It’s
all about less moaning and more appreciating.<span style="mso-spacerun: yes;">
</span>Less rushing around and more stopping and smelling the mince pies. More
turning frowns upside down.<o:p></o:p></div>
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<br /></div>
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And when you buy one happiness programme you automatically
create a free one for someone who can’t afford it. So it’s smiles all round.<o:p></o:p></div>
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<br /></div>
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Do Happiness is a six-week programme of small personalised actions
(Do’s) designed to supercharge your happiness levels - and spread happiness to
others.<o:p></o:p></div>
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<br /></div>
<div class="MsoNormal">
<u><a href="http://www.dsd.me/dohappiness" target="_blank">Do Happiness </a><o:p></o:p></u></div>
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<br /></div>
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<br /></div>
<div class="separator" style="clear: both; text-align: center;">
<a href="http://1.bp.blogspot.com/-8zZfH8WF1Fs/UqHZ43kqC0I/AAAAAAAAAqE/KZ83jwlY-VQ/s1600/Do+Bubbles+copy.jpg" imageanchor="1" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="150" src="http://1.bp.blogspot.com/-8zZfH8WF1Fs/UqHZ43kqC0I/AAAAAAAAAqE/KZ83jwlY-VQ/s400/Do+Bubbles+copy.jpg" width="400" /></a></div>
<br />
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<br /></div>
<div class="MsoNormal">
<b style="mso-bidi-font-weight: normal;">How does it work?<o:p></o:p></b></div>
<div class="MsoNormal">
It’s simple. The Do-er does a quick online happiness
questionnaire. Then they are sent daily Do’s: powerful actions designed by
psychologists, and picked especially for them, to act upon. And access to a Do
Zone in which to log and share them.<o:p></o:p></div>
<div class="MsoNormal">
<br /></div>
<table align="center" cellpadding="0" cellspacing="0" class="tr-caption-container" style="margin-left: auto; margin-right: auto; text-align: center;"><tbody>
<tr><td style="text-align: center;"><a href="http://2.bp.blogspot.com/-29FFM4G8mEU/UqHbFGwKbNI/AAAAAAAAAqM/pNTdleBoV3s/s1600/Screen+Shot+2013-12-06+at+14.11.31.png" imageanchor="1" style="margin-left: auto; margin-right: auto;"><img border="0" height="102" src="http://2.bp.blogspot.com/-29FFM4G8mEU/UqHbFGwKbNI/AAAAAAAAAqM/pNTdleBoV3s/s320/Screen+Shot+2013-12-06+at+14.11.31.png" width="320" /></a></td></tr>
<tr><td class="tr-caption" style="text-align: center;"><i>Do's are small positive actions that arrive by text and/or email</i></td></tr>
</tbody></table>
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<br /></div>
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<b style="mso-bidi-font-weight: normal;">How much does it
cost?<o:p></o:p></b></div>
<div class="MsoNormal">
Do Happiness costs £15 for a six-week programme – a total of
32 daily Do’s sent by email and/or text. That’s less than the cost of a massage
for something that lasts much longer and isn’t so oily. Each programme that’s
started automatically releases one free of charge to a less-fortunate person on
the list. That’s the first act of kindness. And there are more smile-generating
acts to follow.<o:p></o:p></div>
<div class="MsoNormal">
<br /></div>
<div class="MsoNormal">
<b style="mso-bidi-font-weight: normal;">Show your friends and
family some happy love<o:p></o:p></b></div>
<div class="MsoNormal">
Plant some extra happiness in your own life, or that of
friends and family, and watch the happiness blossom and grow right into next
year, one Do at a time.<o:p></o:p></div>
<div class="MsoNormal">
<u><a href="http://www.dsd.me/dohappiness" target="_blank">Find out more</a><o:p></o:p></u></div>
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Karen Pine www.karenpine.comhttp://www.blogger.com/profile/13428781311752827436noreply@blogger.com0tag:blogger.com,1999:blog-5657034165252893744.post-36721390480666221522013-11-25T12:02:00.001+00:002013-11-25T12:02:47.872+00:00Happiness. The best gift you can give.<br />
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Imagine a gift that lasts and lasts. that doesn't sit on a shelf. or get eaten. OR get taken back to the shop<span style="color: #928e8e; font-weight: normal;">.</span></h4>
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One that brings happiness not for a fleeting moment. But for weeks or months.</div>
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Imagine treating a loved-one to that for just £15 - and at the same time gifting it to a person somewhere who can't afford it.</div>
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That's what's behind the Do Happiness Programme. The latest joyful offering from Do Something Different and Action for Happiness. </div>
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<a href="http://dsd.me/blog/wp-content/uploads/2013/11/Do-Bubbles-copy.jpg" style="background-color: transparent; border-bottom-color: rgb(223, 159, 94); border-style: none none solid; border-width: 0px 0px 1px; color: #eb8e29; margin: 0px; outline: 0px; padding: 0px; text-decoration: none; vertical-align: baseline;"><img alt="Do Happiness" class="alignleft wp-image-509" height="259" src="http://dsd.me/blog/wp-content/uploads/2013/11/Do-Bubbles-copy.jpg" style="background-color: transparent; border: 0px none; display: block; margin: 0px; max-width: 100%; outline: 0px; padding: 0px; vertical-align: baseline;" width="691" /></a></div>
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<i> from the latest blog at www.dsd.me :</i></div>
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Created with our friends at Action for Happiness, Do Happiness is a six-week programme of personally tailored small actions (Do’s) designed to help you to develop more happiness for yourself and for the people around you.</div>
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<b style="background-color: transparent; border: 0px none; margin: 0px; outline: 0px; padding: 0px; vertical-align: baseline;">How does it work?</b></div>
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It’s simple. You carry out our quick online happiness questionnaire. We then send you daily Do’s: psychologically powerful actions designed by our expert psychologists and picked especially for you to help bring more happiness into your life.</div>
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<strong style="background-color: transparent; border: 0px none; margin: 0px; outline: 0px; padding: 0px; vertical-align: baseline;">How will it help you</strong><b style="background-color: transparent; border: 0px none; margin: 0px; outline: 0px; padding: 0px; vertical-align: baseline;"> to be happier?</b></div>
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The programme has been created around Action for Happiness’ 10 keys to happier living. Based on the latest research, the 10 keys are things that have been see to consistently make people’s lives happier and more fulfilling. Together they spell “GREAT DREAM”:</div>
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<li style="background-color: transparent; border: 0px none; margin: 0px; outline: 0px; padding: 0.2em 0px; text-align: left; vertical-align: baseline;"><b style="background-color: transparent; border: 0px none; margin: 0px; outline: 0px; padding: 0px; vertical-align: baseline;">R</b>elating</li>
<li style="background-color: transparent; border: 0px none; margin: 0px; outline: 0px; padding: 0.2em 0px; text-align: left; vertical-align: baseline;"><b style="background-color: transparent; border: 0px none; margin: 0px; outline: 0px; padding: 0px; vertical-align: baseline;">E</b>xercising</li>
<li style="background-color: transparent; border: 0px none; margin: 0px; outline: 0px; padding: 0.2em 0px; text-align: left; vertical-align: baseline;"><b style="background-color: transparent; border: 0px none; margin: 0px; outline: 0px; padding: 0px; vertical-align: baseline;">A</b>ppreciating</li>
<li style="background-color: transparent; border: 0px none; margin: 0px; outline: 0px; padding: 0.2em 0px; text-align: left; vertical-align: baseline;"><b style="background-color: transparent; border: 0px none; margin: 0px; outline: 0px; padding: 0px; vertical-align: baseline;">T</b>rying out</li>
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<li style="background-color: transparent; border: 0px none; margin: 0px; outline: 0px; padding: 0.2em 0px; text-align: left; vertical-align: baseline;"><b style="background-color: transparent; border: 0px none; margin: 0px; outline: 0px; padding: 0px; vertical-align: baseline;">E</b>motion</li>
<li style="background-color: transparent; border: 0px none; margin: 0px; outline: 0px; padding: 0.2em 0px; text-align: left; vertical-align: baseline;"><b style="background-color: transparent; border: 0px none; margin: 0px; outline: 0px; padding: 0px; vertical-align: baseline;">A</b>cceptance</li>
<li style="background-color: transparent; border: 0px none; margin: 0px; outline: 0px; padding: 0.2em 0px; text-align: left; vertical-align: baseline;"><b style="background-color: transparent; border: 0px none; margin: 0px; outline: 0px; padding: 0px; vertical-align: baseline;">M</b>eaning</li>
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Your Do Happiness programme will give you Do’s that will help you to explore any of the keys that might be lacking in your life, together with some inspirational quotes. All in all you get 32 Do’s over six weeks, with each one inviting you to do things that are known to increase happiness in our lives, and the in the lives of people around us. Some of them will be quite small, like appreciating things around you for example. Others, like carrying out a random act of kindness or contacting someone from the past you have lost contact with, might take a little courage.</div>
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Taken together, your Do’s will help you to practise happy habits almost every day for six weeks. Practise making scones or playing badminton for six weeks and you’ll find you’re much better at it by the end. The same applies to happiness!</div>
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<b style="background-color: transparent; border: 0px none; margin: 0px; outline: 0px; padding: 0px; vertical-align: baseline;">Share the happiness</b></div>
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Everyone on the Do Happiness programme can share comments in our Do Zone and help one another along. Individuals might choose to sign up with a friend or family member and do it together. It’s also great for small companies or departments within companies who want to boost morale or just have some fun together.<b style="background-color: transparent; border: 0px none; margin: 0px; outline: 0px; padding: 0px; vertical-align: baseline;"></b></div>
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<span style="background-color: transparent; border: 0px none; margin: 0px; outline: 0px; padding: 0px; vertical-align: baseline;"><b>We give one away free for everyone who joins</b></span></div>
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Because we don’t think money should get in the way of happiness, every place that's bought generates a place for someone that can’t afford it. </div>
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People who can’t afford it can register on the waiting list to get a place as soon as it comes available. </div>
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What’s more, people who buy a place instantly help someone who needs it, which means they’re spreading happiness as soon as they sign up<b>.</b></div>
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<b style="background-color: transparent; border: 0px none; margin: 0px; outline: 0px; padding: 0px; vertical-align: baseline;">How much does it cost?</b></div>
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Do Happiness costs £15 for a six-week programme – a total of 32 daily Do’s sent by email (and/or text to your mobile phone if you’re inside the EU). That’s less than the cost of a massage for something that lasts a lot, lot longer.</div>
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<b style="background-color: transparent; border: 0px none; margin: 0px; outline: 0px; padding: 0px; vertical-align: baseline;">Boost your happiness today</b></div>
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Bring some extra happiness into your life, your family and friends’ lives or your business, and look forward to more happiness, one Do at a time.</div>
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<strong style="background-color: transparent; border: 0px none; margin: 0px; outline: 0px; padding: 0px; vertical-align: baseline;"><a href="http://www.dsd.me/dohappiness" style="background-color: transparent; border-bottom-color: rgb(223, 159, 94); border-style: none none solid; border-width: 0px 0px 1px; color: #eb8e29; margin: 0px; outline: 0px; padding: 0px; text-decoration: none; vertical-align: baseline;" target="_blank" title="Do Happiness">Find out more or join now</a></strong></div>
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Visit <a href="http://www.actionforhappiness.org/" style="background-color: transparent; border-bottom-color: rgb(223, 159, 94); border-style: none none solid; border-width: 0px 0px 1px; color: #eb8e29; margin: 0px; outline: 0px; padding: 0px; text-decoration: none; vertical-align: baseline;" target="_blank" title="Action for Happiness">Action for Happiness</a></div>
Karen Pine www.karenpine.comhttp://www.blogger.com/profile/13428781311752827436noreply@blogger.com0tag:blogger.com,1999:blog-5657034165252893744.post-11763037597895120112013-11-18T15:23:00.000+00:002013-11-18T15:23:47.408+00:00Join a new community of women entrepreneurs<!--[if gte mso 9]><xml>
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<span style="font-family: Calibri; mso-ascii-theme-font: minor-latin; mso-hansi-theme-font: minor-latin;">I (Simonne) am very excited about a trip to Guildford on
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<em><span style="font-family: Calibri; mso-ascii-theme-font: minor-latin; mso-hansi-theme-font: minor-latin;">A coffee morning unlike anything you’ve seen
before</span></em><o:p></o:p></span><br />
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<strong><span style="font-family: Calibri; mso-ascii-theme-font: minor-latin; mso-hansi-theme-font: minor-latin;">Tuesday 19th
November</span></strong><span style="font-family: Calibri; mso-ascii-theme-font: minor-latin; mso-hansi-theme-font: minor-latin;"><br />
<strong><span style="font-family: Calibri; mso-ascii-theme-font: minor-latin; mso-hansi-theme-font: minor-latin;">9.30am PROMPT ‘til 11.30am</span></strong><br />
<strong><span style="font-family: Calibri; mso-ascii-theme-font: minor-latin; mso-hansi-theme-font: minor-latin;">at Anthropologie,</span></strong><br />
<strong><span style="font-family: Calibri; mso-ascii-theme-font: minor-latin; mso-hansi-theme-font: minor-latin;">149 High Street Guildford,GU1 3AD</span></strong><o:p></o:p></span></div>
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<div style="margin-left: 148.85pt;">
<span style="mso-field-code: " HYPERLINK \0022http\:\/\/thehubdot\.com\/event-registration\/?ee=5\0022 \\t \0022_blank\0022 ";"><span class="MsoHyperlink"><b><span style="font-family: Calibri; mso-ascii-theme-font: minor-latin; mso-hansi-theme-font: minor-latin;">Tickets are £10 and must be
purchased in advance</span></b></span></span><span style="font-family: Calibri; mso-ascii-theme-font: minor-latin; mso-hansi-theme-font: minor-latin;">.<o:p></o:p></span></div>
<div style="margin-left: 148.85pt;">
<span style="font-family: Calibri;"><br /></span>
<span style="font-family: Calibri;">I connected with Simona Barbieri, the founder
of </span><span class="MsoHyperlink"><span style="font-family: Calibri;">The Hub Dot</span></span><span style="font-family: Calibri;"> through a client of mine and felt an immediate resonance with her
and the refreshing approach of her concept. We felt a synergy - both of us
coming from, what she described as, a 'soulful business’ perspective.</span></div>
<span style="font-family: Calibri;">Simona started the Hub Dot last year when she
was looking for a new approach to networking where women could come together
and support each other and, most importantly, meet for real, rather than in an
online environment. So she sent out an email to friends, family and colleagues
inviting them to her house for an informal coffee morning.</span><br />
<span style="font-family: Calibri; mso-ascii-theme-font: minor-latin; mso-hansi-theme-font: minor-latin;"><b>To help people engage with each other, she
created the concept of wearing coloured dots,</b> denoting not who you are but how
you would like to engage. </span><br />
<span style="font-family: Calibri; mso-ascii-theme-font: minor-latin; mso-hansi-theme-font: minor-latin;">For example, a red dot means “I’m established –
whether in business, career or motherhood – please feel free to ask more”; a
yellow dot means “I have an idea, can anyone help”. By wearing any combination
of five coloured dots, participants had an easy way in to conversations without
anyone labeled or categorised.<o:p></o:p></span><br />
<span style="font-family: Calibri; mso-ascii-theme-font: minor-latin; mso-hansi-theme-font: minor-latin;"><b>The first event was a phenomenal success</b> and
since then Hub Dot has snowballed into an international community of inspiring
businesswomen, with regular events in London and Naples and more planned for
other major cities. </span><br />
<span style="font-family: Calibri; mso-ascii-theme-font: minor-latin; mso-hansi-theme-font: minor-latin;"><b>Events are of very different shapes and sizes,</b> but all use
the same formula of the coloured dots and a range of speakers, who speak for
just a few minutes – not selling their brand but sharing their stories with
honesty and integrity and a great sense of fun.<o:p></o:p></span><br />
<span style="font-family: Calibri; mso-ascii-theme-font: minor-latin; mso-hansi-theme-font: minor-latin;">I’m delighted to be able to be a part of it,
and if you’re in the Guildford area next Tuesday please register to join us:<o:p></o:p></span><br />
<span style="mso-field-code: " HYPERLINK \0022http\:\/\/thehubdot\.com\/event-registration\/?ee=5\0022 \\t \0022_blank\0022 ";"><span class="MsoHyperlink"><b><span style="font-family: Calibri; mso-ascii-theme-font: minor-latin; mso-hansi-theme-font: minor-latin;"><a href="http://thehubdot.com/event-registration/?ee=5" target="_blank">Tickets are £10 and must bepurchased in advance</a></span></b></span></span><span style="font-family: Calibri; mso-ascii-theme-font: minor-latin; mso-hansi-theme-font: minor-latin;">.</span><br />
<span style="font-family: Calibri;">If you’re not, do check out the </span><span class="MsoHyperlink"><span style="font-family: Calibri; mso-ascii-theme-font: minor-latin; mso-hansi-theme-font: minor-latin;"><a href="http://thehubdot.com/films/take-a-look/" target="_blank">films on the Hub Dot</a> website</span></span><span style="font-family: Calibri;"> for a taste of these upbeat and uplifting occasions.</span><br />
<span style="font-family: Calibri;">Thanks. <i>Simonne Gnessen Simonne@financial-coaching.co.uk</i></span>Karen Pine www.karenpine.comhttp://www.blogger.com/profile/13428781311752827436noreply@blogger.com0tag:blogger.com,1999:blog-5657034165252893744.post-17966402185353469962013-11-13T08:52:00.001+00:002013-11-13T08:52:56.067+00:00What's your Style Identity? (and should you care?)….<div class="MsoNormal">
<span style="font-family: Arial, Helvetica, sans-serif;"><span style="color: purple;">A pair of turquoise PVC shorts. A neon jumpsuit. A hand-knitted
corset. Just some of the drastic style boobs that three friends owned up to
when surveyed recently. And who hasn’t bought something to wear and, on getting it
home, found that it's less of a ‘Wow” and more of a “Why???”!</span><o:p></o:p></span></div>
<div class="MsoNormal">
<br /></div>
<div class="MsoNormal">
<span style="font-family: Arial, Helvetica, sans-serif;">That’s why I was thrilled to get involved in a project with
TKMaxx and The Times T2 to help people discover their Style Identity. It's just launched today. </span><br />
<span style="font-family: Arial, Helvetica, sans-serif;"><br /></span>
<span style="font-family: Arial, Helvetica, sans-serif;">When we're muddled about what suits us, confused about the style that matches our
personality, we risk making expensive mistakes and creating a look that misses the mark. It's not enough to rip a style from the
catwalk, magazine page or shop window and simply put it on. That look was designed
for someone with a different body, a different personality and a lifestyle
that’s nothing like yours. So it’s unlikely to work. It might scream,
“This isn’t me”. Worse still, it could hide the real you and leave you sartorially dissatisfied, starved of self-expression. That's why dressing from the inside out, from your identity and your unique personality, is so vital.<o:p></o:p></span></div>
<div class="MsoNormal">
<br /></div>
<div class="MsoNormal">
<span style="font-family: Arial, Helvetica, sans-serif;"><b>Research shows that when we change how we look, the change
isn’t purely physical.</b> </span></div>
<div class="MsoNormal">
<span style="font-family: Arial, Helvetica, sans-serif;"><br /></span></div>
<div class="MsoNormal">
<span style="font-family: Arial, Helvetica, sans-serif;">Changing how we look changes how we behave. </span></div>
<div class="MsoNormal">
<span style="font-family: Arial, Helvetica, sans-serif;">It changes how
others react to us (positively and negatively). </span></div>
<div class="MsoNormal">
<span style="font-family: Arial, Helvetica, sans-serif;">It can even change how we think
and feel. </span></div>
<div class="MsoNormal">
<span style="font-family: Arial, Helvetica, sans-serif;"><br /></span></div>
<div class="MsoNormal">
<span style="font-family: Arial, Helvetica, sans-serif;">So pulling a dress off the wardrobe or shop rail is no benign act. It could have a knock-on effect for your whole day. Or even your life. I’m
digging deep into the psychology behind this in my new book about fashion psychology, <i>‘Mind What
You Wear’</i>. It'll feature the <a href="http://www.thetimes.co.uk/styleidentity" target="_blank">TKMaxx/Times Style Identity questionnaire</a>
as a way for people to really get ‘behind the seams’ of their own identity.<span style="mso-spacerun: yes;"> </span><o:p></o:p></span></div>
<div class="MsoNormal">
<br /></div>
<table align="center" cellpadding="0" cellspacing="0" class="tr-caption-container" style="margin-left: auto; margin-right: auto; text-align: center;"><tbody>
<tr><td style="text-align: center;"><a href="http://4.bp.blogspot.com/-pc57sCnuzcU/UoJaCeVREvI/AAAAAAAAApg/Zgarflxh1hI/s1600/Screen+Shot+2013-11-12+at+16.40.09.png" imageanchor="1" style="margin-left: auto; margin-right: auto;"><img border="0" height="213" src="http://4.bp.blogspot.com/-pc57sCnuzcU/UoJaCeVREvI/AAAAAAAAApg/Zgarflxh1hI/s400/Screen+Shot+2013-11-12+at+16.40.09.png" width="400" /></a></td></tr>
<tr><td class="tr-caption" style="text-align: center;"><span style="text-align: left;"><i><span style="font-size: x-small;"><span style="font-family: Arial, Helvetica, sans-serif;">Romance, Retro, Glamour, Bold or Street Chic. What's your style </span></span></i></span><span style="font-family: Arial, Helvetica, sans-serif; font-size: x-small;"><i>identity?</i></span></td></tr>
</tbody></table>
<div class="MsoNormal">
<span style="font-family: Arial, Helvetica, sans-serif;"><b>If you haven’t already checked out yours,</b> go over and do the<u> <a href="http://www.thetimes.co.uk/styleidentity" target="_blank">Style Identity questionnaire</a>.</u> It only takes a few minutes. And don’t
forget to share your results with your friends. </span><br />
<div class="separator" style="clear: both; text-align: center;">
<br /></div>
<div class="separator" style="clear: both; text-align: left;">
<span style="font-family: Arial, Helvetica, sans-serif;"><b>I've created five identities based on how an individual's personality type and lifestyle translates into clothing.</b> The identities are <i>Romance, Retro, Glamour, Bold </i>and <i>Street Chic.</i> Your answers to the
questions will reveal which you are. You may think you know. Or you might be in for a surprise. Of course most of us are a mix of types, so your signature <i>and</i> your accent style will emerge from the test. It’s
worth giving it a go. When you know what your style is you feel more at one with your image, and those shopping expeditions are made a whole lot easier.</span></div>
<div class="separator" style="clear: both; text-align: left;">
<span style="font-family: Arial, Helvetica, sans-serif;"><br /></span></div>
</div>
<div class="MsoNormal">
<span style="font-family: Arial, Helvetica, sans-serif;"><b>If discovering your identity sparks off some style soul-searching, that’s no bad thing. </b></span><br />
<span style="font-family: Arial, Helvetica, sans-serif;">TK Maxx has a fashion philosophy that’s all
about being a little bit braver. They want people to ‘put their brave glasses
on’. To say ‘maybe’ to the unthinkable. I love their approach because it chimes
so well with the <a href="http://www.dsd.me/" target="_blank">Do Something Different</a> movement that I co-founded and
passionately believe in. When applied to fashion this all adds up to more
brazen experimentation, more pushing at the boudaries and more venturing across the familiar line. <o:p></o:p></span></div>
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<span style="font-family: Arial, Helvetica, sans-serif;"><b>It’s easy to get into a wardrobe rut because it creeps up on us without us knowing.</b> You suddenly find yourself playing it
so safe that you're not expressing your true identity. You start to disappear in a sea of beige. Now's the time to change all that.</span><br />
<span style="font-family: Arial, Helvetica, sans-serif;">TK Maxx say that the only wrong is not trying
it on. </span><br />
<span style="font-family: Arial, Helvetica, sans-serif;">And that’s as true of life as it is of clothing!<o:p></o:p></span></div>
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Karen Pine www.karenpine.comhttp://www.blogger.com/profile/13428781311752827436noreply@blogger.com0tag:blogger.com,1999:blog-5657034165252893744.post-67825759043984607412013-10-20T14:23:00.000+01:002013-10-22T09:25:09.280+01:00Is clothes shopping a costly mechanism for maintaining self-esteem?<div class="separator" style="clear: both; text-align: center;">
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<a href="http://2.bp.blogspot.com/-e1QmeYVI-sk/UmPJKtLX4WI/AAAAAAAAAoI/zd8vyU-BTPI/s1600/Marie+Curie+quote-i-have-no-dress-except-the-one-i-wear-every-day-if-you-are-going-to-be-kind-enough-to-give-me-one-marie-curie-45451.jpg" imageanchor="1" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="187" src="http://2.bp.blogspot.com/-e1QmeYVI-sk/UmPJKtLX4WI/AAAAAAAAAoI/zd8vyU-BTPI/s400/Marie+Curie+quote-i-have-no-dress-except-the-one-i-wear-every-day-if-you-are-going-to-be-kind-enough-to-give-me-one-marie-curie-45451.jpg" width="400" /></a></div>
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<span lang="EN-US" style="text-align: justify;"> </span><span lang="EN-US" style="font-family: Arial; text-align: justify;">Remember the first time you went out and bought yourself something to wear? With your own money and without your mum in tow? For many people this was a rite of passage from childhood to adolescence. </span><span style="font-family: Arial; text-align: justify;">The time when possessions started to act as an extension of the self. When the clothes we wore were critical to the development of our identity. It's no coincidence that m</span><span style="font-family: Arial; text-align: justify;">aterialism peaks at mid-adolescence, just when self-esteem starts to take a bit of a dip. And </span><a href="http://karenpine.com/research/fashion-psychology/" style="font-family: Arial; text-align: justify;" target="_blank">fashion psycholog</a><span style="font-family: Arial, Helvetica, sans-serif; text-align: justify;"><a href="http://karenpine.com/research/fashion-psychology/" target="_blank">y</a> tells us that, for</span><span style="font-family: Arial; text-align: justify;"> many, clothes shopping becomes a lifelong (and costly) mechanism for maintaining a reasonable level of self-esteem.</span></div>
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I<span style="font-family: Arial;">n the course of a lifetime it’s estimated that women in the western world shell out an average of £84,000 (or $107,000) on clothes. If a woman’s clothes shopping years extend roughly from age 16 up to 86 years (although more is spent in the younger than the older years) that’s 70 years, or 3640 weeks, of clothes-buying. And that works out at £23.07 per week. Every single week. It’s a frightening sum. And yet:</span><br />
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<li><span style="font-size: x-small;"><span style="color: purple; font-family: Arial;">A survey I carried out revealed that </span><b style="color: purple; font-family: Arial;">82% of people have at least one item in their wardrobe that they have never ever worn. </b></span></li>
<li><span style="font-family: Arial;"><span style="color: purple; font-size: x-small;">I also found that <b>one in ten people have at least ten unworn items still with the label on.</b></span></span></li>
<li><span style="font-family: Arial;"><span style="color: purple; font-size: x-small;"><b><span style="font-weight: normal;">A US survey reported on EliteDaily.com said that </span><b>60% of women say they still struggle to find something they want to wear to work or on a night out</b><span style="font-weight: normal;">. </span></b></span></span></li>
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<span style="font-family: Arial;"> Contrast this with Marie Curie, who got married in her navy dress and wore it every single day afterwards, because it wouldn’t show the stains from working in the lab. </span><span style="font-family: Arial;">Nowadays many women put effort into finding the perfect garment to solve her current wardrobe crisis. Or current emotional crisis. And </span><span style="font-family: Arial;">many modern woman are seduced into believing that each season must herald in at least one new dress, jacket, coat and pair of trousers. </span></div>
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<span style="font-family: Arial;"> But the secret of dressing well may lie in wearing what you’ve already got in your wardrobe. Reinterpreting those clothes in a stylish and individual way, without needing to add another item. In fact, having more clothes simply adds to the confusion and dilemma of dressing by creating option overload. And buying more simply leads to hedonic adaptation, as I have written about in an earlier </span><a href="http://sheconomics.blogspot.co.uk/2012/11/0-0-1-801-3881-university-of.html" style="font-family: Arial;" target="_blank">fashion psychology blog</a><span style="font-family: Arial;">. </span></div>
<span style="font-family: Arial;"><span style="line-height: 24px;"> Researchers know that our brains encode perceptual information in predictable ways. The brain groups together items that are similar and categorises each new experience according to how alike it is to a previous one. It is wired for sameness, so no wonder novelty feels so exciting. That's why </span></span><a href="http://www.dsd.me/" style="font-family: Arial; line-height: 24px;" target="_blank">simple changes</a><span style="font-family: Arial; line-height: 24px;"> like going a different way to work, rearranging the furniture or trying a new type of food can give the brain a stimulating prod, diverting it from the old well-trodden path and sending it down a new, excitingly different, pathway. </span></div>
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<span style="font-family: Arial;"> So next time you're tempted to make a 'quick fix' purchase take a step back. Ask yourself if you actually need something new. Or if just need some novelty, to give the sartorial part of your brain a jolt. </span><span style="font-family: Arial;">If so, why not t</span><span style="font-family: Arial;">ry the following with the clothes you already possess?</span></div>
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<li style="text-align: justify;"><span style="font-family: Arial, Helvetica, sans-serif;"><span style="color: purple; font-size: x-small; line-height: 24px; text-indent: -18pt;">Mix unexpected fabrics and styles to create exciting contrasts; leather with chiffon, tweed and taffeta.</span></span></li>
<li style="text-align: justify;"><span style="font-family: Arial, Helvetica, sans-serif;"><span style="font-size: x-small; line-height: 24px; text-indent: -18pt;">Forget dainty heels and mix the prettiness of a frock with socks and flat boots.</span></span></li>
<li style="text-align: justify;"><span style="font-family: Arial, Helvetica, sans-serif;"><span style="color: purple; font-size: x-small; line-height: 24px; text-indent: -18pt;">Soften the hard edges of leather by pairing a biker jacket with vintage lace or cashmere.</span></span></li>
<li style="text-align: justify;"><span style="font-family: Arial, Helvetica, sans-serif; font-size: x-small;"><span style="line-height: 24px; text-indent: -18pt;">Try layering or mixing garments in unusual combinations. Wear one dress over another, layer two or more t-shirts, wear a vintage</span><span style="line-height: 24px; text-indent: -18pt;"> </span><span style="line-height: 24px; text-indent: -18pt;">bra over a vest-top or a petticoat over a skirt.</span></span></li>
<li style="text-align: justify;"><span style="font-family: Arial, Helvetica, sans-serif;"><span style="color: purple; font-size: x-small; line-height: 24px; text-indent: -18pt;">Men’s clothes are often better tailored than women's; try a man’s jacket belted with a vintage brooch for a cool style. Or turn a large cotton man’s shirt into a shirt dress by elasticating the waist.</span></span></li>
<li style="text-align: justify;"><span style="font-family: Arial, Helvetica, sans-serif;"><span style="font-size: x-small; line-height: 24px; text-indent: -18pt;">Reverse clothes, wear them upside down or inside out for a new quirky take on an old garment you’re bored with. Rip off and replace the buttons or tie dye the fabric.</span></span></li>
<li style="text-align: justify;"><span style="font-family: Arial, Helvetica, sans-serif;"><span style="font-size: x-small; line-height: 24px; text-indent: -18pt;"><span style="color: purple;">Don't wear things in the way they were intended. A belt can be worn as a necklace. A table cloth transforms into a quirky wrap-around skirt. I have a scarf that’s actually the sleeve of a man’s jacket complete with paisley lining. The friend who made it also makes skirts by sewing lots of men’s patterned ties together. Sleeves sewn together can add up to a funky and unique skirt</span>.</span></span></li>
</ul>
<table align="center" cellpadding="0" cellspacing="0" class="tr-caption-container" style="margin-left: auto; margin-right: auto; text-align: center;"><tbody>
<tr><td style="text-align: center;"><a href="http://2.bp.blogspot.com/-C5TABk_oHeU/UmPMmE5cB9I/AAAAAAAAAoY/tbntf8K-ETw/s1600/karen+stairs+bilgi.jpg" imageanchor="1" style="margin-left: auto; margin-right: auto;"><img border="0" height="214" src="http://2.bp.blogspot.com/-C5TABk_oHeU/UmPMmE5cB9I/AAAAAAAAAoY/tbntf8K-ETw/s320/karen+stairs+bilgi.jpg" width="320" /></a></td></tr>
<tr><td class="tr-caption" style="text-align: center;"><i>Upcycled outfit by Asli Jackson</i></td></tr>
</tbody></table>
<ul>
<li style="text-align: justify;"><span style="font-family: Arial, Helvetica, sans-serif; line-height: 24px; text-indent: -18pt;"><span style="font-size: x-small;">Don't throw out old jumpers, use the sleeves to make cuffs, fingerless gloves or leg-warmers. </span></span></li>
<li style="text-align: justify;"><span style="font-family: Arial, Helvetica, sans-serif;"><span style="color: purple; font-size: x-small; line-height: 24px; text-indent: -18pt;">Revive old trousers as shorts to be worn over funky tights, or unpick the seams and turn into a skirt.</span></span></li>
<li style="text-align: justify;"><span style="font-family: Arial, Helvetica, sans-serif;"><span style="font-size: x-small; line-height: 24px; text-indent: -18pt;">Cut slashes in an old woollen jumper, hot wash it to seal the edges and create a lacy effect, wear over a contrasting colour t-shirt.</span></span></li>
<li style="text-align: justify;"><span style="font-family: Arial, Helvetica, sans-serif;"><span style="color: purple; font-size: x-small; line-height: 24px; text-indent: -18pt;">Take inspiration from artists, like Anu Tuominen who makes bunches of woolly gloves into a shawl, or a scarf from dozens of mis-matching colourful woollen socks.</span></span></li>
<li style="text-align: justify;"><span style="font-family: Arial, Helvetica, sans-serif;"><span style="font-size: x-small; line-height: 24px; text-indent: -18pt;">Look out for workwear or old military or naval uniforms and make the most of their durable fabrics and stark simplicity.</span></span></li>
<li style="text-align: justify;"><span style="font-family: Arial, Helvetica, sans-serif;"><span style="color: purple; font-size: x-small; line-height: 24px; text-indent: -18pt;">Break every colour-matching rule. You will inject energy into any outfit if you STOP MATCHING EVERYTHING.</span></span></li>
<li style="text-align: justify;"><span style="font-family: Arial, Helvetica, sans-serif;"><span style="font-size: x-small; line-height: 24px; text-indent: -18pt;">Look for recycled fashion labels like <a href="http://traidremade.myshopify.com/" target="_blank">TRAIDremade</a> who make an art and a business out of upcycling and transforming old garments into new.</span></span></li>
<li style="text-align: justify;"><span style="line-height: 24px; text-indent: -18pt;"><span style="color: purple; font-family: Arial, Helvetica, sans-serif; font-size: x-small;">Or <a href="http://fromsomewhere.co.uk/" target="_blank">From Somewhere</a> who rescue discarded fabrics from the dustbins and floors of fashion rooms and turn them into beautiful clothes.</span></span></li>
</ul>
<span style="font-family: Arial, Helvetica, sans-serif;"></span><br />
<div style="text-align: justify;">
<span style="font-family: Arial, Helvetica, sans-serif;"><span style="line-height: 24px;"> It is sad to think that billions of tons of unwanted clothes get thrown away every year. And that millions of pounds worth of debts are racked up every year through people buying clothes they don't need with money they don't have. </span></span><br />
<span style="font-family: Arial, Helvetica, sans-serif;"><span style="line-height: 24px;"> So instead of shopping for new clothes why not use some of these creative ideas to save money and work on developing an individual style from the clothes under your nose. Make your wardrobe work for you, instead of you working for your wardrobe.</span></span></div>
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Karen Pine www.karenpine.comhttp://www.blogger.com/profile/13428781311752827436noreply@blogger.com0tag:blogger.com,1999:blog-5657034165252893744.post-31330512780691406462013-09-17T14:32:00.001+01:002013-09-17T14:32:58.051+01:00How to improve your relationship with money - and your business - using the 7 Laws of Sheconomics<br />
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Karen Pine www.karenpine.comhttp://www.blogger.com/profile/13428781311752827436noreply@blogger.com0tag:blogger.com,1999:blog-5657034165252893744.post-47240826527808347552013-09-10T16:21:00.001+01:002013-10-20T12:59:27.754+01:00Dressing like your boss can boost your career prospects.<!--[if gte mso 9]><xml>
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<!--StartFragment-->
<br />
<div class="MsoNormal" style="margin-bottom: 0.0001pt;">
<span lang="EN-US" style="font-size: 12.0pt; mso-ansi-language: EN-US; mso-bidi-font-family: Arial; mso-fareast-font-family: "MS 明朝"; mso-fareast-language: JA; mso-fareast-theme-font: minor-fareast;"><span style="font-family: Arial, Helvetica, sans-serif;">I was stunned to witness a clone invasion while lunching in the City recently. </span></span></div>
<div class="MsoNormal" style="margin-bottom: 0.0001pt;">
<span lang="EN-US" style="font-size: 12.0pt; mso-ansi-language: EN-US; mso-bidi-font-family: Arial; mso-fareast-font-family: "MS 明朝"; mso-fareast-language: JA; mso-fareast-theme-font: minor-fareast;"><span style="font-family: Arial, Helvetica, sans-serif;">A bunch of people on their work break came in, <u>all wearing identical outfits!</u></span></span></div>
<div class="MsoNormal" style="margin-bottom: 0.0001pt;">
<span style="font-family: Arial, Helvetica, sans-serif;"><span lang="EN-US" style="font-size: 12.0pt; mso-ansi-language: EN-US; mso-bidi-font-family: Arial; mso-fareast-font-family: "MS 明朝"; mso-fareast-language: JA; mso-fareast-theme-font: minor-fareast;">Every single man wore a suit with</span><span style="font-size: 12pt;"> a pale blue shirt. </span></span></div>
<div class="MsoNormal" style="margin-bottom: 0.0001pt;">
<span lang="EN-US" style="font-size: 12.0pt; mso-ansi-language: EN-US; mso-bidi-font-family: Arial; mso-fareast-font-family: "MS 明朝"; mso-fareast-language: JA; mso-fareast-theme-font: minor-fareast;"><span style="font-family: Arial, Helvetica, sans-serif;">And every woman wore a pencil skirt, heels and trench mac. It was sartorial monotony gone
mad.<o:p></o:p></span></span></div>
<div class="MsoNormal" style="margin-bottom: 0.0001pt;">
<br /></div>
<div class="MsoNormal" style="margin-bottom: 0.0001pt;">
<span lang="EN-US" style="font-size: 12.0pt; mso-ansi-language: EN-US; mso-bidi-font-family: Arial; mso-fareast-font-family: "MS 明朝"; mso-fareast-language: JA; mso-fareast-theme-font: minor-fareast;"><span style="font-family: Arial, Helvetica, sans-serif;">So, with my <a href="http://karenpine.com/research/fashion-psychology/" target="_blank">fashion psychology</a> hat on, I pondered.... what’s with the dressalikes?<o:p></o:p></span></span></div>
<div class="MsoNormal" style="margin-bottom: 0.0001pt;">
<br /></div>
<div class="MsoNormal" style="margin-bottom: 0.0001pt;">
<b><span lang="EN-US" style="font-size: 12.0pt; mso-ansi-language: EN-US; mso-bidi-font-family: Arial; mso-fareast-font-family: "MS 明朝"; mso-fareast-language: JA; mso-fareast-theme-font: minor-fareast;"><span style="font-family: Arial, Helvetica, sans-serif;">Forget
putting in the hours and hitting targets, new research suggests that dressing like
your colleagues is the way to boost your career trajectory.<o:p></o:p></span></span></b></div>
<div class="MsoNormal" style="margin-bottom: 0.0001pt;">
<br /></div>
<div class="MsoNormal" style="margin-bottom: 0.0001pt;">
<span lang="EN-US" style="font-size: 12.0pt; mso-ansi-language: EN-US; mso-bidi-font-family: Arial; mso-fareast-font-family: "MS 明朝"; mso-fareast-language: JA; mso-fareast-theme-font: minor-fareast;"><span style="font-family: Arial, Helvetica, sans-serif;"><a href="http://www.debenhams.com/"><span style="color: #0000e9;">Debenhams</span></a>
surveyed 2,000 people on work place dressing recently. Six in ten people
(61%) said that dressing like their colleagues created a better team spirit and
a higher level of productivity. <o:p></o:p></span></span></div>
<div class="MsoNormal" style="margin-bottom: 0.0001pt;">
<span lang="EN-US" style="font-size: 12.0pt; mso-ansi-language: EN-US; mso-bidi-font-family: Arial; mso-fareast-font-family: "MS 明朝"; mso-fareast-language: JA; mso-fareast-theme-font: minor-fareast;"><span style="font-family: Arial, Helvetica, sans-serif;"> <table align="center" cellpadding="0" cellspacing="0" class="tr-caption-container" style="margin-left: auto; margin-right: auto; text-align: center;"><tbody>
<tr><td style="text-align: center;"><a href="http://1.bp.blogspot.com/-FlkBuVAZfxI/Ui81H5DWxSI/AAAAAAAAAnE/FyeLqb_2v6I/s1600/designers_panorama.jpg" imageanchor="1" style="margin-left: auto; margin-right: auto;"><img border="0" height="217" src="http://1.bp.blogspot.com/-FlkBuVAZfxI/Ui81H5DWxSI/AAAAAAAAAnE/FyeLqb_2v6I/s640/designers_panorama.jpg" width="640" /></a></td></tr>
<tr><td class="tr-caption" style="text-align: center;"><i>Debenhams designers, all dressed refreshingly different!</i></td></tr>
</tbody></table>
</span></span></div>
<div class="MsoNormal" style="margin-bottom: 0.0001pt;">
<span lang="EN-US" style="font-size: 12.0pt; mso-ansi-language: EN-US; mso-bidi-font-family: Arial; mso-fareast-font-family: "MS 明朝"; mso-fareast-language: JA; mso-fareast-theme-font: minor-fareast;"><span style="font-family: Arial, Helvetica, sans-serif;">Perhaps this explains the office trend of 'work twins'. Could this be a key
look for the new season?<o:p></o:p></span></span></div>
<div class="MsoNormal" style="margin-bottom: 0.0001pt;">
<br /></div>
<div class="MsoNormal" style="margin-bottom: 0.0001pt;">
</div>
<ul>
<li><b style="font-family: Arial, Helvetica, sans-serif;"><span lang="EN-US" style="font-size: 12.0pt; mso-ansi-language: EN-US; mso-bidi-font-family: Arial; mso-fareast-font-family: "MS 明朝"; mso-fareast-language: JA; mso-fareast-theme-font: minor-fareast;">More than half of those surveyed said that they were heavily influenced by
what their managers and colleagues wear to work.</span></b></li>
</ul>
<br />
<div class="MsoNormal" style="margin-bottom: 0.0001pt;">
<br /></div>
<div class="MsoNormal" style="margin-bottom: 0.0001pt;">
<span lang="EN-US" style="font-size: 12.0pt; mso-ansi-language: EN-US; mso-bidi-font-family: Arial; mso-fareast-font-family: "MS 明朝"; mso-fareast-language: JA; mso-fareast-theme-font: minor-fareast;"><span style="font-family: Arial, Helvetica, sans-serif;">And a third (33%) said their team deliberately bought the same clothes and wore them
on the same day! Apparently ‘Checked shirt Fridays’ and ‘Blue Mondays” were
popular with men, while female workers were fans of ‘Monochrome Mondays’ and
‘Floral Fridays’.<o:p></o:p></span></span></div>
<div class="MsoNormal" style="margin-bottom: 0.0001pt;">
<br /></div>
<div class="MsoNormal" style="margin-bottom: 0.0001pt;">
</div>
<ul>
<li><b><span lang="EN-US" style="font-size: 12.0pt; mso-ansi-language: EN-US; mso-bidi-font-family: Arial; mso-fareast-font-family: "MS 明朝"; mso-fareast-language: JA; mso-fareast-theme-font: minor-fareast;"><span style="font-family: Arial, Helvetica, sans-serif;">Interestingly
the majority of managers surveyed (68%) also said that staff with a similar
style to them gained brownie points and were more on their radar. </span></span></b></li>
</ul>
<br />
<div class="MsoNormal" style="margin-bottom: 0.0001pt;">
<br /></div>
<div class="MsoNormal" style="margin-bottom: 0.0001pt;">
<span lang="EN-US" style="font-size: 12.0pt; mso-ansi-language: EN-US; mso-bidi-font-family: Arial; mso-fareast-font-family: "MS 明朝"; mso-fareast-language: JA; mso-fareast-theme-font: minor-fareast;"><span style="font-family: Arial, Helvetica, sans-serif;">There's a psychological reason for this. Humans tend to be drawn to
people who are like them, since difference can be perceived as threatening.
People feel safer when they dress alike. They are signalling their need to
belong to the group. A team that chooses the same style of dress for work is
indicating their cohesiveness and could reflect a wider collaborative culture
within the organisation or a high need for conformity. <o:p></o:p></span></span></div>
<div class="MsoNormal" style="margin-bottom: 0.0001pt;">
<span lang="EN-US" style="font-size: 12.0pt; mso-ansi-language: EN-US; mso-bidi-font-family: Arial; mso-fareast-font-family: "MS 明朝"; mso-fareast-language: JA; mso-fareast-theme-font: minor-fareast;"><span style="font-family: Arial, Helvetica, sans-serif;">It’s well known that bosses often appoint and promote people who are like
them. <o:p></o:p></span></span></div>
<div class="MsoNormal" style="margin-bottom: 0.0001pt;">
<span lang="EN-US" style="font-size: 12.0pt; mso-ansi-language: EN-US; mso-bidi-font-family: Arial; mso-fareast-font-family: "MS 明朝"; mso-fareast-language: JA; mso-fareast-theme-font: minor-fareast;"><span style="font-family: Arial, Helvetica, sans-serif;"><a href="http://sheconomics.blogspot.co.uk/2011/06/boards-and-dinner-parties.html" target="_blank">Boards are renowned for electing members that resemble existing ones. </a><o:p></o:p></span></span></div>
<div class="MsoNormal" style="margin-bottom: 0.0001pt;">
<span lang="EN-US" style="font-size: 12.0pt; mso-ansi-language: EN-US; mso-bidi-font-family: Arial; mso-fareast-font-family: "MS 明朝"; mso-fareast-language: JA; mso-fareast-theme-font: minor-fareast;"><span style="font-family: Arial, Helvetica, sans-serif;"><br /></span></span></div>
<div class="MsoNormal" style="margin-bottom: 0.0001pt;">
<span lang="EN-US" style="font-size: 12.0pt; mso-ansi-language: EN-US; mso-bidi-font-family: Arial; mso-fareast-font-family: "MS 明朝"; mso-fareast-language: JA; mso-fareast-theme-font: minor-fareast;"><span style="font-family: Arial, Helvetica, sans-serif;">Clothes are a shorthand for who we are and what
we are like, and research shows <a href="http://sheconomics.blogspot.co.uk/2012/04/feeling-down-dressing-down.html" target="_blank">clothes can also change the wearer’s personality. </a><o:p></o:p></span></span></div>
<div class="MsoNormal" style="margin-bottom: 0.0001pt;">
<span lang="EN-US" style="font-size: 12.0pt; mso-ansi-language: EN-US; mso-bidi-font-family: Arial; mso-fareast-font-family: "MS 明朝"; mso-fareast-language: JA; mso-fareast-theme-font: minor-fareast;"><span style="font-family: Arial, Helvetica, sans-serif;">So dressing like the boss may bring out a
person’s leadership behaviours. It could even subconsciously influence others
to see them as management material. You could say that people who dress
like their superiors have found a smart way to get noticed and accepted. <o:p></o:p></span></span></div>
<div class="MsoNormal" style="margin-bottom: 0.0001pt;">
<br /></div>
<div class="MsoNormal" style="margin-bottom: 0.0001pt;">
<span style="font-family: Arial, Helvetica, sans-serif;"><span lang="EN-US" style="font-size: 12.0pt; mso-ansi-language: EN-US; mso-bidi-font-family: Arial; mso-fareast-font-family: "MS 明朝"; mso-fareast-language: JA; mso-fareast-theme-font: minor-fareast;">This story ran in the press last week and the<a href="http://www.independent.co.uk/life-style/fashion/features/dressed-the-same-as-a-colleague-its-a-twintwin-situation-for-your-career-trajectory-8798938.html?action=gallery">
Independent</a> showed that copycat dressing extends beyond the workplace.
Apparently </span><span style="font-size: 12pt;">Gareth Bale, when waiting for his dream move to
Madrid, started dressing like his new teammate Cristiano Ronaldo in the run-up
to the deal!</span></span></div>
<div class="separator" style="clear: both; text-align: center;">
<a href="http://1.bp.blogspot.com/-usHfrSs2QeI/Ui80IolMyRI/AAAAAAAAAm4/VVzfk8pYAEI/s1600/Screen+Shot+2013-09-10+at+15.59.32.png" imageanchor="1" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="247" src="http://1.bp.blogspot.com/-usHfrSs2QeI/Ui80IolMyRI/AAAAAAAAAm4/VVzfk8pYAEI/s320/Screen+Shot+2013-09-10+at+15.59.32.png" width="320" /></a></div>
<div class="MsoNormal" style="margin-bottom: 0.0001pt;">
<br /></div>
<div class="separator" style="clear: both; text-align: center;">
</div>
<div class="separator" style="clear: both; text-align: center;">
</div>
<br />
<div class="MsoNormal" style="margin-bottom: 0.0001pt;">
<span lang="EN-US" style="font-size: 12.0pt; mso-ansi-language: EN-US; mso-bidi-font-family: Arial; mso-fareast-font-family: "MS 明朝"; mso-fareast-language: JA; mso-fareast-theme-font: minor-fareast;"><span style="font-family: Arial, Helvetica, sans-serif;">One of my <a href="https://twitter.com/Karenpine" target="_blank">Twitter</a> followers, a guy, pointed out
that he wouldn’t be dressing like a boss – as she’s female. Fair enough.<o:p></o:p></span></span></div>
<div class="separator" style="clear: both; text-align: center;">
<a href="http://4.bp.blogspot.com/-znbfONe5BgM/Ui8zm1jEZLI/AAAAAAAAAmw/Wl5_muqFkqM/s1600/Screen+Shot+2013-09-10+at+15.57.50.png" imageanchor="1" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="74" src="http://4.bp.blogspot.com/-znbfONe5BgM/Ui8zm1jEZLI/AAAAAAAAAmw/Wl5_muqFkqM/s320/Screen+Shot+2013-09-10+at+15.57.50.png" width="320" /></a></div>
<div class="MsoNormal" style="margin-bottom: 0.0001pt;">
<span lang="EN-US" style="font-size: 12.0pt; mso-ansi-language: EN-US; mso-bidi-font-family: Arial; mso-fareast-font-family: "MS 明朝"; mso-fareast-language: JA; mso-fareast-theme-font: minor-fareast;"><span style="font-family: Arial, Helvetica, sans-serif;"><br /></span></span></div>
<div class="MsoNormal" style="margin-bottom: 0.0001pt;">
<br /></div>
<div class="MsoNormal" style="margin-bottom: 0.0001pt;">
<span lang="EN-US" style="font-size: 12.0pt; mso-ansi-language: EN-US; mso-bidi-font-family: Arial; mso-fareast-font-family: "MS 明朝"; mso-fareast-language: JA; mso-fareast-theme-font: minor-fareast;"><span style="font-family: Arial, Helvetica, sans-serif;">And when I did a <a href="http://www.106jack.com/news/local-news/uni-of-herts-psychologist-says-dressing-like-your-boss-could-be-a-good-career-move/">Jack
FM radio interview</a> about this story the interviewer told me their boss is a
keen cyclist. They were all thinking of coming to work in Lycra the following
morning. I wonder what that did for their promotion chances?</span></span><span style="font-size: 12.0pt; mso-bidi-font-family: Arial;"><o:p></o:p></span></div>
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<span lang="EN-US" style="font-size: 12.0pt; mso-ansi-language: EN-US; mso-bidi-font-family: Arial; mso-fareast-font-family: "MS 明朝"; mso-fareast-language: JA; mso-fareast-theme-font: minor-fareast;"><span style="font-family: Arial, Helvetica, sans-serif;"><br /></span></span></div>
<div class="MsoNormal" style="margin-bottom: 0.0001pt;">
<span lang="EN-US" style="font-size: 12.0pt; mso-ansi-language: EN-US; mso-bidi-font-family: Arial; mso-fareast-font-family: "MS 明朝"; mso-fareast-language: JA; mso-fareast-theme-font: minor-fareast;"><br /></span></div>
<!--EndFragment-->Karen Pine www.karenpine.comhttp://www.blogger.com/profile/13428781311752827436noreply@blogger.com0tag:blogger.com,1999:blog-5657034165252893744.post-23866673988597031032013-09-06T06:59:00.000+01:002013-09-06T06:59:02.185+01:00Moments of Weakness: Five Impulse Spending Triggers<br />
<div style="text-align: justify;">
<span style="font-family: Arial, Helvetica, sans-serif;">Do you know what your weak spot is? Is it the shoe section in Harvey Nicks or those racks of beauty products at the airport? Do you buy more food when you're hungry (who doesn't)? More clothes when you're stressed? More gifts when feeling guilty? More of anything-that-isn't-nailed-down when you're pre-menstrual and have just been paid?</span></div>
<span style="font-family: Arial, Helvetica, sans-serif;"><div style="text-align: justify;">
<br /></div>
<div style="text-align: justify;">
People rarely buy stuff for utilitarian reasons. Buying is more often the result of mind-boggling <a href="http://sheconomics.blogspot.co.uk/2011/10/10-design-tricks-to-turn-us-all-into.html" target="_blank">marketing tricks, seductive store layouts</a> and a whole host of <a href="http://sheconomics.blogspot.co.uk/2012/02/more-on-psychology-of-shopping-and.html" target="_blank">biological, psychological and even evolutionary</a> factors. </div>
<table align="center" cellpadding="0" cellspacing="0" class="tr-caption-container" style="float: left; margin-right: 1em; text-align: left;"><tbody>
<tr><td style="text-align: center;"><a href="http://1.bp.blogspot.com/-F9kPszOe6ps/UilsIOtIUuI/AAAAAAAAAmg/QcFGPJEI3R8/s1600/window-shopping.jpg" imageanchor="1" style="margin-left: auto; margin-right: auto;"><img border="0" height="150" src="http://1.bp.blogspot.com/-F9kPszOe6ps/UilsIOtIUuI/AAAAAAAAAmg/QcFGPJEI3R8/s200/window-shopping.jpg" width="200" /></a></td></tr>
<tr><td class="tr-caption" style="text-align: center;"><i>Purchasing decisions aren't always made rationally</i></td></tr>
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We aren't always in as much control as we'd like to be, as the growing number of people with credit card debts or compulsive shopping disorders will testify. And <a href="http://sheconomics.blogspot.co.uk/2012/02/psychology-of-shopping-how-men-and.html" target="_blank">men and women shop differently</a>, with more women inclined to spend on impulse.</div>
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Impulse buys are a buyer's curse and a seller's dream. </div>
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A recent article on the excellent Huffington Post website has captured the <a href="http://www.huffingtonpost.com/2013/08/30/stop-overspending-impulse-buying_n_3824680.html?utm_hp_ref=women&ir=Women?view=print&comm_ref=false" target="_blank">Five Big Moments When You're Most Likely to Overspend</a>. </div>
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According to their writer Candace Braun, those moments of weakness are when:</div>
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<span style="font-family: Arial, Helvetica, sans-serif;"><strong style="border: 0px; color: #333333; font-size: 15px; line-height: 21px; list-style: none; margin: 0px; padding: 0px; text-align: left;">You're Mindful of The Time: </strong><span style="background-color: white; color: #333333; font-size: 15px; line-height: 21px; text-align: left;"> A slogan that urged people to "spend a little time, enjoy C&D's lemonade," resulted in more people buying a drink, and paying 51% more for it (compared to a those who saw a sign that asked them to "spend a little money"). This</span><a href="http://escholarship.org/uc/item/4vt5h79v#page-13" style="border: 0px; color: #ba72ba; cursor: pointer; font-size: 15px; line-height: 21px; list-style: none; margin: 0px; outline: 0px; padding: 0px; text-align: left; text-decoration: none;" target="_blank"> 2008 study from Stanford University</a> showed that<span style="background-color: white; color: #333333; font-size: 15px; line-height: 21px; text-align: left;"> 'spending time' feels more like <a href="http://sheconomics.blogspot.co.uk/2010/11/presents-are-experiences-valued-more.html" target="_blank">buying an experience</a>, not just handing over hard-earned cash. Slogans linked to time, like 'thank Crunchie it's Friday' work in the same way.</span></span><br />
<table align="center" cellpadding="0" cellspacing="0" class="tr-caption-container" style="margin-left: auto; margin-right: auto; text-align: center;"><tbody>
<tr><td style="text-align: center;"><a href="http://3.bp.blogspot.com/-wCj9m8moha4/UilrEWWpXgI/AAAAAAAAAmU/_SrD3Sbu014/s1600/time+money.jpg" imageanchor="1" style="margin-left: auto; margin-right: auto;"><img border="0" height="150" src="http://3.bp.blogspot.com/-wCj9m8moha4/UilrEWWpXgI/AAAAAAAAAmU/_SrD3Sbu014/s200/time+money.jpg" width="200" /></a></td></tr>
<tr><td class="tr-caption" style="text-align: center;"><i>If the time seems right.....</i></td></tr>
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<div style="background-color: white; border: 0px; color: #333333; font-size: 15px; line-height: 21px; list-style: none; margin-bottom: 15px; padding: 0px; text-align: left;">
<span style="font-family: Arial, Helvetica, sans-serif;"><strong style="border: 0px; list-style: none; margin: 0px; padding: 0px;">You're Trying to Avoid The Crowds: </strong></span><span style="font-family: Arial, Helvetica, sans-serif;">You may feel super-organised shopping at 7 a.m. on a Wednesday, when Tesco is blissfully quiet, but your purse could take a bigger hit. Being in a crowd makes us less likely to overspend, according to a</span><span style="font-family: Arial, Helvetica, sans-serif;"> </span><a href="http://www-personal.umich.edu/~prestos/Consumption/pdfs/HuiBradlowFader2009.pdf" style="border: 0px; color: #ba72ba; cursor: pointer; font-family: Arial, Helvetica, sans-serif; list-style: none; margin: 0px; outline: 0px; padding: 0px; text-decoration: none;" target="_blank">Journal of Consumer Research study</a><span style="font-family: Arial, Helvetica, sans-serif;">. We are more focused on getting out unscathed than on making another purchase.</span></div>
<table align="center" cellpadding="0" cellspacing="0" class="tr-caption-container" style="float: right; margin-left: 1em; text-align: right;"><tbody>
<tr><td style="text-align: center;"><a href="http://1.bp.blogspot.com/-Vh4RYq9a1QE/Uilq17MlbXI/AAAAAAAAAmM/8IpQOhIaZtg/s1600/shop+assist.jpg" imageanchor="1" style="margin-left: auto; margin-right: auto;"><img border="0" height="200" src="http://1.bp.blogspot.com/-Vh4RYq9a1QE/Uilq17MlbXI/AAAAAAAAAmM/8IpQOhIaZtg/s200/shop+assist.jpg" width="200" /></a></td></tr>
<tr><td class="tr-caption" style="text-align: center;"><i>I know you didn't come out to buy this, but here you are!</i></td></tr>
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<strong style="border: 0px; font-family: Arial, Helvetica, sans-serif; list-style: none; margin: 0px; padding: 0px;">You've Got Money in Another Account: </strong><span style="font-family: Arial, Helvetica, sans-serif;">That offer of the £100 bonus for opening an extra account seems a no-brainer. However, a May 2013 study found that</span><span style="font-family: Arial, Helvetica, sans-serif;"> </span><a href="http://www.sciencedirect.com/science/article/pii/S0749597812001252" style="border: 0px; color: #ba72ba; cursor: pointer; font-family: Arial, Helvetica, sans-serif; list-style: none; margin: 0px; outline: 0px; padding: 0px; text-decoration: none;">people tend to save more when they have just one place to deposit money</a><span style="font-family: Arial, Helvetica, sans-serif;">. </span><span style="font-family: Arial, Helvetica, sans-serif;"> Researchers say that w</span><span style="font-family: Arial, Helvetica, sans-serif;">ith one account it's easier to keep track of how much is in there -- and how much you're spending. When we have multiple accounts, it's easy to spend from one while feeling reassured there's money in the other account too.</span></div>
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<span style="font-family: Arial, Helvetica, sans-serif;"><strong style="border: 0px; list-style: none; margin: 0px; padding: 0px;">You've Got to Buy Something Embarrassing: </strong>To try and mask the embarrassing item in their basket, almost 80 percent of people will pile in unnecessary extras to divert the cashier's and other shoppers' attention, a <i style="border: 0px; list-style: none; margin: 0px; padding: 0px;"><a href="http://www.jstor.org/discover/10.1086/671761?uid=3739832&uid=2&uid=4&uid=3739256&sid=21102550242067" style="border: 0px; color: #ba72ba; cursor: pointer; list-style: none; margin: 0px; outline: 0px; padding: 0px; text-decoration: none;" target="_blank">Journal of Consumer Research</a> </i><span style="border: 0px; list-style: none; margin: 0px; padding: 0px;">study found. Online shopping could be the answer here!</span></span></div>
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<tr><td style="text-align: center;"><a href="http://3.bp.blogspot.com/-f_LeP3alv14/UilqboogZ_I/AAAAAAAAAmE/PqkVGYIHvm0/s1600/present.box+smiley.gif" imageanchor="1" style="margin-left: auto; margin-right: auto;"><img border="0" height="191" src="http://3.bp.blogspot.com/-f_LeP3alv14/UilqboogZ_I/AAAAAAAAAmE/PqkVGYIHvm0/s200/present.box+smiley.gif" width="200" /></a></td></tr>
<tr><td class="tr-caption" style="text-align: center;"><i>Gift purchases are less guilt-ridden</i></td></tr>
</tbody></table>
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<strong style="border: 0px; font-family: Arial, Helvetica, sans-serif; list-style: none; margin: 0px; padding: 0px;">You Need Some Retail Therapy: </strong><span style="font-family: Arial, Helvetica, sans-serif;">It's common to feel the urge to splurge when emotions are high or mood is low. My research has also shown that 75 percent of women are more likely to overspend or impulse buy when treating someone</span><span style="font-family: Arial, Helvetica, sans-serif;"> </span><i style="border: 0px; font-family: Arial, Helvetica, sans-serif; list-style: none; margin: 0px; padding: 0px;">else</i><span style="font-family: Arial, Helvetica, sans-serif;">. Feeling low can lead to us literally </span><a href="http://sheconomics.blogspot.co.uk/2013/08/can-happiness-be-bought-and-how-much.html" style="font-family: Arial, Helvetica, sans-serif;" target="_blank">trying to buy happiness</a><span style="font-family: Arial, Helvetica, sans-serif;"> and</span><span style="font-family: Arial, Helvetica, sans-serif;"> </span><a href="http://www.alphagalileo.org/ViewItem.aspx?ItemId=57865&CultureCode=en" style="border: 0px; color: #ba72ba; cursor: pointer; font-family: Arial, Helvetica, sans-serif; list-style: none; margin: 0px; outline: 0px; padding: 0px; text-decoration: none;" target="_blank">buying gifts for those we care about can help us feel more connected to them</a><span style="font-family: Arial, Helvetica, sans-serif;">, as we say in</span><span style="font-family: Arial, Helvetica, sans-serif;"> </span><i style="border: 0px; font-family: Arial, Helvetica, sans-serif; list-style: none; margin: 0px; padding: 0px;"><a href="http://www.amazon.co.uk/Sheconomics-Professor-Karen-J-Pine/dp/0755318277/ref=sr_1_1?s=books&ie=UTF8&qid=1357653957&sr=1-1" target="_blank">Sheconomics</a>. </i><span style="border: 0px; font-family: Arial, Helvetica, sans-serif; list-style: none; margin: 0px; padding: 0px;">Of course,</span><i style="border: 0px; font-family: Arial, Helvetica, sans-serif; list-style: none; margin: 0px; padding: 0px;"> </i><span style="border: 0px; font-family: Arial, Helvetica, sans-serif; list-style: none; margin: 0px; padding: 0px;">buying for someone else doesn't induce as much guilt either </span><span style="font-family: Arial, Helvetica, sans-serif;">when money is tight.</span></div>
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<span style="font-family: Arial, Helvetica, sans-serif;">Thanks again to the <a href="http://www.huffingtonpost.com/" target="_blank">Huffington Post</a> for bringing these spending triggers to light, and for including <a href="http://www.amazon.co.uk/Sheconomics-Professor-Karen-J-Pine/dp/0755318277/ref=sr_1_1?s=books&ie=UTF8&qid=1357653957&sr=1-1" target="_blank">Sheconomics</a> in their article - it's always nice to reach out to our US readers - issues with money cross cultural boundaries and oceans too.</span></div>
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Karen Pine www.karenpine.comhttp://www.blogger.com/profile/13428781311752827436noreply@blogger.com0tag:blogger.com,1999:blog-5657034165252893744.post-78508860218270156182013-08-12T16:57:00.001+01:002013-08-13T09:19:31.393+01:00Can happiness be bought, and how much does it cost?<!--[if gte mso 9]><xml>
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<span lang="EN-US" style="font-family: Arial; font-size: 14pt;">Finally. Sunny days have arrived. People everywhere are wearing less and smiling more. A bit of sunshine certainly does wonders for our happiness. But what does money do for our happiness
levels? <o:p></o:p></span></div>
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<a href="http://1.bp.blogspot.com/-jh6QA0oggas/UgkCsB9hO6I/AAAAAAAAAl0/kMC8z-MDbtA/s1600/Happy_woman-smiling-in-summer-dress-playful-and-cheerful-isolated-on-white-background-beautiful-cheerful-y.jpg" imageanchor="1" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" src="http://1.bp.blogspot.com/-jh6QA0oggas/UgkCsB9hO6I/AAAAAAAAAl0/kMC8z-MDbtA/s1600/Happy_woman-smiling-in-summer-dress-playful-and-cheerful-isolated-on-white-background-beautiful-cheerful-y.jpg" /></a></div>
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<span lang="EN-US" style="font-family: Arial; font-size: 14pt;"><br /></span></div>
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<span lang="EN-US" style="font-family: Arial; font-size: 14pt;">Does money make you happy? <o:p></o:p></span></div>
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<span lang="EN-US" style="font-family: Arial; font-size: 14pt;">Generally, the research shows that - above a
certain level of income - having more money doesn’t make people any happier. Having more friends and better relationships does. But there is a <a href="http://sheconomics.blogspot.co.uk/2010/04/how-satisfied-with-life-are-you.html" target="_blank">link between financial health and mental wellbeing. </a><o:p></o:p></span></div>
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<span style="font-family: Arial; font-size: 14pt;">And a lack of money often causes unhappiness. </span></div>
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<span style="font-family: Arial; font-size: 14pt;"><b>So can we spend money in a way that will boost our
happiness levels?</b> </span></div>
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<span style="font-family: Arial; font-size: 14pt;">It seems that we can, in these ways:</span></div>
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<ul>
<li><b style="text-indent: -18pt;"><span lang="EN-US" style="font-family: Arial; font-size: 14pt;"> Spend <a href="http://sheconomics.blogspot.co.uk/2010/11/presents-are-experiences-valued-more.html" target="_blank">money on experiences</a> rather than material goods </span></b><span lang="EN-US" style="font-family: Arial; font-size: 14pt; text-indent: -18pt;">and
you’ll be smiling more. Happy times leave positive memory traces that we
can call up when we’re feeling down; they also connect us to other people which
is critical to our happiness. Just going outside for 20 minutes a day has been shown to boost positive mood.</span></li>
<li><b style="text-indent: -18pt;"><span lang="EN-US" style="font-family: Arial; font-size: 14pt;"> Spend money on other
people and you’ll feel happier.</span></b><span lang="EN-US" style="font-family: Arial; font-size: 14pt; text-indent: -18pt;"> Yes, even happier
than if you spent it on yourself. Treating a friend to breakfast at a local
brasserie and having a good chat will bring more joy than another pair of shoes. Being more socially involved has been shown to be worth up to £85,000 extra income. Or <a href="http://www.youtube.com/watch?v=xfgDTqEwAJQ" target="_blank">spend money on a stranger</a> by paying it
forward and see how good that feels.</span></li>
<li><span style="text-indent: -18pt;"><span lang="EN-US" style="font-family: Arial; font-size: 14pt;"> <b>Spend money now that
will bring future returns</b></span></span><span lang="EN-US" style="font-family: Arial; font-size: 14pt; text-indent: -18pt;">. Most people consume now
and pay later. <a href="http://sheconomics.blogspot.co.uk/2012/01/best-things-come-to-those-who.html" target="_blank">Pay now, consume later </a>and life will seem a whole lot better, spiced
up with the anticipation of the joy to come. The brain releases happy chemicals
when we are anticipating happy times ahead so max out on lots of those. Even if you can't afford a holiday, just planning a break from work will make you feel happier.</span></li>
<li><span lang="EN-US" style="text-indent: -18pt;"><span style="font-family: Arial;"><span style="font-size: 19px;"> </span></span><span style="font-family: 'Times New Roman'; font-size: 7pt;"> </span></span><b style="text-indent: -18pt;"><span lang="EN-US" style="font-family: Arial; font-size: 14pt;">Spend on things you
love now and again</span></b><span lang="EN-US" style="font-family: Arial; font-size: 14pt; text-indent: -18pt;">. If something is a special
treat rather than part of the fabric of your life, you’ll feel happier if you
indulge yourself occasionally. We all <a href="http://sheconomics.blogspot.co.uk/2010/11/hard-wired-for-luxury_08.html" target="_blank">like a little luxury</a> now and again.</span></li>
<li><span lang="EN-US" style="font-family: Arial; font-size: 14pt; text-indent: -18pt;"><span style="font-family: 'Times New Roman'; font-size: 7pt;"> </span></span><b style="font-family: Arial; font-size: 14pt; text-indent: -18pt;"><span lang="EN-US" style="font-size: 14pt;">Spend money in ways
that brings you more quality time.</span></b><span lang="EN-US" style="font-family: Arial; font-size: 14pt; text-indent: -18pt;"> If your precious
spare time is spent cleaning the house, spend money on a cleaner not on a better car. Big house, long commute? A shorter commute and smaller house could be the answer.Or just consider <a href="http://sheconomics.blogspot.co.uk/2010/08/why-getting-rid-of-your-tv-will-save.html" target="_blank">getting rid of your TV</a> and instantly giving yourself
more time.</span></li>
</ul>
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<br /></div>
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<span lang="EN-US" style="color: #f39833; font-family: Arial; mso-ansi-language: EN-US; mso-bidi-font-weight: bold;"><b>COMING LATER THIS YEAR:</b> In
conjunction with Action for Happiness we at <a href="http://do.dsd.me/" target="_blank">Do Something Different </a>are
launching a Do Happiness programme, an online programme to boost and spread
happiness. Watch this space for more info!<o:p></o:p></span></div>
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<span lang="EN-US" style="color: #f39833; font-family: Arial; mso-ansi-language: EN-US; mso-bidi-font-weight: bold;"><br /></span></div>
<!--EndFragment-->Karen Pine www.karenpine.comhttp://www.blogger.com/profile/13428781311752827436noreply@blogger.com0tag:blogger.com,1999:blog-5657034165252893744.post-21244113316629357952013-07-04T15:56:00.002+01:002013-07-04T15:56:32.814+01:00Small changes you can make for a big difference<span style="font-family: Helvetica Neue, Arial, Helvetica, sans-serif;">One of my favourite quotes
is</span><br />
<br />
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<i><span lang="EN-US"><span style="font-family: Helvetica Neue, Arial, Helvetica, sans-serif;">“The price of anything is the
amount of life you exchange for it”.<o:p></o:p></span></span></i></div>
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<br /></div>
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<span lang="EN-US"><span style="font-family: Helvetica Neue, Arial, Helvetica, sans-serif;">I think it was H D Thoreau who muttered those wise words. And it got me
thinking. </span></span></div>
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<span lang="EN-US"><span style="font-family: Helvetica Neue, Arial, Helvetica, sans-serif;"><br /></span></span></div>
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<span lang="EN-US"><span style="font-family: Helvetica Neue, Arial, Helvetica, sans-serif;">Thinking about how much life gets wasted on meaningless self-lobotomising activities. </span></span></div>
<div class="MsoNormal">
<span lang="EN-US"><span style="font-family: Helvetica Neue, Arial, Helvetica, sans-serif;">If you add up the
hours you’ve spent watching mind-numbing TV, or waiting in for tradesmen, playing Angry Birds or
even sleeping, it would add up to years, even decades of your life. <o:p></o:p></span></span></div>
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<span lang="EN-US"><span style="font-family: Helvetica Neue, Arial, Helvetica, sans-serif;">OK, we’ve all got to sleep and personally I love my bed as much as the
next woman (or should I say man?). But I worked out that if I made a few small
changes to my life the impact could be enormous.<o:p></o:p></span></span></div>
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<br /></div>
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<span lang="EN-US"><span style="font-family: Helvetica Neue, Arial, Helvetica, sans-serif;">For example, did you know that:<o:p></o:p></span></span></div>
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<ol>
<li><span style="font-family: Helvetica Neue, Arial, Helvetica, sans-serif;"><span style="text-indent: -18pt;">If you get up <b>15 minutes earlier</b> every day you will
gain </span><i style="text-indent: -18pt;">ninety one extra
hours of waking life in one year.</i><span style="text-indent: -18pt;"> That’s days and days of extra time!</span></span></li>
<li><span style="text-indent: -18pt;"><span style="font-family: Helvetica Neue, Arial, Helvetica, sans-serif;">If you save <b>£1 a day</b> every day for two years, you'll be able to travel
anywhere in the world.</span></span></li>
<li><span style="text-indent: -18pt;"><span style="font-family: Helvetica Neue, Arial, Helvetica, sans-serif;">If you write<b> one hundred words a day</b> in two years you will have a
full-length novel.</span></span></li>
<li><span style="text-indent: -18pt;"><span style="font-family: Helvetica Neue, Arial, Helvetica, sans-serif;">If you <b>show real interest</b> in everyone you meet every
day, in two months you could have 60 new friends.</span></span></li>
<li><span style="font-family: Helvetica Neue, Arial, Helvetica, sans-serif;"><span style="text-indent: -18pt;"> </span><span style="text-indent: -18pt;">If you <b>over-pay on your mortgage</b> by £20 pounds a
month you’ll pay off your mortgage 20 months earlier - and save £5515 in interest alone. </span><span style="text-indent: -18pt;">(based
on 100,000 mortgage over 25 years at 5% interest)</span></span></li>
<li><span style="font-family: Helvetica Neue, Arial, Helvetica, sans-serif;"><span style="text-indent: -18pt;">If you do <b>one extra press-up</b> every day you'll double your fitness level </span><span style="text-indent: -24px;">in 3 months.</span></span></li>
<li><span style="text-indent: -18pt;"><span style="font-family: Helvetica Neue, Arial, Helvetica, sans-serif;">If you <b>photograph one small thing</b> every day, after a year
you'll have boosted your levels of awareness - and have an awesome photojournal.<div class="separator" style="clear: both; text-align: center;">
<a href="http://4.bp.blogspot.com/-oacza3O0Cv8/UdWLRiuCeeI/AAAAAAAAAlg/ed2R-SpGBJs/s1600/bee+on+flower.jpg" imageanchor="1" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="200" src="http://4.bp.blogspot.com/-oacza3O0Cv8/UdWLRiuCeeI/AAAAAAAAAlg/ed2R-SpGBJs/s200/bee+on+flower.jpg" width="200" /></a></div>
</span></span></li>
<li><span style="text-indent: -18pt;"><span style="font-family: Helvetica Neue, Arial, Helvetica, sans-serif;">If you donate <b>£1.25 a week</b> to <a href="http://www.oxfam.org.uk/donate" target="_blank">Oxfam </a>you will buy 288 buckets of pure,
clean drinkable buckets of water a year for a family.</span></span></li>
<li><span style="text-indent: -18pt;"><span style="font-family: Helvetica Neue, Arial, Helvetica, sans-serif;">If you cut out <b>one can of fizzy drin</b>k every day you'll lose 10 pounds in 6 months (without making any other changes).</span></span></li>
<li><span style="font-family: Helvetica Neue, Arial, Helvetica, sans-serif;"><span style="text-indent: -18pt;"> </span><span style="text-indent: -18pt;">If you cut out <b>one hour of TV</b> from your life you
would have an extra 7 hours free time a week, or the equivalent of <b>two full days extra every month</b>.</span></span></li>
</ol>
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<span lang="EN-US"><span style="font-family: Helvetica Neue, Arial, Helvetica, sans-serif;"><br /></span></span></div>
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<span lang="EN-US"><span style="font-family: Helvetica Neue, Arial, Helvetica, sans-serif;">It all adds up doesn’t it? Small changes equal big difference. That’s exactly
the philosophy beind our <a href="http://www.dsd.me/" target="_blank">Do Something Different</a> behaviour change technique. People make one small change regularly and they tell us a<a href="http://dsd.me/blog/2013/05/remarkable-results/" target="_blank"> big shift</a> soon happens in their life.<o:p></o:p></span></span></div>
<div class="MsoNormal">
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<span lang="EN-US"><span style="font-family: Helvetica Neue, Arial, Helvetica, sans-serif;">Today I’ve been talking on the radio about me-time. I was supporting a
campaign by Palmolive to encourage women to claim back me-time. Unlike blokes,
not many women have a shed to retreat to. So the idea is that we can pamper
ourselves for 20 minutes a day in the shower (with their yummy <a href="http://www.colgate.co.uk/app/PalmoliveEU/UK/Experientials/Ayurituel.cwsp" target="_blank">Ayurituelsshower gels</a>) and restore our health and well-being. Scented candles, nice
music, petals and a glass of fizz are optional extras of course. But think
about it, if you have a pampering experience for 20 minutes in the shower every day, you’ll
save the cost of going to a spa…<o:p></o:p></span></span></div>
<!--EndFragment--><br />
<span style="font-family: Helvetica Neue, Arial, Helvetica, sans-serif;"><br /></span>
<span style="font-family: Helvetica Neue, Arial, Helvetica, sans-serif;">HAVE YOU ever changed one small thing and found it's added up to a big difference?</span><br />
<br />
<br />
<br />Karen Pine www.karenpine.comhttp://www.blogger.com/profile/13428781311752827436noreply@blogger.com0tag:blogger.com,1999:blog-5657034165252893744.post-63969183310894072652013-06-21T19:50:00.000+01:002013-10-20T13:00:32.042+01:00Counting the cost of fast fashionThis fascinating article touches on <a href="http://karenpine.com/research/fashion-psychology/" target="_blank">fashion psychology</a> and was originally published in <a href="https://theconversation.com/counting-the-cost-of-fast-fashion-5297" target="_blank">The Conversation</a><br />
<br />
By <a href="http://theconversation.com/profiles/alice-payne-7016">Alice Payne</a><em>, Queensland University of Technology</em><br />
<br />
There’s a polyester <a href="http://www.thefashionspot.com/style-trends/news/168021-trend-spotlight-the-high-low-or-mullet-skirt">mullet skirt</a> gracing a derrière near you. It’s short at the front, long at the back, and it’s also known as the hi-lo skirt. Like fads that preceded it, the mullet skirt has a short fashion life, and although it will remain potentially wearable for years, it’s likely to soon be heading to the charity shop or to landfill.<br />
<br />
The mullet skirt may not last more than a couple of months as a fad, but the fast-fashion trend has shown considerably more longevity. With Spanish brand <a href="http://www.zara.com/">Zara</a> compressing lead times to as little as 13 days, and the UK’s <a href="http://www.topshop.com/webapp/wcs/stores/servlet/TopCategoriesDisplay?storeId=12556&catalogId=33057">Topshop</a> releasing 300 new styles a week, fashion trends are being captured and sold far quicker than ever before.<br />
<br />
<br />
<br />
<br />
<br />
<figure class="align-right"><img src="https://c479107.ssl.cf2.rackcdn.com/files/7779/width237/sxgpddt8-1329441392.jpg" /><figcaption><span class="caption">Catwalk styles can become high street fashion within weeks. <span class="source">AAP</span></span></figcaption></figure><br />
<br />
In Australia, although Zara and Topshop only arrived in 2011, many local retailers have been following an accelerated fashion cycle since the early 2000s. <a href="http://www.valleygirl.com.au/">Valleygirl</a> releases 65 new styles per week, Supre has daily deliveries, and the mid-market Witchery boasts 400 new styles per month.<br />
<br />
Fast fashion has enabled a democratic engagement with the luxury of constant novelty, once only the domain of the very wealthy. Now high fashion trends are instantly accessible online, and the physical garments are for sale at prices which have never been lower.<br />
<br />
However, the garment’s price tag does not acknowledge the environmental and social cost of overconsumption.<br />
<br />
In the UK, some 30 kilograms of textile products, per person, per year go to landfill. What isn’t sent to landfill goes to charity. A single Smith Family sorting centre in New South Wales sorts 10000 tonnes of donated clothing each year. Much of this will be sent to developing countries, a trade that can be disruptive to local textile industries.<br />
<br />
<br />
<br />
<br />
<br />
<figure class="align-left"><img src="https://c479107.ssl.cf2.rackcdn.com/files/7774/width237/6t2bc53x-1329439407.jpg" /><figcaption><span class="caption">Cotton requires a large amount of water to grow – but often ends in landfill. <span class="source">AAP</span></span></figcaption></figure><br />
<br />
The two most popular fibres for fashion apparel – cotton and polyester – each have considerable ecological impacts in production. Conventional cotton alone accounts for one quarter of global pesticide use, linked to poisonings and air and groundwater contamination. In addition, cotton requires a global average of 11,000 litres of water per kilogram, to produce.<br />
<br />
With a world population of seven billion, and a projected nine billion by 2050, food security and water security will become increasingly pressing policy concerns. The volatility of cotton prices in 2010/11 is possibly a foretaste of this, with cotton prices rising to their highest level in the history of the New York Stock Exchange.<br />
<br />
<br />
<br />
<br />
<br />
<figure class="align-centre"><img src="https://c479107.ssl.cf2.rackcdn.com/files/7773/article/width668/8rchr4ft-1329438281.jpg" /><figcaption><span class="caption">The launch of Spanish retailer Zara in Australia has seen lead times compressed to a mere 13 days. <span class="source">AAP</span></span></figcaption></figure><br />
<br />
Australian fast-fashion retailers face additional short-term challenges. In 2011, bricks-and-mortar retail was at its lowest ebb in Australia since 1962, and across the fast fashion market, clothing was reduced up to 70%. Local labels are affected by the rising fibre prices (not only cotton but polyester of cotton quality) and rising Chinese manufacturing costs. The forthcoming carbon price may also lead to rises in the cost of freight and raw materials. In addition, a greater number of consumers are choosing to buy clothing online from cheaper overseas e-tailers.<br />
<br />
Australian designers and retailers can adapt to these challenges through examining the garment life cycle to identify points of intervention. For example, more efficient use of resources would see disposable faddish items such as the mullet skirt collected at end-of-life for closed-loop recycling, in which its polyester can become feedstock for new textiles. (See Kate Fletcher and Matchilda Tham’s <a href="http://www.katefletcher.com/lifetimes/index.html">Lifetimes</a> project, or Patagonia’s <a href="http://www.patagonia.com/us/common-threads">Common Threads</a> program.)<br />
<br />
Crucially, fast fashion is not merely fast material throughput of garments, but a sophisticated global image and information system which, to some degree, is weightless. As fashion is intangible, it is not necessarily tethered to the purchase of new clothing. An example is <a href="http://theuniformproject.com/">The Uniform Project</a>, in which blogger Sheena Matheiken wore the same dress for a year, styled in 365 different ways. With this perspective, a fast-fashion company’s role may evolve into that of a service provider, not simply a retailer. These services may include styling advice, alterations, clothing libraries or collection of the garment at end-of-life.<br />
<br />
<iframe allowfullscreen="" frameborder="0" height="248" mozallowfullscreen="" src="//player.vimeo.com/video/11113046?byline=0&portrait=0" webkitallowfullscreen="" width="440"></iframe><br />
<br />
<br />
In Australia, <a href="http://www.supre.com.au/Home.aspx?element=1&category=1">Supre</a> and <a href="http://www.sportsgirl.com.au/">Sportsgirl</a> have followed the lead of Topshop and <a href="http://www.americanapparel.net/">American Apparel</a> in offering a small selection of vintage clothing alongside their new stock.<br />
<br />
There is no contradiction in fast-fashion retailers selling second-hand clothing, as the speed of trends mean that styles come in and out of fashion so frequently that some version of “vintage” style is always in style. Within the context of fast fashion as <a href="http://nplusonemag.com/the-accidental-bricoleurs">‘post-brand’</a>, second-hand styles simply become additional grist for the mill, as consumers will mix and remix the product (of whatever provenance) in their personal, restless search for novelty and individuality.<br />
<br />
Fast-fashion principles also drive the success of online marketplaces such as eBay, in which second-hand clothing can be circulated again and again, revalourised by individual consumers. Similarly, the Salvos charity stores in Australia and Oxfam in the UK, now sell second-hand fashion online, grouped into ‘lookbooks’, complete with fashion shoots.<br />
<br />
While the Rococo excess of a new frock a week may be unsustainable, a different fast fashion – one that relies less on overconsumption of new garments and more on the inventive reuse of existing materials – can emerge.<br />
<em>Alice Payne does not work for, consult to, own shares in or receive funding from any company or organisation that would benefit from this article, and has no relevant affiliations.</em><br />
<img alt="The Conversation" height="1" src="//counter.theconversation.edu.au/content/5297/count.gif" width="1" />This article was originally published at <a href="http://theconversation.com/">The Conversation</a>.<br />
Read the <a href="http://theconversation.com/counting-the-cost-of-fast-fashion-5297">original article</a>.<br />
Karen Pine www.karenpine.comhttp://www.blogger.com/profile/13428781311752827436noreply@blogger.com0tag:blogger.com,1999:blog-5657034165252893744.post-8329175428115219182013-06-07T21:02:00.000+01:002013-10-20T13:01:47.867+01:00What that 'red dress' symbolises: The psychology of fashion.<table align="center" cellpadding="0" cellspacing="0" class="tr-caption-container" style="margin-left: auto; margin-right: auto; text-align: center;"><tbody>
<tr><td style="text-align: center;"><a href="http://3.bp.blogspot.com/-ODFqKG3frU0/UbIs0EJW6mI/AAAAAAAAAlE/yrfRacVy3oc/s1600/woman+in+red+dress.jpg" imageanchor="1" style="margin-left: auto; margin-right: auto;"><img border="0" src="http://3.bp.blogspot.com/-ODFqKG3frU0/UbIs0EJW6mI/AAAAAAAAAlE/yrfRacVy3oc/s1600/woman+in+red+dress.jpg" /></a></td></tr>
<tr><td class="tr-caption" style="text-align: center;"><i>The dress sends many signals that explain why this image went viral. (Image: Reuters)</i></td></tr>
</tbody></table>
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<div class="MsoNormal">
<br /></div>
<div class="MsoNormal">
<span style="font-family: Arial;">The image above, currently circulating
on the internet, shouts fashion psychology more than people realise.</span></div>
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<br /></div>
<div class="MsoNormal">
<span style="font-family: Arial; mso-bidi-font-family: "Times New Roman"; mso-bidi-theme-font: minor-bidi;">It’s of a young woman in a red dress being
sprayed with tear gas by a policeman during the Istanbul riots. I have just
come back from Istanbul (where I work in the fashion department at
Bilgi University) and I was struck by the multitude of messages in this simple,
momentary image. This is what <a href="http://karenpine.com/research/fashion-psychology/" target="_blank">fashion psychology</a> can tell us:<o:p></o:p></span></div>
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<br /></div>
<div class="MsoNormal">
<span style="font-family: Arial; mso-bidi-font-family: "Times New Roman"; mso-bidi-theme-font: minor-bidi;"><b>Red and white outfit. Red and white flag.</b></span></div>
<div class="MsoNormal">
<span style="font-family: Arial; mso-bidi-font-family: "Times New Roman"; mso-bidi-theme-font: minor-bidi;">First it’s not just a woman in a dress. It’s a
woman in a red dress. And she’s carrying a white shoulder bag. This colour
combination mimics that found on the Turkish flag. So this image will
have a more powerful, albeit subliminal, impact on Turkish people at this time.<table cellpadding="0" cellspacing="0" class="tr-caption-container" style="float: right; margin-left: 1em; text-align: right;"><tbody>
<tr><td style="text-align: center;"><a href="http://1.bp.blogspot.com/-WRXqSLYclxA/UbIs_YETLoI/AAAAAAAAAlQ/IA-O8vQQ7yI/s1600/turkish-flag-closeup.jpg" imageanchor="1" style="clear: right; margin-bottom: 1em; margin-left: auto; margin-right: auto;"><img border="0" height="150" src="http://1.bp.blogspot.com/-WRXqSLYclxA/UbIs_YETLoI/AAAAAAAAAlQ/IA-O8vQQ7yI/s200/turkish-flag-closeup.jpg" width="200" /></a></td></tr>
<tr><td class="tr-caption" style="text-align: center;"><i>The woman's outfit echoes the Turkish flag: <br />more than mere coincidence?</i></td></tr>
</tbody></table>
<o:p></o:p></span></div>
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<div class="MsoNormal">
<span style="font-family: Arial; mso-bidi-font-family: "Times New Roman"; mso-bidi-theme-font: minor-bidi;"><b>Red for fertility</b></span></div>
<div class="MsoNormal">
<span style="font-family: Arial; mso-bidi-font-family: "Times New Roman"; mso-bidi-theme-font: minor-bidi;">Secondly, the red dress has more resonance than
any other colour. As well as being the colour of passion and love, red is</span><span style="font-family: Arial;"> the symbol of</span><span style="font-family: Arial;"> female fertility. In many species redness conveys that the female is ready to mate. So the image packs another
punch; this young, fertile female is the mother of the next generation, of the
future of Turkey.</span></div>
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<br /></div>
<div class="MsoNormal">
<span style="font-family: Arial; mso-bidi-font-family: "Times New Roman"; mso-bidi-theme-font: minor-bidi;"><b>Flared waist and fertility</b></span></div>
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<span style="font-family: Arial; mso-bidi-font-family: "Times New Roman"; mso-bidi-theme-font: minor-bidi;">Look at the style of the dress too. It isn’t a
shift or a smock. It flares from the waist. This emphasises the women’s
waist-to-hip ratio, which is about </span><span lang="EN-US" style="color: #262626; font-family: Arial; mso-ansi-language: EN-US; mso-bidi-font-style: italic;">0.7. That's the ratio that, on women, has been shown to correlate strongly with fertility.</span><span lang="EN-US" style="color: #262626; font-family: Arial; mso-ansi-language: EN-US;"><o:p></o:p></span></div>
<div class="MsoNormal">
<br /></div>
<div class="MsoNormal">
<b style="font-family: Arial;">Had she worn a blue dress, or a
t-shirt and jeans, this image would not have been so powerful. Nor
would it, I suspect have gone viral around the globe.</b></div>
<div class="MsoNormal">
<br /></div>
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<span style="font-family: Arial;"><b>Dress choice is shaped by unconscious forces</b></span></div>
<div class="MsoNormal">
<span style="font-family: Arial; mso-bidi-font-family: "Times New Roman"; mso-bidi-theme-font: minor-bidi;">This woman was largely unaware of the power
of what she was wearing. Just as most of us are when we reach into our closets
every day. When she chose her red dress
and grabbed her white bag that morning, it could have been a mere coincidence. But unconscious forces may have been at work too. We don't always understand <u>why</u> we wear what we wear, but our choices are rarely accidental. And they <u>will</u> be psychologically motivated. <o:p></o:p></span></div>
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<br /></div>
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<span style="font-family: Arial; mso-bidi-font-family: "Times New Roman"; mso-bidi-theme-font: minor-bidi;"><b>The masked man in black</b></span></div>
<div class="MsoNormal">
<span style="font-family: Arial; mso-bidi-font-family: "Times New Roman"; mso-bidi-theme-font: minor-bidi;">And what about the guy firing tear gas at
her? Research shows that his black uniform will have made him more likely to behave aggressively. His masked face will have reduced his sense
of personal accountability. It will have lowered his threshold for expressing inhibited
behaviours. By hiding behind his anonymity he was able to unleash his aggression
on her. Was he drawn to her because of what she was wearing? It's possible. Although we do know from the indiscriminate firing of tear gas at protestors that she certainly wasn’t singled out for this treatment.</span></div>
<div class="MsoNormal">
<span style="font-family: Arial; mso-bidi-font-family: "Times New Roman"; mso-bidi-theme-font: minor-bidi;"><br /></span></div>
<div class="MsoNormal">
<span style="font-family: Arial;"><b>More than meets the eye</b></span></div>
<div class="MsoNormal">
<span style="font-family: Arial;">Yet the image stands out not just because of the
appalling actions it depicts. The strong visual imagery
reaches deep within us too. We look at it and we process the action in the photograph at a conscious level. But unconsciously the signals in the characters' clothing also have intensely powerful emotional </span><span style="font-family: Arial;">resonance for us.</span></div>
<div class="MsoNormal">
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<div class="MsoNormal">
<span style="font-family: Arial; mso-bidi-font-family: "Times New Roman"; mso-bidi-theme-font: minor-bidi;"><b>It's tempting to dismiss fashion as mere fluff. Until, that is, we start to decode its many meanings and marvel at what it reveals.</b></span></div>
<div class="MsoNormal">
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<br /></div>
<!--EndFragment-->Karen Pine www.karenpine.comhttp://www.blogger.com/profile/13428781311752827436noreply@blogger.com0tag:blogger.com,1999:blog-5657034165252893744.post-18636404523556015642013-05-13T14:29:00.003+01:002013-05-13T14:29:36.264+01:00When money has a male face<!--[if gte mso 9]><xml>
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<span style="font-family: Arial, Helvetica, sans-serif; font-size: 11pt;">When Winston
Churchill was accused of being drunk by </span><span style="color: #2a2a2a; font-family: Arial, Helvetica, sans-serif; font-size: 11pt;">Bessie
Braddock he </span><span style="font-family: Arial, Helvetica, sans-serif; font-size: 11pt;">is alleged to have replied,</span><span style="font-family: Arial, Helvetica, sans-serif; font-size: 11pt;"> </span><span style="color: #2a2a2a; font-family: Arial, Helvetica, sans-serif; font-size: 11pt;">“And you, Bessie, are ugly.
But I shall be sober in the morning, and you will still be ugly”.</span></div>
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<span lang="EN-US" style="color: #2a2a2a; font-family: Arial; font-size: 11.0pt; mso-ansi-language: EN-US; mso-bidi-font-style: italic;"><span style="font-family: Arial, Helvetica, sans-serif;">What a charmer. I bet Bessie wasn’t one of
Winston’s greatest fans. Nor, were she still alive, would be Elizabeth Fry. For
as the only female historical figure to feature on an English banknote, she has
just been bumped off the £5 note by the former PM. </span><o:p></o:p></span></div>
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<span lang="EN-US" style="background-color: white; font-family: Arial; font-size: 11pt;"><span style="color: purple;">Quick quiz then. Do you know which leading figures
feature on the following English bank notes?<o:p></o:p></span></span></div>
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<br /></div>
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<!--[if !supportLists]--><span style="background-color: white;"><span style="color: purple;"><span lang="EN-US" style="font-family: Arial; font-size: 11pt;">1.<span style="font-family: 'Times New Roman'; font-size: 7pt;"> </span></span><!--[endif]--><span lang="EN-US" style="font-family: Arial; font-size: 11pt;">The £10 note<o:p></o:p></span></span></span></div>
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<!--[if !supportLists]--><span style="background-color: white;"><span style="color: purple;"><span lang="EN-US" style="font-family: Arial; font-size: 11pt;">2.<span style="font-family: 'Times New Roman'; font-size: 7pt;"> </span></span><!--[endif]--><span lang="EN-US" style="font-family: Arial; font-size: 11pt;">The £20 note<o:p></o:p></span></span></span></div>
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<!--[if !supportLists]--><span style="background-color: white;"><span style="color: purple;"><span lang="EN-US" style="font-family: Arial; font-size: 11pt;">3.<span style="font-family: 'Times New Roman'; font-size: 7pt;"> </span></span><!--[endif]--><span lang="EN-US" style="font-family: Arial; font-size: 11pt;">The £50 note (old style)<o:p></o:p></span></span></span></div>
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<!--[if !supportLists]--><span style="background-color: white;"><span style="color: purple;"><span lang="EN-US" style="font-family: Arial; font-size: 11pt;">4.<span style="font-family: 'Times New Roman'; font-size: 7pt;"> </span></span><!--[endif]--></span></span><span lang="EN-US" style="font-family: Arial; font-size: 11pt;"><span style="background-color: white;"><span style="color: purple;">The £50 note (new style)</span></span><span style="color: #2a2a2a;"><o:p></o:p></span></span></div>
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<span style="font-family: Arial; font-size: 11.0pt;"><span style="color: purple;">Scroll down for the answers*.</span><o:p></o:p></span></div>
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<br /></div>
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<span style="font-family: Arial, Helvetica, sans-serif;">Currently the £5 pound note depicts <span style="color: windowtext; text-decoration: none; text-underline: none;">Elizabeth Fry</span> reading to
prisoners in <span style="color: windowtext; text-decoration: none; text-underline: none;">Newgate
Prison</span>. From 2016 she will be replaced by Winston Churchill, giving every note a male face.<o:p></o:p></span></div>
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<span style="font-family: Arial, Helvetica, sans-serif;"><br /></span></div>
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<span lang="EN-US" style="font-family: Arial, Helvetica, sans-serif; font-size: 11.0pt; mso-ansi-language: EN-US;">Feminist campaigner Caroline
Criado-Perez has attacked the Bank of England for failing to eliminate gender
discrimination under the Equalities act. Her solicitors have written to the
Bank threatening court action and they have two weeks in which to respond.
It’ll be interesting to see how they wiggle out of this.<o:p></o:p></span></div>
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<span style="font-family: Arial, Helvetica, sans-serif;"><br /></span></div>
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<span style="font-family: Arial, Helvetica, sans-serif;">Is this further confirmation that the money world is dominated by men? </span></div>
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<span style="font-family: Arial, Helvetica, sans-serif;"><br /></span></div>
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<span style="font-family: Arial, Helvetica, sans-serif;">Which female figure would you like to see on an English bank note? I'm sure Maggie Thatcher might prove a popular though controversial figure, and I think Blue Peter presenter Valerie Singleton is a strong contender. </span></div>
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<br /></div>
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<br /></div>
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<span style="color: purple; font-family: Arial; font-size: 11.0pt;">*</span></div>
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<span style="color: purple; font-family: Arial; font-size: 11.0pt;">The £10 note shows <span style="color: windowtext; text-decoration: none; text-underline: none;">Charles Darwin</span>, a <span style="color: windowtext; text-decoration: none; text-underline: none;">hummingbird</span> and <span style="color: windowtext; text-decoration: none; text-underline: none;">HMS Beagle</span><o:p></o:p></span></div>
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<span style="color: purple; font-family: Arial; font-size: 11.0pt;">The £20 note has <span style="color: windowtext; text-decoration: none; text-underline: none;">Adam Smith</span>, with an
illustration of 'The division of labour in pin manufacturing'<o:p></o:p></span></div>
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<span style="font-family: Arial; font-size: 11.0pt;"><span style="color: purple;">The old style £50 notes feature Sir <span style="color: windowtext; text-decoration: none; text-underline: none;">John Houblon</span> and his house
in <span style="color: windowtext; text-decoration: none; text-underline: none;">Threadneedle
Street</span>. The new style £50 notes show <span style="color: windowtext; text-decoration: none; text-underline: none;">Matthew Boulton</span> and <span style="color: windowtext; text-decoration: none; text-underline: none;">James Watt</span>, with steam
engine and Boulton's Soho.</span><o:p></o:p></span></div>
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<br /></div>
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<br /></div>
<!--EndFragment--><br />
<!--EndFragment-->Karen Pine www.karenpine.comhttp://www.blogger.com/profile/13428781311752827436noreply@blogger.com1tag:blogger.com,1999:blog-5657034165252893744.post-17790376703207331942013-05-02T10:24:00.000+01:002013-05-02T10:24:27.384+01:00“Now what…?”
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<span style="font-family: Arial;"><b>Simonne on how to make sure your future's a dream ...not a nightmare.</b></span></div>
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<span style="font-family: Arial;"><b><br /></b></span></div>
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<span lang="EN-US" style="font-family: Arial; font-size: 10.0pt;">We
love hearing about how <i>Sheconomics</i> changes lives. An inspiring
<a href="http://amzn.to/13zBLco">review on Amazon</a> recently told how it transformed one business woman's life. She cleared her debts and felt huge excitement about being back in control </span><span style="font-family: Arial; font-size: 13px;">financially</span><span style="font-family: Arial; font-size: 10pt;">.</span><span style="font-family: Arial; font-size: 10pt;"> </span></div>
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<span lang="EN-US" style="font-family: Arial; font-size: 10.0pt;">Often
clients are in crisis when they call up Simonne at <a href="http://www.financial-coaching.co.uk/" target="_blank">Wise Monkey</a>. </span><span style="font-family: Arial; font-size: 10pt;">She helps them plan their</span><span style="font-family: Arial; font-size: 10pt;"> ‘debt free day’ and says it’s positively exhilarating when that day arrives and
they suddenly look out at the expansive horizon and new possibilities.</span></div>
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<span lang="EN-US" style="font-family: Arial; font-size: 10.0pt;">But then, frequently, the next question is<i> where do I go from here? </i><o:p></o:p></span></div>
<table align="center" cellpadding="0" cellspacing="0" class="tr-caption-container" style="margin-left: auto; margin-right: auto; text-align: center;"><tbody>
<tr><td style="text-align: center;"><a href="http://1.bp.blogspot.com/-kNKBBltOEg8/UYIuFA5L8pI/AAAAAAAAAkE/Gc1vMGEZd3Q/s1600/Dream+big.jpg" imageanchor="1" style="margin-left: auto; margin-right: auto;"><img border="0" height="213" src="http://1.bp.blogspot.com/-kNKBBltOEg8/UYIuFA5L8pI/AAAAAAAAAkE/Gc1vMGEZd3Q/s320/Dream+big.jpg" width="320" /></a></td></tr>
<tr><td class="tr-caption" style="text-align: center;">A little financial planning could help you achieve your big dream.</td></tr>
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<span lang="EN-US" style="font-family: Arial; font-size: 10.0pt;">In answer to this question, Simonne has three suggestions:<o:p></o:p></span></div>
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<b><span lang="EN-US" style="font-family: Arial; font-size: 10.0pt;">Step 1) Build a contingency fund</span></b><span lang="EN-US" style="font-family: Arial; font-size: 10.0pt;"><br />
When money is no longer going into debt repayments it can
be all too tempting to rush out and spend it. Start to b</span><span style="font-family: Arial; font-size: 10pt;">uild an emergency reserve now so you don't plunge back into debt. Enough to live off for three months is ideal, saved somewhere
accessible (e.g. in a cash ISA).</span></div>
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<span lang="EN-US" style="font-family: Arial; font-size: 10.0pt;"><br />Build this fund by arranging a monthly direct debit to go out soon after you get paid.Then the money is automatically saved each month, before you can get your hands on it and spend it.</span></div>
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<b>Step 2) Take a long view<br />
</b>Next look to that horizon and see how your financial future looks.<o:p></o:p></span></div>
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If you have an employee’s pension scheme review it regularly, especially the contribution rate. Sometimes the employer
will match contributions up to a maximum limit. Simonne found that clients who were
paying 1% of their salary into a pension pot, and the employer likewise, could get matched funding up to 8%. So by finding that extra
7% (as little as 4.2% after tax for higher rate taxpayers), they
could be putting 14% more into their future. <o:p></o:p></span></div>
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<span lang="EN-US" style="font-family: Arial; font-size: 10.0pt;">In fact Simonne found one client for whom an extra £60 per month would result in having £238 per month invested (counting in the
added contributions from her employer and top-ups from tax/national insurance
savings)! Fortunately all companies are being forced to pay into
pension schemes for their staff over the next few years through auto-enrolment.
So check this out if you’re eligible.<o:p></o:p></span></div>
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Some people reduce their contributions during an expensive period in life, like
buying a house or having a baby, then simply forget to increase them again. <o:p></o:p></span></div>
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And self-employed people, under the current rules, have to finance more of their future for themselves. Many of the self-employed hope their business will be their pension, but that can be risky. Starting to make
small amounts of savings, with the power of compound interest, can make a big
difference.<br />
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Simonne says it’s all about having a strategy and not necessarily at any extra cost. With some careful strategic planning now you can make a massive difference to your financial future. <br />
<b><br />
Step 3) Mind the gap<o:p></o:p></b></span></div>
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<span lang="EN-US" style="font-family: Arial; font-size: 10.0pt;">Most people's financial strategy is to drift along, put a bit of money aside when they can and hope for the
best. But doing some simple maths could</span><span style="font-family: Arial; font-size: 13px;"> take your future planning a step further</span><span style="font-family: Arial; font-size: 10pt;">: </span></div>
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A = Assess where you’ll be a a future date.</b> Maybe the mortgage will be paid off and the kids might even be off your hands? Work out how much income you'll need per month in today’s
terms.<br /><b>
B = Then simply check out what <a href="https://www.gov.uk/state-pension-statement">state pension</a> you'll get, and any company pension.</b> And add in any other income, or circumstances, such as a property downgrade
for instance.<br /><b>Calculate A – B and you've got your shortfall</b><o:p></o:p></span></div>
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<span lang="EN-US" style="font-family: Arial; font-size: 10.0pt;">Once you know your shortfall <a href="https://www.moneyadviceservice.org.uk/en/tools/pension-calculator">online
pension calculators</a> show you what you would need to be saving
to generate enough to provide the income you identified at A.<br />
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<span lang="EN-US" style="font-family: Arial; font-size: 10.0pt;"><b>Pensions are boring and the future's a long way off, right? </b></span></div>
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<span lang="EN-US" style="font-family: Arial; font-size: 10.0pt;"><b>If that's how you feel, think of it instead as a gift to your future
self.</b> </span></div>
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<span lang="EN-US" style="font-family: Arial; font-size: 10.0pt;">‘Know tomorrow comes’ is the 7<sup>th</sup> Law of Sheconomics. That
needn’t be all doom and gloom. See it as a gift to the woman you’ll be in 10, 20,30 years time. Look after her, make sure she’s ok, and
she’ll be immensely grateful to you. The steps you take now could dramatically effect whether her life is a dream .... or a nightmare.<o:p></o:p></span></div>
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<span lang="EN-US" style="font-family: Arial; font-size: 10.0pt;"><b>What
can be more exciting than knowing the dream life you want in the future ... and planning how to get there?</b><o:p></o:p></span></div>
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<!--EndFragment-->Karen Pine www.karenpine.comhttp://www.blogger.com/profile/13428781311752827436noreply@blogger.com0tag:blogger.com,1999:blog-5657034165252893744.post-71623353595530582762013-04-29T11:58:00.000+01:002013-04-29T11:58:20.167+01:00Do you need some emotional reconditioning when it comes to money?
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<br />
<div class="MsoNormal">
<span style="font-family: 'Times New Roman';">Whether we’re strapped for
cash or mega-rich, </span><b style="font-family: 'Times New Roman';">our relationship with money can be a highly emotional one</b><span style="font-family: 'Times New Roman';">. A
mere mention of the ‘M’ word triggers all sorts of complex feelings in many people.
Why? </span></div>
<div class="MsoNormal">
<span style="font-family: 'Times New Roman';">It may be because of the way our parents talked to us about money. Or due
to bad habits that we have developed as adults. However, one thing is for sure.
If you can improve your relationship with money you’ll feel happier and
healthier all-round.</span></div>
<div class="MsoNormal">
<br /></div>
<div class="MsoNormal">
<span style="font-family: "Times New Roman"; mso-bidi-font-family: "Times New Roman"; mso-bidi-theme-font: minor-bidi;"><b>Financial decisions are always
rooted in our psychology.</b> <i>Shall I buy this or not? Attack this money problem or
ignore it? Spend for today or save for
tomorrow? </i></span></div>
<div class="MsoNormal">
<span style="font-family: "Times New Roman"; mso-bidi-font-family: "Times New Roman"; mso-bidi-theme-font: minor-bidi;"><br /></span></div>
<div class="MsoNormal">
<span style="font-family: "Times New Roman"; mso-bidi-font-family: "Times New Roman"; mso-bidi-theme-font: minor-bidi;">These choices involve a tug-of-war between the sensible part and the
emotional part of our brain. The emotional part may be our childish self. The
one who wants to leave decisions to someone else. The one that’s scared of
responsibility. Impulsive or even greedy.<table align="center" cellpadding="0" cellspacing="0" class="tr-caption-container" style="margin-left: auto; margin-right: auto; text-align: center;"><tbody>
<tr><td style="text-align: center;"><a href="http://2.bp.blogspot.com/-rhRuKCSIOGM/UX5MyV-DFXI/AAAAAAAAAj0/avuJ9RGoxs8/s1600/confused_girl.jpg" imageanchor="1" style="margin-left: auto; margin-right: auto;"><img border="0" height="200" src="http://2.bp.blogspot.com/-rhRuKCSIOGM/UX5MyV-DFXI/AAAAAAAAAj0/avuJ9RGoxs8/s200/confused_girl.jpg" width="179" /></a></td></tr>
<tr><td class="tr-caption" style="text-align: center;"><h4>
<span style="font-size: xx-small;"><i style="font-weight: normal;">Many financial decisions involve a tug-of-war between</i><span style="font-style: italic; font-weight: normal;"> the sensible part and the emotional part of the b</span><span style="font-weight: normal;"><i>rain</i></span></span></h4>
</td></tr>
</tbody></table>
</span></div>
<div class="MsoNormal">
<span style="font-family: "Times New Roman"; mso-bidi-font-family: "Times New Roman"; mso-bidi-theme-font: minor-bidi;"><b>Giving in to the emotional
side can affect our self-esteem as much as our bank balance.</b> It leaves us feeling empty, anxious or even
depressed. These feelings can trigger a spending spree or financial meltdown.
Then before we know it we’re caught in a vicious cycle. My research has found
eight out of ten women use shopping as a way of treating their moods, so it’s vital
to seize emotional control.<o:p></o:p></span></div>
<div class="MsoNormal">
<br /></div>
<div class="MsoNormal">
<span style="font-family: "Times New Roman"; mso-bidi-font-family: "Times New Roman"; mso-bidi-font-style: italic; mso-bidi-theme-font: minor-bidi;">In <i>Sheconomics </i>we captured some of the troublesome
thoughts women said they have about money. Perhaps you recognise some of them yourself:
<o:p></o:p></span></div>
<ul style="margin-top: 0cm;" type="disc">
<li class="MsoNormal"><span lang="EN-US" style="font-family: "Times New Roman"; mso-ansi-language: EN-US; mso-bidi-font-family: "Times New Roman"; mso-bidi-font-size: 13.0pt; mso-bidi-theme-font: minor-bidi;"><i>I'm
ashamed to own up to not understanding my finances<o:p></o:p></i></span></li>
<li class="MsoNormal"><span lang="EN-US" style="font-family: "Times New Roman"; mso-ansi-language: EN-US; mso-bidi-font-family: "Times New Roman"; mso-bidi-font-size: 13.0pt; mso-bidi-theme-font: minor-bidi;"><i>I'm
totally confused when it comes to making any money decision<o:p></o:p></i></span></li>
<li class="MsoNormal"><span lang="EN-US" style="font-family: "Times New Roman"; mso-ansi-language: EN-US; mso-bidi-font-family: "Times New Roman"; mso-bidi-font-size: 13.0pt; mso-bidi-theme-font: minor-bidi;"><i>I
don't feel grown up when it comes to money<o:p></o:p></i></span></li>
<li class="MsoNormal"><span lang="EN-US" style="font-family: "Times New Roman"; mso-ansi-language: EN-US; mso-bidi-font-family: "Times New Roman"; mso-bidi-font-size: 13.0pt; mso-bidi-theme-font: minor-bidi;"><i>Money
worries keep me awake at night<o:p></o:p></i></span></li>
<li class="MsoNormal"><span lang="EN-US" style="font-family: "Times New Roman"; mso-ansi-language: EN-US; mso-bidi-font-family: "Times New Roman"; mso-bidi-font-size: 13.0pt; mso-bidi-theme-font: minor-bidi;"><i>I'm
scared to face up to my debts <o:p></o:p></i></span></li>
<li class="MsoNormal"><span lang="EN-US" style="font-family: "Times New Roman"; mso-ansi-language: EN-US; mso-bidi-font-family: "Times New Roman"; mso-bidi-font-size: 13.0pt; mso-bidi-theme-font: minor-bidi;"><i>I’m
worried about making the wrong money decision<o:p></o:p></i></span></li>
<li class="MsoNormal"><span lang="EN-US" style="font-family: "Times New Roman"; mso-ansi-language: EN-US; mso-bidi-font-family: "Times New Roman"; mso-bidi-font-size: 13.0pt; mso-bidi-theme-font: minor-bidi;"><i>I'm
embarrassed about how much money I've wasted over the years<o:p></o:p></i></span></li>
<li class="MsoNormal"><span lang="EN-US" style="font-family: "Times New Roman"; mso-ansi-language: EN-US; mso-bidi-font-family: "Times New Roman"; mso-bidi-font-size: 13.0pt; mso-bidi-theme-font: minor-bidi;"><i>Shopping
is how I lift my spirits when I'm feeling low</i><o:p></o:p></span></li>
</ul>
<div class="MsoNormal">
<br /></div>
<div class="MsoNormal">
<span lang="EN-US" style="font-family: "Times New Roman"; mso-ansi-language: EN-US; mso-bidi-font-family: "Times New Roman"; mso-bidi-font-size: 13.0pt; mso-bidi-theme-font: minor-bidi;"><b>How many of the above apply to you?</b> </span></div>
<div class="MsoNormal">
<span lang="EN-US" style="font-family: "Times New Roman"; mso-ansi-language: EN-US; mso-bidi-font-family: "Times New Roman"; mso-bidi-font-size: 13.0pt; mso-bidi-theme-font: minor-bidi;">If
it’s <u>three or more</u> you may be letting your emotions rule your money. The
emotions that crop up most regularly are <b>fear, guilt </b>and<b> embarrassment </b>which, if not
dealt with, risk harming your financial situation. A bad financial
situation can affect physical and mental health or damage relationships. That's why</span><span style="font-family: 'Times New Roman';"> </span><b style="font-family: 'Times New Roman';">emotional management is where financial management begins</b><span style="font-family: 'Times New Roman';">. </span></div>
<div class="MsoNormal">
<span style="font-family: "Times New Roman"; mso-bidi-font-family: Arial;"><span style="color: purple;"><br /></span></span></div>
<div class="MsoNormal" style="text-align: left;">
<span style="color: purple;"><span lang="EN-US" style="font-family: 'Times New Roman';"><b>Frightened</b></span><span lang="EN-US" style="font-family: 'Times New Roman';"><b> about money?</b> Fear leads to paralysis so try these
small actions to help beat it:</span></span></div>
<ul>
<li><span lang="EN-US" style="font-family: Symbol; text-indent: -18pt;">·<span style="font-family: 'Times New Roman'; font-size: 7pt;">
</span></span><span lang="EN-US" style="font-family: 'Times New Roman'; text-indent: -18pt;">Trick yourself into
saving by setting up an automatic direct debit into a savings account each
month.</span></li>
<li><span lang="EN-US" style="font-family: Symbol; text-indent: -18pt;">·<span style="font-family: 'Times New Roman'; font-size: 7pt;">
</span></span><span lang="EN-US" style="font-family: 'Times New Roman'; text-indent: -18pt;">Subscribe to a friendly
money newsletter so you are drip-fed with money matters (see
www.sheconomics.com).</span></li>
<li><span lang="EN-US" style="font-family: Symbol; text-indent: -18pt;">·<span style="font-family: 'Times New Roman'; font-size: 7pt;">
</span></span><span lang="EN-US" style="font-family: 'Times New Roman'; text-indent: -18pt;">Confide in someone
who’s good with money, own up to your fears.</span></li>
</ul>
<span style="font-family: 'Times New Roman';"> </span><br />
<div class="MsoNormal">
<span style="color: purple;"><span lang="EN-US" style="font-family: 'Times New Roman';"><b>Embarrassed</b></span><span lang="EN-US" style="font-family: 'Times New Roman';"><b> about money?</b> If you feel ashamed at how little you
know or how badly you manage your money, try these:</span></span></div>
<ul>
<li><span lang="EN-US" style="font-family: Symbol; text-indent: -18pt;">·<span style="font-family: 'Times New Roman'; font-size: 7pt;">
</span></span><span lang="EN-US" style="font-family: 'Times New Roman'; text-indent: -18pt;">Explore a jargon-free
website (e.g. <a href="http://www.savvywoman.co.uk/">www.savvywoman.co.uk</a> or <a href="http://www.sheconomics.com/">www.sheconomics.com</a>).</span></li>
<li><span lang="EN-US" style="font-family: Symbol; text-indent: -18pt;">·<span style="font-family: 'Times New Roman'; font-size: 7pt;">
</span></span><span lang="EN-US" style="font-family: 'Times New Roman'; text-indent: -18pt;">Schedule regular money
chats with your partner or close friend.</span></li>
<li><span lang="EN-US" style="font-family: Symbol; text-indent: -18pt;">·<span style="font-family: 'Times New Roman'; font-size: 7pt;">
</span></span><span lang="EN-US" style="font-family: 'Times New Roman'; text-indent: -18pt;">Make yourself negotiate
a better deal (e.g. on your mobile phone/energy contract) or demand a refund
for poor service or shoddy goods.</span></li>
</ul>
<span style="font-family: 'Times New Roman';"> </span><br /><span style="color: purple;"><span lang="EN-US" style="font-family: 'Times New Roman';"><b>Guilty</b></span><span lang="EN-US" style="font-family: 'Times New Roman';"><b> about money?</b> Guilt can lead to secrecy or pushing
money problems under the carpet. Try these strategies:</span></span><br /><ul>
<li><span lang="EN-US" style="font-family: Symbol; text-indent: -18pt;">·<span style="font-family: 'Times New Roman'; font-size: 7pt;">
</span></span><span lang="EN-US" style="font-family: 'Times New Roman'; text-indent: -18pt;">Get a sensible money
buddy. Shop with them, and talk through money issues too.</span></li>
<li><span lang="EN-US" style="font-family: Symbol; text-indent: -18pt;">·<span style="font-family: 'Times New Roman'; font-size: 7pt;">
</span></span><span lang="EN-US" style="font-family: 'Times New Roman'; text-indent: -18pt;">Leave your credit card
at home. Carry <u>only</u> the cash you can afford to spend, no more.</span></li>
<li><span lang="EN-US" style="font-family: Symbol; text-indent: -18pt;">·<span style="font-family: 'Times New Roman'; font-size: 7pt;">
</span></span><span lang="EN-US" style="font-family: 'Times New Roman'; text-indent: -18pt;">Organise your paperwork
into bold coloured files and visit them often.</span></li>
</ul>
<br />
<div class="MsoNormal">
<br /></div>
<div class="MsoNormal">
<span style="font-family: "Times New Roman"; mso-bidi-font-family: "Times New Roman"; mso-bidi-theme-font: minor-bidi;">As well as these, use some <b>emotional reconditioning strategies</b> to help bring the sensible part of the
brain back into play. And continue to monitor your money emotions to keep them in check. Try to:<o:p></o:p></span></div>
<div class="MsoNormal">
<br /></div>
<ol start="1" style="margin-top: 0cm;" type="1">
<li class="MsoNormal"><b><span style="font-family: "Times New Roman"; mso-bidi-font-family: "Times New Roman"; mso-bidi-theme-font: minor-bidi;">Identify
the emotion. </span></b><span style="font-family: "Times New Roman"; mso-bidi-font-family: "Times New Roman"; mso-bidi-theme-font: minor-bidi;">Be
as specific as you can. (<i>Am I
ignoring my credit card bill because I’m ashamed of buying that expensive
make-up?).</i> <b><o:p></o:p></b></span></li>
<li class="MsoNormal"><b><span style="font-family: "Times New Roman"; mso-bidi-font-family: "Times New Roman"; mso-bidi-theme-font: minor-bidi;">Ask
where it comes from</span></b><span style="font-family: "Times New Roman"; mso-bidi-font-family: "Times New Roman"; mso-bidi-theme-font: minor-bidi;">.
The cause may not always be obvious. Is it a reaction to the present or a
voice from the past? (<i>My mother
always felt bad if she spent money on herself, she made us feel the same</i>).<b><o:p></o:p></b></span></li>
<li class="MsoNormal"><b><span style="font-family: "Times New Roman"; mso-bidi-font-family: "Times New Roman"; mso-bidi-theme-font: minor-bidi;">Challenge
the emotion.</span></b><span style="font-family: "Times New Roman"; mso-bidi-font-family: "Times New Roman"; mso-bidi-theme-font: minor-bidi;"> Is
it useful now? (<i>My mother had to be
frugal - but as long as I can afford it and budget carefully, I needn’t be so hard on myself</i>).<b><o:p></o:p></b></span></li>
<li class="MsoNormal"><b><span style="font-family: "Times New Roman"; mso-bidi-font-family: "Times New Roman"; mso-bidi-theme-font: minor-bidi;">Connect
with what you want. </span></b><span style="font-family: "Times New Roman"; mso-bidi-font-family: "Times New Roman"; mso-bidi-theme-font: minor-bidi;">Think
of a future goal not your current feelings. (<i>I’d like to get the deposit for a house, I’ll feel proud to own my
own place</i>). <b><o:p></o:p></b></span></li>
<li class="MsoNormal"><b><span style="font-family: "Times New Roman"; mso-bidi-font-family: "Times New Roman"; mso-bidi-theme-font: minor-bidi;"><a href="http://sheconomics.blogspot.co.uk/2010/09/do-something-different-with-money.html" target="_blank">Do
something different</a></span></b><span style="font-family: "Times New Roman"; mso-bidi-font-family: "Times New Roman"; mso-bidi-theme-font: minor-bidi;"><a href="http://sheconomics.blogspot.co.uk/2010/09/do-something-different-with-money.html" target="_blank"> to act </a>against the emotion and change your feeling.<b> </b>(<i>I’ll pay the
bill, enjoy what I’ve bought, then budget for saving and spending each month</i>).<o:p></o:p></span></li>
</ol>
<div class="MsoNormal">
<br /></div>
<div class="MsoNormal">
<br /></div>
<div class="MsoNormal">
<span style="font-family: "Times New Roman"; mso-bidi-font-family: "Times New Roman"; mso-bidi-theme-font: minor-bidi;">Finally, for a simple
financial health and free practical advice visit </span><span style="font-family: "Times New Roman"; mso-bidi-font-family: "Times New Roman"; mso-bidi-theme-font: minor-bidi;"><a href="http://www.moneyadviceservice.org.uk/">www.moneyadviceservice.org.uk</a></span><span style="font-family: "Times New Roman"; mso-bidi-font-family: "Times New Roman"; mso-bidi-theme-font: minor-bidi;"><o:p></o:p></span></div>
<div class="MsoNormal">
<br /></div>
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<i>This article first appeared in <a href="http://www.healthy-magazine.co.uk/" target="_blank">Healthy</a> magazine May 2012. Available from Holland and Barrett stores or <a href="http://www.healthy-magazine.co.uk/" target="_blank">via online subscription.</a></i></div>
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<!--EndFragment-->Karen Pine www.karenpine.comhttp://www.blogger.com/profile/13428781311752827436noreply@blogger.com0tag:blogger.com,1999:blog-5657034165252893744.post-61584504774379788912013-04-24T15:57:00.003+01:002013-06-10T14:08:53.252+01:00Be part of the science<span class="Apple-style-span" style="color: red; font-family: Georgia, 'Times New Roman', 'Bitstream Charter', Times, serif; font-size: 13px; line-height: 19px;">TAKE PART IN CURRENT PSYCHO-FASHION RESEARCH </span><br />
<span class="Apple-style-span" style="color: red; font-family: Georgia, 'Times New Roman', 'Bitstream Charter', Times, serif; font-size: 13px; line-height: 19px;"><br /></span>
<span class="Apple-style-span" style="color: red; font-family: Georgia, 'Times New Roman', 'Bitstream Charter', Times, serif; font-size: 13px; line-height: 19px;"><br /></span>
<span class="Apple-style-span" style="color: red; font-family: Georgia, 'Times New Roman', 'Bitstream Charter', Times, serif; font-size: 13px; line-height: 19px;">IF YOU HAVE A SPARE TEN MINUTES WHY NOT COMPLETE THIS SURVEY INTO YOUR THOUGHTS AND FEELINGS .... AND YOUR WARDROBE ... ?</span><br />
<span class="Apple-style-span" style="color: red; font-family: Georgia, 'Times New Roman', 'Bitstream Charter', Times, serif; font-size: 13px; line-height: 19px;"><br /></span>
<span class="Apple-style-span" style="color: red; font-family: Georgia, 'Times New Roman', 'Bitstream Charter', Times, serif; font-size: 13px; line-height: 19px;"><br /></span>
<span class="Apple-style-span" style="color: red; font-family: Georgia, 'Times New Roman', 'Bitstream Charter', Times, serif; font-size: 13px; line-height: 19px;">SURVEY</span><span class="Apple-style-span" style="color: red; font-family: Georgia, 'Times New Roman', 'Bitstream Charter', Times, serif; font-size: 13px; line-height: 19px;"> </span><span class="Apple-style-span" style="color: red; font-family: Georgia, 'Times New Roman', 'Bitstream Charter', Times, serif; font-size: 13px; line-height: 19px;"><a data-mce-href="http://svy.mk/14BUAjN " href="http://svy.mk/14BUAjN" title="PSYCHOFASHION SURVEY">HERE</a></span><br />
<br />
<br />
<br />Karen Pine www.karenpine.comhttp://www.blogger.com/profile/13428781311752827436noreply@blogger.com1tag:blogger.com,1999:blog-5657034165252893744.post-36313321632384657772013-03-28T12:05:00.002+00:002013-03-28T12:08:07.187+00:00Losing trust... or... would you frisk your friends?<!--[if gte mso 9]><xml>
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<br />
<div class="MsoNormal" style="font-family: Verdana; font-size: 15px;">
<span style="font-family: Arial; font-size: 11.0pt;"><b>Looking
back over the past year of economic doldrums, how has it most
affected you? </b><o:p></o:p></span></div>
<div class="MsoNormal" style="font-size: 15px;">
<span class="Apple-style-span" style="font-family: Verdana;"><i style="mso-bidi-font-style: normal;"><span style="font-family: Arial; font-size: 11.0pt;"><br /></span></i></span></div>
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<span class="Apple-style-span" style="font-family: Verdana;"><span style="font-family: Arial; font-size: 11pt;"><b>Are you saving more for a rainy day?</b></span></span></div>
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<span style="font-family: Arial; font-size: 11.0pt;">We all
should be. But we’re also a bit more worried about who to trust with our
savings (more so if we live in Cyprus).<o:p></o:p></span></div>
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<span class="Apple-style-span" style="font-family: Verdana;"><i style="mso-bidi-font-style: normal;"><span style="font-family: Arial; font-size: 11.0pt;"><br /></span></i></span></div>
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<span class="Apple-style-span" style="font-family: Verdana;"><span style="font-family: Arial; font-size: 11pt;"><b>Are you cutting back on spending?</b></span></span></div>
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<span style="font-family: Arial; font-size: 11.0pt;">Again, a
sheconomical strategy. But there comes a point where you can’t cut back any
more. The point where you feel so miserable you have to buy something to cheer
yourself up.</span></div>
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<i style="mso-bidi-font-style: normal;"><span style="font-family: Arial; font-size: 11.0pt;"><br /></span></i></div>
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<span style="font-family: Arial; font-size: 11pt;"><b>Are you less trusting?</b></span></div>
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<span style="font-family: Arial; font-size: 11.0pt;">Let’s do a
quick trust check. Who do you think is most trustworthy?<br /><i>
a) a banker enjoying a massive bonus while taxpayers bail out the bank<o:p></o:p></i></span></div>
<div class="MsoNormal" style="font-family: Verdana; font-size: 15px;">
<span style="font-family: Arial; font-size: 11.0pt;"><i>b) a
journalist with an unhealthy interest in others’ mobile phone activity<o:p></o:p></i></span></div>
<div class="MsoNormal" style="font-family: Verdana; font-size: 15px;">
<span style="font-family: Arial; font-size: 11.0pt;"><i>c) a
politician with a bad memory for policy pledges<o:p></o:p></i></span></div>
<div class="MsoNormal" style="font-family: Verdana; font-size: 15px;">
<span style="font-family: Arial; font-size: 11.0pt;"><i>d) a sleazy
disc jockey<o:p></o:p></i></span></div>
<div class="MsoNormal" style="font-family: Verdana; font-size: 15px;">
<span style="font-family: Arial; font-size: 11.0pt;"><i>e) none of
the above</i><o:p></o:p></span></div>
<div class="MsoNormal" style="font-family: Verdana; font-size: 15px;">
<br /></div>
<div class="MsoNormal" style="font-family: Verdana; font-size: 15px;">
<span style="font-family: Arial; font-size: 11.0pt;">It’s no
wonder, given recent events, that we are all eyeing high profile figures with more
suspicion. In fact a third of us say we are less trusting than we were a
year ago, according to a Trust Study published by the <a href="http://www.ybs.co.uk/" target="_blank">Yorkshire Building Society</a>* today.<o:p></o:p></span></div>
<table align="center" cellpadding="0" cellspacing="0" class="tr-caption-container" style="margin-left: auto; margin-right: auto; text-align: center;"><tbody>
<tr><td style="text-align: center;"><a href="http://1.bp.blogspot.com/-HNWLn38gLrE/UVQtaMl3-HI/AAAAAAAAAjY/I48DDAJQbso/s1600/Suspicion.jpg" imageanchor="1" style="margin-left: auto; margin-right: auto;"><img border="0" height="149" src="http://1.bp.blogspot.com/-HNWLn38gLrE/UVQtaMl3-HI/AAAAAAAAAjY/I48DDAJQbso/s200/Suspicion.jpg" width="200" /></a></td></tr>
<tr><td class="tr-caption" style="text-align: center;"><i>You do trust me don't you Vera ... I mean Joan..?</i></td></tr>
</tbody></table>
<div class="MsoNormal" style="font-family: Verdana; font-size: 15px;">
<span class="Apple-style-span" style="font-family: Arial;"><b>Trust
matters.</b> Why? Because we need to know those around us have our
interests at heart. That they won’t harm us, lie to us or let us down. To believe that those in positions of power won’t abuse that power. When trust
is broken we feel shaken, vulnerable and panicked into looking after Number One. In fact, trust is so important that humans are hard-wired to decide in a micro-second whether or not someone is trustworthy.</span></div>
<div class="MsoNormal" style="font-family: Verdana; font-size: 15px;">
<br /></div>
<div class="MsoNormal" style="font-family: Verdana; font-size: 15px;">
<span style="font-family: Arial; font-size: 11.0pt;"><b>Imagine living in a world where nobody trusted anyone. </b><o:p></o:p></span></div>
<div class="MsoNormal" style="font-family: Verdana; font-size: 15px;">
<span style="font-family: Arial; font-size: 11.0pt;">Just buying
a coffee would be a nightmare. The barrista offers the cup but won’t let go
until he’s got your money in his hand. You won't part with the cash
until you’ve got your coffee in case he whips it away. It'd be
like being caught up in one of those perpetual childhood games where neither side will give in. <o:p></o:p></span></div>
<div class="MsoNormal" style="font-family: Verdana; font-size: 15px;">
<br /></div>
<div class="MsoNormal" style="font-family: Verdana; font-size: 15px;">
<span style="font-family: Arial; font-size: 11.0pt;"><b>Imagine not
trusting friends who visit your house and frisking them as they leave.<o:p></o:p></b></span></div>
<div class="MsoNormal" style="font-family: Verdana; font-size: 15px;">
<span style="font-family: Arial; font-size: 11.0pt;"><b>Or having to pay for everything you order from the restaurant menu before you get it.</b></span></div>
<div class="MsoNormal" style="font-family: Verdana; font-size: 15px;">
<span style="font-family: Arial; font-size: 11.0pt;"><b>Or finding out the bracelet your husband gave you on your anniversary is actually </b></span><span class="Apple-style-span" style="font-family: Arial;"><b>an electronic tagging device</b></span><span class="Apple-style-span" style="font-family: Arial;"><b>.</b></span></div>
<div class="MsoNormal" style="font-family: Verdana; font-size: 15px;">
<br /></div>
<div class="MsoNormal" style="font-family: Verdana; font-size: 15px;">
<span style="font-family: Arial; font-size: 11.0pt;">It’s good
to trust others. It's nice to assume positive intent in everyone we meet. Because I truly believe that most
people are kind and caring and trustworthy. </span></div>
<div class="MsoNormal" style="font-family: Verdana; font-size: 15px;">
<span style="font-family: Arial; font-size: 11.0pt;"><br /></span></div>
<div class="MsoNormal" style="font-family: Verdana; font-size: 15px;">
<span style="font-family: Arial; font-size: 11.0pt;">Unfortunately though, we tend to
hear a lot more about the minority who aren’t.<o:p></o:p></span></div>
<div class="MsoNormal" style="font-family: Verdana; font-size: 15px;">
<br /></div>
<div class="MsoNormal">
<span class="Apple-style-span" style="font-family: Georgia, 'Times New Roman', serif;">More on the
Yorkshire Building Society Trust report <a href="http://www.ybs.co.uk/your_society/yorkshire-building-society-trust-study.html" target="_blank">here</a><o:p></o:p></span></div>
<div class="MsoListParagraph" style="text-indent: -18pt;">
<span class="Apple-style-span" style="font-family: Georgia, 'Times New Roman', serif;"><br /></span></div>
<div class="MsoNormal">
<span class="Apple-style-span" style="font-family: Georgia, 'Times New Roman', serif;">Banks or
building societies?</span></div>
<div class="MsoNormal">
<span class="Apple-style-span" style="font-family: Georgia, 'Times New Roman', serif;">It’s worth
noting that Yorkshire Building Society is a mutual, which means they’re owned
by and run for their members. Because they have no shareholders to answer to,
any profits they make are used to maintain the financial security of the
business and then returned to members in the form of better rates and service. That's nice to know.</span><span class="Apple-style-span" style="font-family: Arial; font-size: 11pt;"><o:p></o:p></span></div>
<div class="MsoNormal" style="font-family: Verdana; font-size: 15px;">
<br /></div>
<!--EndFragment-->Karen Pine www.karenpine.comhttp://www.blogger.com/profile/13428781311752827436noreply@blogger.com0tag:blogger.com,1999:blog-5657034165252893744.post-41420868345062527192013-02-23T17:37:00.000+00:002013-02-24T09:43:36.670+00:00You can't turn over the corner of a Kindle page...<!--[if gte mso 9]><xml>
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<br />
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We’ve finally been Kindled. </div>
<div class="MsoNormal">
It took a while but this year Sheconomics
came out on Kindle edition. </div>
<div class="MsoNormal">
As it’s four years since our book was
published it's fabulous that people still want to buy it. Even last
week a PR contact popped this at the bottom of her email:<o:p></o:p></div>
<div class="MsoNormal">
<span lang="EN-US" style="font-family: Courier; font-size: 13.0pt; mso-ansi-language: EN-US; mso-bidi-font-family: Courier;"><o:p> </o:p></span><span class="Apple-style-span" style="font-family: Courier; font-size: x-small;">Ps I think your book is
working. I went into Space NK last weekend and bought one thing instead of 3 so
I think that's progress</span></div>
<div class="MsoNormal">
<o:p></o:p></div>
<div class="MsoNormal">
<br /></div>
<div class="MsoNormal">
How do you feel about Kindle books? As a voracious reader I’ve been pondering the
pros and cons…..<o:p></o:p></div>
<div class="MsoNormal">
<b>Pros</b><o:p></o:p></div>
<div class="MsoListParagraphCxSpFirst" style="mso-list: l0 level1 lfo1; text-indent: -18.0pt;">
</div>
<ul>
<li><b><span class="Apple-style-span" style="font-weight: normal;"><span style="font-family: Symbol;">·<span style="font: normal normal normal 7pt/normal 'Times New Roman';"> </span></span>I can hear Mariella Frostrup raving about a book on Radio 4 and have downloaded it before she’s done gushing.</span></b></li>
<li><span style="font-family: Symbol; mso-bidi-font-family: Symbol; mso-fareast-font-family: Symbol;"><span style="mso-list: Ignore;">·<span style="font: 7.0pt "Times New Roman";"> </span></span></span>I can take 14 heavy books abroad with me and
stay within the measly baggage allowance that punitive airlines inflict on
passengers these days.</li>
<li><span style="font-family: Symbol; mso-bidi-font-family: Symbol; mso-fareast-font-family: Symbol;"><span style="mso-list: Ignore;">·<span style="font: 7.0pt "Times New Roman";"> </span></span></span>With my Paperwhite Kindle I can read at night
without waking my husband by flooding the room with light so he thinks there's a police raid. I can even
adjust its lighting levels depending on where I am.</li>
<li><span style="font-family: Symbol; mso-bidi-font-family: Symbol; mso-fareast-font-family: Symbol;"><span style="mso-list: Ignore;">·<span style="font: 7.0pt "Times New Roman";"> </span></span></span>Kindle editions are usually cheaper than printed
books. In fact I’ve downloaded hundreds of classics for free.</li>
<li><span style="font-family: Symbol; mso-bidi-font-family: Symbol; mso-fareast-font-family: Symbol;"><span style="mso-list: Ignore;">·<span style="font: 7.0pt "Times New Roman";"> </span></span></span>I can highlight away to my heart’s content and
view my clips in an electronic version on my computer later. I used to laboriously copy our favourite passages and quotes.</li>
<li><span style="font-family: Symbol; mso-bidi-font-family: Symbol; mso-fareast-font-family: Symbol;"><span style="mso-list: Ignore;">·<span style="font: 7.0pt "Times New Roman";"> (</span></span></span>I know others say an advantage of the Kindle is
that others can’t see what you’re reading [in a Fifty Shades kind of way] but I
don’t care who sees what I’m reading. It's just not racy that anyway).</li>
</ul>
<div class="separator" style="clear: both; text-align: center;">
<a href="http://2.bp.blogspot.com/-9xKq1GdSaQU/USj8gaThGsI/AAAAAAAAAjE/Of6W8ORIfp4/s1600/Kindle+with-glasses-and-paper-books-a-white-backgrounds.jpg" imageanchor="1" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="163" src="http://2.bp.blogspot.com/-9xKq1GdSaQU/USj8gaThGsI/AAAAAAAAAjE/Of6W8ORIfp4/s200/Kindle+with-glasses-and-paper-books-a-white-backgrounds.jpg" width="200" /></a></div>
<div class="MsoNormal">
<br /></div>
<div class="MsoNormal">
So would I eschew printed books in favour of my electronic
friend? </div>
<div class="MsoNormal">
Here are what I see as the <b>cons</b> of the Kindle …<o:p></o:p></div>
<div class="MsoListParagraphCxSpFirst" style="mso-list: l1 level1 lfo2; text-indent: -18.0pt;">
</div>
<ul>
<li><span style="font-family: Symbol; mso-bidi-font-family: Symbol; mso-fareast-font-family: Symbol;"><span style="mso-list: Ignore;">·<span style="font: 7.0pt "Times New Roman";"> </span></span></span>I love the feel, smell and completely tactile
experience of a real book; technology doesn’t offer the same sensual pleasure
as a much-loved paperback with turned-over corners.</li>
<li><span style="font-family: Symbol; mso-bidi-font-family: Symbol; mso-fareast-font-family: Symbol;"><span style="mso-list: Ignore;">·<span style="font: 7.0pt "Times New Roman";"> </span></span></span>I like reading in the bath. And, yes, I confess
I do take it in there with me sometimes. But I know it’s only a matter of time
before it slips through soapy fingers and stops working. I'd read in the shower too if I could.</li>
<li><span style="font-family: Symbol; mso-bidi-font-family: Symbol; mso-fareast-font-family: Symbol;"><span style="mso-list: Ignore;">·<span style="font: 7.0pt "Times New Roman";"> </span></span></span>I love passing favourite books on to friends. I
still do that sometimes, but that means buying them the real thing after I’ve
read it on Kindle (and how sheconomical is that?).</li>
<li><span style="font-family: Symbol; mso-bidi-font-family: Symbol; mso-fareast-font-family: Symbol;"><span style="mso-list: Ignore;">·<span style="font: 7.0pt "Times New Roman";"> </span></span></span>With non-fiction I love to dip in and out or
flick through the pages for bits that catch my eye. That's tricky to do on a Kindle. </li>
<li><span style="font-family: Symbol; mso-bidi-font-family: Symbol; mso-fareast-font-family: Symbol;"><span style="mso-list: Ignore;">·<span style="font: 7.0pt "Times New Roman";"> </span></span></span>I have read whole books on Kindle without having
the foggiest idea of the book’s title. Or the author. That’s because I see it once –at
the start – but it never appears again. At least with a real book the cover
gets imprinted on the brain and you know what you’ve read.</li>
</ul>
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So, the choice is yours. If you’re a Kindle kinda girl you
can buy <a href="http://www.amazon.co.uk/Sheconomics-ebook/dp/B00AFYE1S8/ref=tmm_kin_title_0?ie=UTF8&qid=1361639652&sr=1-1" target="_blank">Sheconomics on Kindle</a> for £4.99 </div>
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or if you want to see it in all its pink glory and dip in
and out of real pages, then you can buy the <a href="http://www.amazon.co.uk/Sheconomics-Professor-Karen-J-Pine/dp/0755318277/ref=sr_1_1?s=books&ie=UTF8&qid=1361639652&sr=1-1" target="_blank">print copy of Sheconomics</a> on Amazon, where
the average rating is still five lovely stars.<o:p></o:p></div>
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I'd be interested to know whether you think these electronic devices spell the end of the real book. Or whether we'll always want the thrill of crunchy pages, musty smells and jazzy jackets..... </div>
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<!--EndFragment-->Karen Pine www.karenpine.comhttp://www.blogger.com/profile/13428781311752827436noreply@blogger.com0